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Social & Mobile Media as a Driver  for Social & Environmental Change Toby Daniels @tobyd
 
 
 
 
Toby Daniels @tobyd
crowdcentric.net
 
 
Happy faced english fan
 
"How social & mobile  media is empowering  corporate citizenship  to create social & environmental change”
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#smbr #thinksocial
#englandare totallygoingtowin theworldcup
 
 
 
 
 
 
 
Social media:  A revolution?
 
 
 
 
 
 
“ The moment we're living through, is the largest increase in expressive capability in human history.”  Clay Shirky Internet Mapping Project Bill Cheswick
Social media: Human behavior
Allows  us to embrace our differences
 
Removes the barrier of  distance
 
Expands the circle of social concern
 
Social media: Milestones
1.20.2009
3.28.2009
4.17.2009
5.10.2009
6.13.2009
10.1.2009
10.16.2009
11.1.2009
Social media:  Trends Download Social Media Blueprints 1.0 http://slideshare.com/thinksocial
social production/mass collaboration
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Causecasting
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social alignment/ social aligning
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Social media: Corporations
 
"The responsibility to address our most pressing global challenges must be shared by both companies and citizens. The relationship between companies and consumers is forever changed with the adoption of social and mobile media. A commitment to act for mutual benefit and the public good is a new kind of commitment. And, each of us – company and consumer alike – can make one." Jamie Daves, Co-founder & Executive Director, ThinkSocial
 
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[object Object],Pepsi Refresh Project will award more than $20 million in 2010 to move communities forward.
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Timberland promises to  plant 5 million trees  in 5 years in Haiti and China. 
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the betacup's goal: find the best ideas to eliminate paper cup consumption and help bring these ideas to life.
58 ,000,000,000 ,[object Object],[object Object],[object Object],[object Object]
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“ Almost always the creative dedicated minority has made the world better.” Martin Luther King Jr
Obrigado! Toby Daniels @tobyd
More information: ThinkSocial: http://think-social.org Social Media Week: http://socialmediaweek.org To download “Social Media Blueprints 1.0”: http://slideshare.com/thinksocial

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Social & mobile media as a driver for social & environmental change