MAY
24HOW GOOGLE+
STANDS RIGHT NOW
AND HOW YOU CAN
LEVERAGE IT
BY: VALERIE JOY DEVEZA
VALERIE JOY DEVEZA
SOCIAL MEDIA MANAGER
TOP 500 COMMUNITY
MANAGERS TO FOLLOW ON
TWITTER WORLDWIDE
TOP 30 MOST FOLLOWED
PEO...
I know a lot of you are thinking
that… Google is a ghost town.
Recently, we even heard that
Google plus is a walking dead.
But IMHO.. Google+ is not going
away… anytime SOON.
Google Plus is not dead yet..
As far as I know! :P
Google Plus is Alive and
It DOES Work.
You might have bought into this
idea that it's annoying..
You might also have bought into
the idea that..
Friendster was always going to
be more popular than Facebook
too! :P
Google+ was created as a social
layer.. Not a Facebook Killer!
Media's obsession with issuing
Google+ a premature death
sentence.
Numbers and case studies are
giving us a different story.
STATISTICS
• Google+ has passed Twitter and is now the second-biggest
social platform worldwide with over 540 million acti...
• Boosted followers by 150,000 through
hangouts
• 10,000 new followers per day thanks
to the badge
• 17% upliftin CTR acro...
KEEP CALM AND +ON 
HOW TO ROCK ON
GOOGLE+ PLUS
GET YOUR
“STORY”
STRAIGHT.
CLAIM YOUR
PAGE’S
CUSTOM,
BRANDED URL.
LINK YOUR
SOCIAL MEDIA
PROFILES
LINK
YOUR SITE TO
YOUR
GOOGLE+ PAGE.
SIGN UP FOR
GOOGLE+
AUTHORSHIP.
INVITE YOUR
FOLLOWERS TO
GOOGLE PLUS
OFFER THEM
EXCLUSIVE
CONTENT:
HANGOUT ON
AIR (HOA)
SPEND SOME
TIME CREATING
COMPELLING
CONTENT
INCLUDE
PHOTOS,
VIDEOS, OR
GIFS.
RESHARE.
OFFER SOME
#GPLUSLOVE
BE AUTHENTIC.
SHARE
SOMETHING
PERSONAL.
OPTIMIZE
YOUR POSTS
OPTIMIZE
SNIPPETS:
MAKE YOUR
IMAGE SHOW
UP BIG!
FRIEND
PROSPECTING:
SEARCH YOUR
INDUSTRY
3
1
2
CIRCLESCOPE.com
CIRCLECOUNT.com
SHARED CIRCLES
SEARCH FOR
ACTIVE GROUPS
CREATE AN
EVANGELIST
CIRCLE
USE RIPPLES TO
ANALYZE
TRENDSETTING
GET
INFLUENCER’S
ATTENTION:
FLAG THEM
DOWN
ENGAGE  JUST DO IT!
fb.com/valerie.joy.deveza
twitter.com/valeriedeveza
gplus.to/valeriedeveza
How google plus stands right now and how you can leverage it
How google plus stands right now and how you can leverage it
How google plus stands right now and how you can leverage it
How google plus stands right now and how you can leverage it
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How google plus stands right now and how you can leverage it

  1. 1. MAY 24HOW GOOGLE+ STANDS RIGHT NOW AND HOW YOU CAN LEVERAGE IT BY: VALERIE JOY DEVEZA
  2. 2. VALERIE JOY DEVEZA SOCIAL MEDIA MANAGER TOP 500 COMMUNITY MANAGERS TO FOLLOW ON TWITTER WORLDWIDE TOP 30 MOST FOLLOWED PEOPLE ON GOOGLE PLUS (PH)
  3. 3. I know a lot of you are thinking that… Google is a ghost town.
  4. 4. Recently, we even heard that Google plus is a walking dead.
  5. 5. But IMHO.. Google+ is not going away… anytime SOON.
  6. 6. Google Plus is not dead yet.. As far as I know! :P
  7. 7. Google Plus is Alive and It DOES Work.
  8. 8. You might have bought into this idea that it's annoying..
  9. 9. You might also have bought into the idea that..
  10. 10. Friendster was always going to be more popular than Facebook too! :P
  11. 11. Google+ was created as a social layer.. Not a Facebook Killer!
  12. 12. Media's obsession with issuing Google+ a premature death sentence.
  13. 13. Numbers and case studies are giving us a different story.
  14. 14. STATISTICS • Google+ has passed Twitter and is now the second-biggest social platform worldwide with over 540 million active users. • 1 BILLION people are registered on Google+ • 70% of business brands have a presence on Google+ • 20 million unique mobile monthly users are on Google+ • 1,203 million monthly page visits to Google+ • 68% of users are male
  15. 15. • Boosted followers by 150,000 through hangouts • 10,000 new followers per day thanks to the badge • 17% upliftin CTR across AdWords campaigns • Increase of 7.5% of traffic from Google URLs • Contributed to Bubbly bar achieving sales of £8m since product launch • Google+ is one of Mashable’s top 10 referral sites • Mashable grew their Google+ followers by 38% after adding the Google+ badge • Mashable sees significantly higher engagement ratios than on other social networks
  16. 16. KEEP CALM AND +ON 
  17. 17. HOW TO ROCK ON GOOGLE+ PLUS
  18. 18. GET YOUR “STORY” STRAIGHT.
  19. 19. CLAIM YOUR PAGE’S CUSTOM, BRANDED URL.
  20. 20. LINK YOUR SOCIAL MEDIA PROFILES
  21. 21. LINK YOUR SITE TO YOUR GOOGLE+ PAGE.
  22. 22. SIGN UP FOR GOOGLE+ AUTHORSHIP.
  23. 23. INVITE YOUR FOLLOWERS TO GOOGLE PLUS
  24. 24. OFFER THEM EXCLUSIVE CONTENT: HANGOUT ON AIR (HOA)
  25. 25. SPEND SOME TIME CREATING COMPELLING CONTENT
  26. 26. INCLUDE PHOTOS, VIDEOS, OR GIFS.
  27. 27. RESHARE. OFFER SOME #GPLUSLOVE
  28. 28. BE AUTHENTIC. SHARE SOMETHING PERSONAL.
  29. 29. OPTIMIZE YOUR POSTS
  30. 30. OPTIMIZE SNIPPETS: MAKE YOUR IMAGE SHOW UP BIG!
  31. 31. FRIEND PROSPECTING: SEARCH YOUR INDUSTRY 3 1 2 CIRCLESCOPE.com CIRCLECOUNT.com SHARED CIRCLES
  32. 32. SEARCH FOR ACTIVE GROUPS
  33. 33. CREATE AN EVANGELIST CIRCLE
  34. 34. USE RIPPLES TO ANALYZE TRENDSETTING
  35. 35. GET INFLUENCER’S ATTENTION: FLAG THEM DOWN
  36. 36. ENGAGE  JUST DO IT!
  37. 37. fb.com/valerie.joy.deveza twitter.com/valeriedeveza gplus.to/valeriedeveza
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