5. Mohit Agrawal Nokia


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2009 Information Innovation Conference

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  • Lebanon, La Reunion (DOM), Mozambique, Jordan, Bahamas, Cayman Islands.
  • Traffic coverage Austria, Belgium, Denmark, Finland, France, Germany, Italy, Luxembourg, Netherlands, Norway, Spain, Switzerland, United Kingdom, Australia
  • Pedestrian Coverage APAC Melbourne, Sidney, Mumbai, New Delhi, Jakarta, Kuala Lumpur, Singapore, Bangkok, Brisbane, Beijing, Guangzhou, Shanghai, Hong Kong, Sentosa
  • With our solutions we serve two different target groups. Those who primarily want navigation and those who are not mainly looking for that. NOTE: City Explorer is Standard Bundle with all Nokia GPS-enabled handsets and not sold separately as B2B product. City Explorer can be monetized with accessories, navigation license sales (beyond 10 days) and OTA sales.
  • Word count analysis of – Q What would be the main benefits of this concept [social location services] to you? This is not scientific but a nice at-a-glance depiction of some key perceived benefits of Social Location services, in respondents’ words.
  • Introduce Players, shared functions for mobile & web Ovi Player APIs give access to full contextual assets mapping, positioning GPS Has Become a Driver Of Choice Of Device Decisions Ovi Maps Walk and Drive Navigation for your apps
  • Creation of
  • 5. Mohit Agrawal Nokia

    1. 1. International Information Innovation Conference 2009 Day 1 30th September 2009 James Glasspool - Volt Delta
    2. 2. Mohit Agrawal - Nokia “ Building the Social Location Service Ecosystem”
    3. 3. What have we achieved in the last two years? © 2009 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials <ul><li>Widest distribution </li></ul><ul><li>Most widely distributed Mobile Mapping client in the world with 10’s of mio clients in use, </li></ul><ul><li>Widest portfolio of devices with GPS Sensors – started with N95 and now more than 30 GPS devices. </li></ul><ul><li>Increased usage </li></ul><ul><li>Maps now essential service, </li></ul><ul><li>Usage grown by 5x , </li></ul><ul><li>90% activation of maps across entire device portfolio. </li></ul><ul><li>Built unique asset </li></ul><ul><li>Best in class map data, </li></ul><ul><li>for over 170 countries </li></ul><ul><li>with car- and pedestrian navigation in more than 70 countries . </li></ul>
    4. 4. Appeal Prepared to pay Music anywhere, any time Car navigation & traffic information Pedestrian navigation Keep in touch with your friends and family Find out about the place you’re visiting
    5. 5. Introducing lifecasting
    6. 6. With Ovi, you can lifecast what you are up to and where, straight from the device homescreen . Lifecasting with Ovi
    7. 7. Instant updates to Facebook with status , location and photos Lifecasting to Facebook
    8. 8. Lifecasting and maps.ovi.com See location on a map and get the best out of maps.ovi.com
    9. 9. Follow and comment status updates from friends, trigger conversations , connect in new and better ways with people that matter Lifecasting to Facebook
    10. 10. Join and follow the conversation wherever you are Lifecasting on the device
    11. 11. Available for download in limited beta http://betalabs.nokia.com/ovi-lifecasting
    12. 12. 1. Intuitive. New Ovi Maps 3. Top-of-the-line travel content from leading brands. 2. Best-in-class services.
    13. 13. Available to download now http://betalabs.nokia.com/
    14. 14. Drive in 70+ countries
    15. 15. Largest coverage of traffic services
    16. 16. City Explorer: Over 600 up-to-date Lonely Planet city guides You are guided on foot, just as you would walk in real life Global pedestrian navigation
    17. 17. Dedicated Walk navigation for 100 cities
    18. 18. Straight line guidance, everywhere
    19. 19. City Explorer: You have a good, trusted friend in every city guiding you off the beaten path 1000+ Lonely Planet city guides
    20. 20. City Explorer: And a trusted concierge pointing you to finest dining places, hotels and more. Global Michelin travel guide
    21. 21. City Explorer: You know what’s on around you with full entertainment listings, show times and reviews. Global events and movie guide
    22. 22. City Explorer: And know how weather is going to be like, local or anywhere else. Global weather service
    23. 23. Two Unparalleled Consumer Solutions II © 2009 Nokia Everything PNDs do … … with City Explorer services … with car holder and charger I Nokia Navigation Editions Ultimate navigation experience Global mapping and planning – ready out-of-the-box at no extra cost … free maps, free routing … global walk navigation … premium content and services City explorer with every GPS-enabled handset
    24. 24. Navigation Editions Selected devices <ul><li>Ultimate navigation experience </li></ul><ul><li>Device lifetime Drive navigation with Traffic & Safety </li></ul><ul><li>Car accessories in-box </li></ul><ul><li>Pedestrian navigation and mobile services </li></ul>
    25. 25. City explorer 1000+ Lonely Planet city guides Global Michelin travel guide Global events and movie guide Global weather service Global pedestrian navigation Ready out-of-the box at no extra cost for all new GPS devices with Ovi Maps
    26. 26. Places Navigation Tens of phones Tens of millions of users Maps Made intuitive lifecasting
    27. 27. Key perceived benefits of Social Location services
    28. 28. From stand-alone apps to integrated services ecosystem Ovi Maps Services Nokia Maps Application Ovi Services Ecosystem
    29. 29. Ovi apps Nokia evolves web apps. Powerful services and a beautiful UI. Distributed in Ovi Store. Ovi API Nokia opens access to industry’s leading context platform. Ovi SDK Nokia previews new web based tools for easy app creation.
    30. 30. Ovi Maps Player API for mobile Best maps with vector graphics, 3D and more - in mobile apps with a single line of code
    31. 31. Ovi Navigation Player API for mobile Nokia’s leading Drive and Walk Navigation in any mobile apps with a few lines of code
    32. 32. Ovi apps - New Class of Apps For developers For users Bridging virtual and real world From development to publishing
    33. 33. Creation of beautiful apps is easy with great Ovi UI library
    34. 34. Ovi apps are already in creation by…
    35. 35. Available in invitation beta http://forum.nokia.com/Ovi
    36. 36. Best-in-class products and solutions for consumers & industry Available now <ul><li>New consumer products </li></ul><ul><li>✓ Ovi Maps - Beta available now </li></ul><ul><li>✓ lifecasting with Ovi - Limited beta available today </li></ul>New consumer solutions ✓ Navigation editions - selected devices, available now ✓ City explorer - All new GPS handsets with Ovi Maps, available now New developer offering ✓ Ovi SDK - Invite beta available today
    37. 37. Thank you.