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Foursquare Survey Results: SMX Advanced-Advertiser Sentiment Study
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Foursquare Survey Results: SMX Advanced-Advertiser Sentiment Study

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This is the full slide deck from our presentation at SMX West on the First Ever Advertiser Sentiment Study on Foursquare.

This is the full slide deck from our presentation at SMX West on the First Ever Advertiser Sentiment Study on Foursquare.

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Foursquare Survey Results: SMX Advanced-Advertiser Sentiment Study Foursquare Survey Results: SMX Advanced-Advertiser Sentiment Study Presentation Transcript

  • First Ever Foursquare “Advertiser” Survey (as far as we know) Tuesday, June 8 th , 2010 Will Scott / @w2scott + Mat Siltala / @Matt_Siltala @w2scott @Matt_Siltala
  • Foursquare “Advertisers” @w2scott @Matt_Siltala
  • Key points
    • Majority of “Advertisers” have been on Foursquare for less than 6 months
    • More “Advertisers” believe Foursquare helps grow their business than not
    • Most are tracking check-ins
    • Most have claimed Google Places page
    • Nearly all on Facebook and have web pages (> 90%)
    • Majority have budgets less than $5,000.00
    • Only 10% say they would pay for it
    @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • Historical Data from Greg Sterling @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • Historical Data from Greg Sterling @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • @w2scott @Matt_Siltala
  • Pay Attention To; Yelp Regulars @w2scott @Matt_Siltala
    • Link Citations
    • Images Search
    • Tweeting
    • Facebooking
    • Blogging
    • Email Directly
  • Case In Point (I am not the only one) @w2scott @Matt_Siltala
  • Get them talking about you: @w2scott @Matt_Siltala
  • Thank You!
    • Will Scott
    • searchinfluence.com/blog
    • [email_address]
    • @w2scott
    • http://rt4me.com
    • Mat Siltala
    • dreamsystemsmedia.com
    • [email_address]
    • @Matt_Siltala
    @w2scott