The document introduces Romi Mahajan of Metavana, Leonard Murphy of BrandScan 360, and Vivek Bhaskaran of SurveyAnalytics. It provides their titles and backgrounds. It also lists Vivek Bhaskaran's experiences founding and leading SurveyAnalytics, and areas of focus for the company including gamification, consumerization, network intelligence, social monitoring, panel communities, user experience, mobile sampling, and mobile ethnography. Contact information is provided for each individual.
2. Romi Mahajan, Vivek Bhaskaran,
CMO CEO SurveyAnalytics
Metavana
Leonard Murphy,
CEO BrandScan
360
3. } WW Director of Sales and
Strategy for the Digital
Marketing & Search team at
Microsoft Corporation.
} founder- President of KKM
Group, an Advisory company
focused solely on Strategy and
Marketing in the Technology,
Media, Agency, and Luxury
Goods sectors.
} Chief Marketing Officer of
Ascentium Corporation, a
leading digital agency with
96M in Sales in 2008.
4. } Editor in-Chief, GreenBook Blog, GreenBook
Research Industry Trends Study, GreenBook
Newsletter atGreenBook Marketing Research
Directory
} Chairman at 2011 & 2012 Chairman & Co-
Producer of Market Research in the Mobile
World Conference series
} 2011 Chairman, 2012 Co-Chairman at IIR
Market Research Technology Event (formerly
TDMR)
} Co-Host at Radio NewMR & Advisory Board
Member at NewMR Virtual festival
} Event Advisory Board Member: Qualitative
Consumer Research and Insights
2011 at Merlien Institute
} Board of Advisors at InsightPool, Kontrol,
Decooda, and Market Research Global Alliance
} Principal at LMC Group Consulting
5. } Founding member and
CEO of Survey Analytics,
one of the industry’s
leading providers of web-
based research
technologies
} In 2008, Survey Analytics
made Inc. magazine’s list
of the fastest-growing
private companies,
ranking 172nd overall and
25th among business-
service providers
6. } Gamification
} Consumerization
} Network Intelligence
} Social Monitoring
} Panel Communities
} User Experience
} Mobile Sampling
} Mobile Ethnography - Instant Access to
Respondents
7. Allows for more interaction and
engagement
How to start "gamifying" your
surveys