SlideShare a Scribd company logo
1 of 23
CampMontréal Roy Pereira & Colin Smillie Refresh Partners, Inc.
Facebook Growth ,[object Object]
Facebook Growth ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* Facebook internal data, Sep 2007 (was 33M in June 2007) **comScore Networks, Inc., June 2007
Top 10 Countries * Facebook (internal, Nov 2007)
Age distribution Source:  Facebook internal data (Sep. 2007)
Facebook in Canada ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* Facebook internal data, Sep 2007 (was 3.1M in June 2007) **comScore Networks, Inc., Sep 2007
Top 25 Cities * Facebook (internal, Oct 2007)
Marketing on Facebook ,[object Object]
Marketing on Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banner Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sponsored Groups External Links Youtube Videos External Links User’s Discussions Brand Logo User’s Photos
Sponsored News Stories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Pages ,[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Pages - Updates ,[object Object],[object Object],[object Object],Source: comScore World Metrix, 2007
SocialAds ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Beacons ,[object Object]
Facebook Applications ,[object Object]
Facebook Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Brand Building ,[object Object],[object Object]
Online Platforms ,[object Object],[object Object]
For Entertainment ,[object Object]
Marketing thru Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.refreshpartners.com

More Related Content

Similar to FacebookCampMontreal Refresh Partners Keynote

Intro to Social Media
Intro to Social MediaIntro to Social Media
Intro to Social Media
Amit Klein
 

Similar to FacebookCampMontreal Refresh Partners Keynote (20)

Facebook More Than Just Games
Facebook  More Than Just GamesFacebook  More Than Just Games
Facebook More Than Just Games
 
Facebook marketing
Facebook marketingFacebook marketing
Facebook marketing
 
How to run a social media campaign on facebook - Social Media World Forum 2010
How to run a social media campaign on facebook - Social Media World Forum 2010How to run a social media campaign on facebook - Social Media World Forum 2010
How to run a social media campaign on facebook - Social Media World Forum 2010
 
Digital Public Relations in the Age of the Social Web
Digital Public Relations in the Age of the Social WebDigital Public Relations in the Age of the Social Web
Digital Public Relations in the Age of the Social Web
 
500,000,000 Reasons Economic Developers Should Use Facebook
500,000,000 Reasons Economic Developers Should Use Facebook500,000,000 Reasons Economic Developers Should Use Facebook
500,000,000 Reasons Economic Developers Should Use Facebook
 
Social Media Advertising presented by www.SocialMediopolis.com
Social Media Advertising presented by www.SocialMediopolis.comSocial Media Advertising presented by www.SocialMediopolis.com
Social Media Advertising presented by www.SocialMediopolis.com
 
Facebook 101
Facebook 101Facebook 101
Facebook 101
 
Sample Social Media Strategy
Sample Social Media StrategySample Social Media Strategy
Sample Social Media Strategy
 
Team a facebook presentation
Team a facebook presentationTeam a facebook presentation
Team a facebook presentation
 
Recruitment 2.0: Mobile, Personalisation & Social / Altogether Digital
Recruitment 2.0: Mobile, Personalisation & Social / Altogether DigitalRecruitment 2.0: Mobile, Personalisation & Social / Altogether Digital
Recruitment 2.0: Mobile, Personalisation & Social / Altogether Digital
 
Social Network - Facebook
Social Network - Facebook Social Network - Facebook
Social Network - Facebook
 
Case study mining the social graph how digital publishers use facebook data t...
Case study mining the social graph how digital publishers use facebook data t...Case study mining the social graph how digital publishers use facebook data t...
Case study mining the social graph how digital publishers use facebook data t...
 
Mining the Social Graph: How Digital Publishers Use Facebook Data to Delight ...
Mining the Social Graph: How Digital Publishers Use Facebook Data to Delight ...Mining the Social Graph: How Digital Publishers Use Facebook Data to Delight ...
Mining the Social Graph: How Digital Publishers Use Facebook Data to Delight ...
 
FacebookCampToronto2 Introduction
FacebookCampToronto2 IntroductionFacebookCampToronto2 Introduction
FacebookCampToronto2 Introduction
 
Social networking
Social networkingSocial networking
Social networking
 
FacebookCampToronto1 summary
FacebookCampToronto1 summaryFacebookCampToronto1 summary
FacebookCampToronto1 summary
 
#SocialSessions14 - A mobile connected world
#SocialSessions14 - A mobile connected world#SocialSessions14 - A mobile connected world
#SocialSessions14 - A mobile connected world
 
Embracing Technology
Embracing TechnologyEmbracing Technology
Embracing Technology
 
Build your digital presence by focusing on the big 3
Build your digital presence by focusing on the big 3Build your digital presence by focusing on the big 3
Build your digital presence by focusing on the big 3
 
Intro to Social Media
Intro to Social MediaIntro to Social Media
Intro to Social Media
 

More from Roy Pereira (10)

Facebook; Social Media For Your Organization; IT Canada conference
Facebook; Social Media For Your Organization; IT Canada conferenceFacebook; Social Media For Your Organization; IT Canada conference
Facebook; Social Media For Your Organization; IT Canada conference
 
Facebook for Journalists @ Canadian Association of Journalists 2010
Facebook for Journalists @ Canadian Association of Journalists 2010Facebook for Journalists @ Canadian Association of Journalists 2010
Facebook for Journalists @ Canadian Association of Journalists 2010
 
Dogbook Presentation at DigiDay NY
Dogbook Presentation at DigiDay NYDogbook Presentation at DigiDay NY
Dogbook Presentation at DigiDay NY
 
Facebook Garage New York Introduction
Facebook Garage New York IntroductionFacebook Garage New York Introduction
Facebook Garage New York Introduction
 
FacebookCamp Toronto 4 Introduction
FacebookCamp Toronto 4 IntroductionFacebookCamp Toronto 4 Introduction
FacebookCamp Toronto 4 Introduction
 
Shiny Agency's Facebook Development Guidelines
Shiny Agency's Facebook Development GuidelinesShiny Agency's Facebook Development Guidelines
Shiny Agency's Facebook Development Guidelines
 
FacebookCamp Toronto 5 Introduction
FacebookCamp Toronto 5 IntroductionFacebookCamp Toronto 5 Introduction
FacebookCamp Toronto 5 Introduction
 
Refresh Partners How To Build A Facebook App V2
Refresh Partners How To Build A Facebook App V2Refresh Partners How To Build A Facebook App V2
Refresh Partners How To Build A Facebook App V2
 
FacebookCampToronto3 Introduction
FacebookCampToronto3 IntroductionFacebookCampToronto3 Introduction
FacebookCampToronto3 Introduction
 
Marketing your Application Inside Facebook
Marketing your Application Inside FacebookMarketing your Application Inside Facebook
Marketing your Application Inside Facebook
 

Recently uploaded

Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
panagenda
 

Recently uploaded (20)

Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
Ransomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdfRansomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdf
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 

FacebookCampMontreal Refresh Partners Keynote