Seo Lesson I Learned in 2013

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One of my favourite quotes that applies all of life, not just internet marketing: “A life spent making mistakes is not only more honourable, but more useful than a life spent doing nothing.”

Marketing Business Technology

SEO Lessons
I learned in 2013
“A LIFE SPENT MAKING MISTAKES IS NOT ONLY MORE HONOURABLE,
BUT MORE USEFUL THAN A LIFE SPENT DOING NOTHING.“

Am I but a lone Marketer doing so-called

SEO

That’s pretty decent number of

professionals!

So what are these
professionals doing? …

Really!?!

I was trying to achieve my goals by
hitting my keyboard at

max power!

W** website ranked first and I was like:

And then I was
happily living my
bachelor life

While clients mocked their competitors..

He stood before us and

enforced that SEO’s followed

the holy commandments.

Rankings down!

Visits down!

Conversions down!

Client reaction…

Dealing with challenging Client – Thanks Moz!

My new plan:


Build Strategy



Build Relationships



Build Process



Build Link Building assets



Find Tools



Measure and Improve



Sit back and enjoy

And the result was obvious
Visits increased

Search impression increased

Successful
Search Engine Marketing

Needs

Processes

Talk to your clients.

Keep the relationship strong.
Share your resilience with them.

Try new things.
Be adventurous.
Experiment with new
content or approaches.

Give yourself a break.
Don’t make yourself miserable by daunting
obstacles that your job brings.

Always try to learn
from your competition.

There’s no replacement for
unique content.

By: Christy Kunjumon
@christykunjumon

Inbound Marketer @TechWyse
www.techywse.com

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Seo Lesson I Learned in 2013

1. SEO Lessons I learned in 2013 “A LIFE SPENT MAKING MISTAKES IS NOT ONLY MORE HONOURABLE, BUT MORE USEFUL THAN A LIFE SPENT DOING NOTHING.“

2. Am I but a lone Marketer doing so-called SEO

3. That’s pretty decent number of professionals!

4. So what are these professionals doing? …

6. Really!?! I was trying to achieve my goals by hitting my keyboard at max power!

7. The result…

8. W** website ranked first and I was like:

9. And then I was happily living my bachelor life

10. While clients mocked their competitors..

11. And then came And he brought…

12. Then the worst thing happened!!

13.

14. He stood before us and enforced that SEO’s followed the holy commandments.

15. What really happened..

16. Rankings down! Visits down! Conversions down!

17. My reaction:

18. Client reaction… Dealing with challenging Client – Thanks Moz!

19. I challenged Cutts…

20.

21. Then I decided….

22. My new plan:  Build Strategy  Build Relationships  Build Process  Build Link Building assets  Find Tools  Measure and Improve  Sit back and enjoy

23. My Process:

24. And the result was obvious Visits increased Search impression increased

25. Then I was like:

26. The first lesson I learned…

27.

28. Successful Search Engine Marketing Needs Processes

29. Talk to your clients. Keep the relationship strong. Share your resilience with them.

30. Try new things. Be adventurous. Experiment with new content or approaches.

31. Diversify everything you do.

32. SEO is evolving with marketing.

33. Give yourself a break. Don’t make yourself miserable by daunting obstacles that your job brings.

34. “(not provided)” is not a problem.