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Plan A
Customer
Discovery
Customer
Validation
Verify or
Pivot
Test the
Problem
Test the
Solution
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
Source: Ash Maurya, Leanstack
•
•
•
•
Document
Plan A
Customer
Discovery
Customer
Validation
Verify or
Pivot
Test the
Problem
Test the
Solution
Ash Maurya's Lean Product Process

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Ash Maurya's Lean Product Process