Prezentacja QueueLessApp
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Prezentacja QueueLessApp

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Don't Queue , Join US

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https://www.facebook.com/QueueLessApp

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Prezentacja QueueLessApp Presentation Transcript

  • 1. www.queuelessapp.com click to startfb/queuelessapptwitter/QLessApp
  • 2. problem queues in shops 2
  • 3. solution shop product mobile entrance barcode payment exit scan 3
  • 4. smartphones in polandsmartphone share in the total handset market (in units) 30% 27,1% 25% 20% 15% 11,5% 10% 5% 5% 3% 1% 0% 2007 2008 2009 2010 2011 4
  • 5. where smartphone is used home on the go in a store 77% restaurant workat social gathering/function cafe or coffee shop doctor’s office airport library in a store school source: “The mobile movement” by Google 5
  • 6. smartphones and shopping79% of users Rely on smartphones to help with shopping 78% 69% 52% 78% in-store product contact find and use offers drivers information retailer & discounts • located a retailer • read product • called a retailer • looked for promotions information and reviews and coupons • compared prices • contacted retailer to decide • compared features in any other way • used discount coupon of a product on phone • searched store’s inventory • used barcode scanner • watched online video source: “The mobile movement” by Google 6
  • 7. we are one step fartherthan self-service cash in changing people behaviour 7
  • 8. advantages consumers shops common • quicker shopping • increased • shop-consumer competetiveness communication (i.e. discount • information information, loyalty program) about products • detailed information of particular client (database) 8
  • 9. problem that arose thieves (problem appears at the groceries) • realible target group • various security solutions • introduction strategy 9
  • 10. thieves problem solution reliable target various security introduction group solutions strategy• Apple have already introduced this way of • comparison of assumed weight of scanned • 10-products/quick - line cashiers shopping (we have a simillar target group) products with the weight of out-taking • big-size product’s shops products• profile based system provides and stores • random double-check on exit desk information about any theft attempt • random customer inspection by security discovered by security stuff (attaches it to stuff the phone number) • RFID chips attached to more expensive products 10
  • 11. smartphone users in poland (our target group) • 35-years old is a major group of smartphone users • 42,5% people under 25 years old • 28% of smartphone users are those with monthly income 2000 – 2999 zł • in the group of >7000 zł monthly income 40% are the smartphone users • 40% smartphone users come from big cities • 27% smartphone users pays more than 100 zł monthly on phone fee • group is almost twice bigger than among old-mobile-phones users (16%) • 42% uses mobile internet everyday source: “Profil użytkowników smartphonów” by Acixiom 11
  • 12. how the shopping process is evolving 12
  • 13. Waitrose in UK as a similar solution step 1. approving a credit card at customer’s service desk and signing into a shop database step 2. collecting a barcode scanner step 3. scanning and adding items to the chart step 4. checking out and paying at the welcome desk step 5. (optional) being inspected by a security stuff source: www.waitrose.com 13
  • 14. we are one step further than anyone 14