PsyFing, a Machine Learning Research Project enables Applications like Recommendation Engine, Next Best Offers, Content Discovery, Individual Profiling, Segmentation

1. PsyFing®, a Machine Learning Research Project
Presents Similar Pictures, Movies, Music, TV Shows
Input: User – Item datasets
Applications: Recommendation Engine,
Next Best Offer,
Content Theme Discovery of TV/Movies,
Profiling of Customers and Candidates

2. Pictures
Input: Users rated randomly ordered pictures
representing a cross section of human emotions
Output: Cluster of similar pictures
Examples follow...............................
Reference: Paul Ekman Universal Emotions, Rokeach Terminal/Instrumental
Values, Scherer’s Typology

20. Weren’t they
similar?

21. Thematically Similar
Movies
Movie Recommendation feature of PsyFing® has been used
4 Level Recommendations for any movie e.g. Gandhi
Siblings, Lawrence of Arabia + scroll down for more like this
Cousins, Amadeus + more like this
Friends, All the President’s Men + more like this
Others, Butch Cassidy & Sundance Kid + more like this
in descending order of thematic closeness

22. 32/47

23. What makes them Similar?
Hint: Both
protagonists
fought against
colonial powers.
Huge mass
following among
the native
population

24. 32/47

25. What makes them Similar?
Hint: Central
roles in both
had obesity
issues – Eddie
Murphy in first,
Gwyneth Paltrow
in the second

26. 35/47

27. What makes them Similar?
Hint: Both are
about Volcano

29. Hint: Both
are early
examples of
Disaster
movie genre
What makes them Similar?

31. What makes them Similar?
Hint: Both were
set at camps of
Allies POW –
first one under
Japanese
forces, second
one German

32. Thematically Similar
Music
Similar Presentation Template as Movies

33. 38/47

35. 38/47

36. 38/47

37. Thematically Similar
TV Shows
Similar Presentation Template as Movies and Music

39. What gets them Close?
Hint: The series
(Frasier) was created as
spin-off of Cheers,
continuing the story of
psychiatrist Frasier
Crane as he returned to
his hometown of Seattle
and started building a
new life.

41. What gets them Close?
Hint: Both are award
winning British TV
comedies

43. What gets them Close?
Hint: Both feature a lead
female character in high
action/crime series
played by Peta Wilson and
Jessica Alba respectively

45. What gets them Close?
Hint: Both are animated
comedy series from US
where children play
important roles

47. What gets them Close?
Hint: Both were produced
by the same US-NZL team.
Storylines set in ancient
Greece with tales of the
classical Greek culture.
Xena was a spin-off from
the earlier successful
series - Hercules: The
Legendary Journeys

48. Hint Next
Wiki Youtube Wiki Youtube
What makes them Similar?
Hint: Central
roles in both
had obesity
issues – Eddie
Murphy in first,
Gwyneth Paltrow
in the second
38/47
Similar
Pictures
Similar
Songs
Similar
Movies
W
H
A
T
N
E
X
T
?
PsyFing® has discovered.................
Similar
TV Shows

49. Similar People
You Your
Friends
Or, similar to
your good
customers or
your key
employees
Enhance efficiency of search for potential
customers or employees
Same algorithm
will find among
your friends
who are most
similar to you

50. PsyFing® is
currently by
invitation only
Write to
admin@psyfing.com
for a link