Internal communications is a company’s lifeblood to sustain its day-to-day operations. With the advent of the latest technologies such as digital technology, it has further deemed more important today.

1. Internal communication is all about employee engagement.
Effective Internal Communications For Companies
tonivallen.com /blog/businessfinance/effective-internal-communications-for-companies/
by Toni Vallen on December 9, 2014 in Business and Finance
Internal communications is a company’s lifeblood
to sustain its day-to-day operations. With the
advent of the latest technologies such as digital
technology, it has further deemed more important
today. While good internal communication can
deliver growth and profitability in a company,
otherwise can result to detrimental repercussions
in the business. In internal communication,
remember that the employees should be
communicated with – not at. This is because
internal communication is all about employee
engagement.
Why Internal Communications is Important
Effective internal communications is an assurance
that employees know the company deeper than
anyone else, including mission and vision, values and purposes, as well as their roles in the company.
With good internal communications, both the employees and employers can benefit.
Coordination
To achieve the goals of the company, coordination and harmony among the departments must be ensured.
No business can run smoothly without the cooperation of every department and employee. Through
effectively engaging employees, proper coordination can be achieved within a company.
Control
There will be situations in a company when everything seems out of control. The key to this – effective
communication. Every employee must be aiming at the same direction and given the same instructions to
keep everything under control.
Motivation
Effective internal communication can motivate employees as it establishes good relationship among the
management and the subordinates. When the management openly communicates to the employees the
future plans and goals for the company, the employees can find it as a motivating factor to perform better
at work.
Competitive information
With proper internal communications, competitive information about the company and the products and
services it offers can be delivered. Compelling information is necessary to acquire potential customers or
investors.

2. Decision Making
Engaging employees in the decision making process is necessary to come up with a good decision,
whatever aspect of the business is involved. Also, if the employees are part of the decision, then there is
also a greater chance that the decision can be implemented efficiently.
Tools for Effective Internal Communications
Newsletter
Having a company newsletter is the easiest way and medium to inform the employees about the company
and everything they should know. It is a great way to update them about the latest developments in the
company, as well as the performance and profits. But be sure that the newsletter is democratic and has
the participation of the employees.
Website
Though it is a little costly, having a central website where any employee can check for updates and
information is an effective tool to communicate and engage employees. You can opt for the website than
the newsletter and publish online the information you want to disseminate such as announcements. To
further engage employees, you can also give them access to managing and operating the site.
Intimate Meetings
Despite all the technologies we have now for communication, it is still face-to-face communication that is
the most effective way to reach out to employees. Set up smaller groups help establish camaraderie and
allow employees to voice out their opinions.
Suggestion boxes
Suggestion boxes are very common in companies who want to hear the side of the employees. The
employees can simply write down their insights and suggestions and drop them in the boxes spread
around the various departments of the company.
Toni Vallen is the managing director and president behind Seton Services Ltd., one of London’s growing
investor relations firm. She was trained in the United States most reputable schools and she also works as
a Vice President for Manufacturers Hanover a International Private Banking Department in the past.