Nasir Uddin Shamim discussed about how to make an effective copy and blog content along with formulas of Sales Page Creation!

1. Content & Copy Creation With
Sales Page
NASIR UDDIN SHAMIM
CO-FOUNDER
DEVSTEAM

2. Know How to Search in Google!
Find Content  Keyword + Forum to find forum.
Ideas!  To find a specific type of File on Google:
“wedding budget” filetype:xls OR filetype:pdf
 To find a exact phrase keyword in a site:
>Related Forum.
“doesn‟t work” site:www.healthguidance.org/
 Finding exact phrase with similar words:
>Related Blogs. “athlete‟s foot” ~remedy “natural”
 Finding Synonyms in a webpage text:
>Search Wikipedia allintext:~inexpensive vacation articles
>Answers.com  To eliminate a word from search result:
“vending machine prices” -soda –candy
>Yahoo Answers  find every website with the words bad headache
within the URL allinurl:bad headache
>Your Blog’s Comment
Section!  If you want to both headache and eyes to appear
in the title, you'd have to do allintitle:headache
>Digg. eyes
 To find related sites of any given: Try this
>StumbleUpon. operator: related:www.cabosanlucas.net

3.  Now that you’ve got inspiration, it’s
Research time to do some research before you
Begins! actually start writing..
 The obvious first step is to Google
the topic you’re writing about. This
>Google
way, you can see if any posts are out
>Twitter there that are too similar to the
>Social one you’re thinking of writing.
Bookmarking
Websites Like
DeeperWeb.
Stumble Upon and  Ask a couple of well-crafted
Delicious.
questions on Twitter to get useful
links. Check Twitter Trends.
 Enter keywords for your topic on
StumbleUpon and Delicious

4. Effective Blog Writing
Things To Consider While Making A Copy!
 Aim for Readability
 Making text easy to read online means making it simple
to scan. Keep in mind several things when writing your
blog posts:
 Write less; get your point across with a minimum of text,
 Use lists and bullet points frequently,
 Try to make only one point per paragraph,
 Use sub-headings,
 Highlight keywords and phrases.
 Use Images.

5. Copy Writing
Three Simple Steps!
1. Focus Problems and
Play with Emotions.
2. Give A Possible
Solution.
3. Why your Solution
is Best. Some
Testimonials.
4. Your Affiliate Links
or Buy Button.

6. List of Sites To Follow For Copy Writing
1. www.sherus.com
2. www.copyblogger.com
3. www.dirtycopywriting.com
4. www.seocopywriting.com
5. www.menwithpens.ca

7.  Preview your posts before publishing to
Before you make sure everything looks as it should.
Publish This is a good time to double-check that all
links work correctly.
 Perform a spell-check and read through
>Preview your post to make sure it has no spelling or
>Check for Typos
grammatical mistakes.
 I usually set a time to publish my posts.
>Schedule Think of your readers and when they would
>Don’t Publish Post
most like to read your posts. There’s no
on Weekends!
point in posting in the middle of the night
unless you’re targeting a different time
zone.
 Also, think about the best days to publish.
Posting on weekends is usually not
very effective because people are often
away from their computers and online
traffic may be low.

8. Final Checklist
 Add tags to your post,
 Select a category,
 Add a snippet (if applicable),
 Add a “More” link (if applicable),
 Edit the URL (if applicable),

9.  How should you promote your blog? Well, if you
have 10,000+ RSS subscribers, then you’re
Promotion guaranteed to attract some readers. But what if
you have only a handful of subscribers?
 Twitter is a great tool with which to advertise
>Twitter your posts. You can even use a WordPress
Twitter plug-in, which makes it easier for you by
>Email automatically updating your Twitter status every
time you publish a new post.
>Social Networking  If you use FeedBurner, make sure you have
Websites email alerts switched on so that your readers
can subscribe by email. Emailing people (or
>Facebook by Fan websites) to let them know you’ve mentioned
Page. them in your post is a nice courtesy, too.
>Use RSS Feed System.  You could share your posts on Delicious,
StumbleUpon and Digg, but letting someone
else get the ball rolling is probably best practice.
So, make sure to provide links that make it easy
for readers to share your posts.

10.  End your blog posts with a question.
Follow-Up
This way, your readers will be more
Your Contents
inclined reply or comment.
 It will also help generate discussion. Be
sure to address any comments or
>Ask Your Readers. feedback attached to your posts, and
>Discussion
thank your readers for their feedback.
 If your post receives positive feedback,
>Related Posts
consider following it up with a
>Be BOLD, Consistent related post. Base your follow-up post
and Clear.
on the feedback you received or expand
on one particular area of interest.
 The important things to remember are:
be consistent, blog about topics
that matter to you and express
your opinions clearly.

11. Your Real Journey Begins!
Sales Page Creation

12. Sale Page Format
 Headlines. It has 3 parts, the pre-headline, main headline and post-
headline. The pre-headline must attract or capture the attentions of your
prospect customers. The main headline must describe the problems that
your customers might face if they don’t use your product. It is normally
written in big fonts. And lastly, the post-headline adds further details for
your main headline.
 Introduction. This is your first few sentences that must catch your
readers’ attentions.
 Credibility. This can be your previous clients’ testimonials and successful
results of your product testing. Be realistic also is displaying your
credibility.
 Benefits. Specify the products benefits well. Using bullets or numbering
can help to organize your points. Make it also visible or something that will
standout like your headline.

13. Your Tasks Isn’t Finished Yet!
 Features/Specifications of the Product. Like Benefits,
enumerate your products features or specifications well. It does not
need to be bold or large fonts, just organize the display.
 Bonus. This can be some additional rewards if your customer will
purchase your main product.
 Build Up of Value. This contains reasons of why your product is
worth the price value. You can compare other products’ prices with
yours and specify advantages to prove your price.
 Ordering. This includes your method of payment; you can use
mediums like Paypal or other trusted third party payment gateways.
 Conclusion. This is the summary of your promotions. You can
also mention again the benefits and reasons for your prize value.

14. More Effective Tips in Creating Sales Page
 Design. The layout of your sales page is vital. This is
what will first attract your prospect customer. Choose
colors that may enhance the readability of your sales
page. Also, use graphics or videos that are essential for
your presentation. Hence, if you do not have any related
graphics to use, do not display any just to consume space.
 Be Creative with Headlines and Introduction.
Spend time making your headline and introduction
attractive. If you were able to catch your clients’ attention
with your headlines and first few sentences, most likely,
they will read further until the end of your article.

15.  Be Realistic with Products. Never put contents that
are not true like testimonials from non-existing person,
evidences or results that were not proven and even
features that are not part of the product’s
functionalities.
 Fast Loading of Page. As possible as you can, prevent
entities that may lower your page speed. A few minutes
or even a minute of waiting can keep a customer away.
 Focus More on the Customers’ Benefits. No
matter how powerful the product is, if the client feels
that it is not beneficial for his needs, he will still ignore
it. Focus on the advantages of your product and explain
reasons of why they need to buy it

16. A
Sales page
Example
Sales Page Example 01

17. Sales Page Examples

18. Another Sales Page Example

19. List of Sites To Follow For Sales Page Making
1. www.entrepreneurfreak.com/ultimate-wp-
salespage-creator
2. www.bigbrandsystem.com/create-sales-page-
outline
3. www.johnthornhill.com/blog/category/sales-
page-creatio
4. www.thelaunchcoach.com/product-launch-tips-5
5. www.diythemes.com/thesis/rtfm/sales-squeeze-
landing-pages

20. The End