2. 10 Most Powerful Luxury Fashion Brands
In The World
1. Louis Vuitton – Brand Value: $28.4 Billion
• Founded in 1854, Louis Vuitton is a French fashion house.
• Specialising in luxury trunks and leather goods monogrammed with the famous
LV logo, as well as ready-to-wear, shoes, watches, jewellery, accessories and
sunglasses.
• Operating through small boutiques in high-end department stores worldwide.
4. 2. Hermès – Brand Value: $19,2 Billion
• Hermès International S.A., mostly known as Hermès Paris, or just Hermès, is a
french luxury manufacturer that was founded in 1837.
• Specialising in bags, wallets, belts, dress and shoes.
•. In 2011, Hermès set a world record, the Hermès Birkin Bag, was sold at an
auction for an astonishing price of $203,150 and became the most expensive
purse to be sold at an auction.
Brand logo
6. 3. Gucci – Brand Value: $12,7 Billion
• Gucci was founded by Guccio Gucci in Florence in 1921.
• Gucci is an Italian fashion and leather goods brand owned by Kering.
• Often used by celebrities and the rich class.
• Specialising in bags.some other items like beauty items, watches, belt
fragrance, fashion jewellery etc.
Brand logo
8. 4. Prada – Brand Value: $9,4 Billion
• Founded in 1913, Prada is an Italian fashion label created by Mario
Prada.
• The store sold only leather goods and imported English steamer trunks
and handbags.
• The main qualities of the products created by Prada focus on simplicity,
durability and cutting-edge design.
• Prada ranks highly on the world’s most expensive clothing brands of
2013.
Brand logo
10. 5. Rolex – Brand Value: $7,9 Billion
• Founded in 1905 by Alfred Davis and Hans Wilsdorf.
• Famous for its top quality wristwatches.
• The most commonly used medium of advertisements is publishing
ads in newspapers and magazines, running Television
Commercials and displaying billboards.
• Rolex is a luxury brand that can be bought by only selected group
of people.
Brand logo
12. 6. Chanel – Brand Value: $7 Billion
• Founded by Coco Chanel in 1909.
• Chanel prides itself on being a high fashion brand specializing in
both haute couture and ready-to-wear clothes and luxury goods
and accessories of all kinds.
•Custmer insight Lady G ,age over 25 years old. Class AB.
Brand logo
14. 7. Cartier – Brand Value: $6,3 Billion
• The company was founded by Louis-François Cartier in 1847, in Paris.
• Consumer publication by press, online and television.
•Custmer age group is 30 – 45.
•Target custmers are high class persons like company manager etc.
Brand logo
16. 8. Burberry – Brand Value: $4,1 Billion
• Burberrry is a luxury british fashion house established in 1856 by
Thomas burberry.
• These would appeal mainly to celebrities and very wealthy customers.
• Burberry main garments such as coats and dresses have an extermely
exclusive and high end appeal.
• There are always .banners on fashion website.
Brand logo
18. 9. Fendi – Brand Value: $3,6 Billion
• Fendi is an Italian luxury fashion house, which was founded in
Rome, in 1925.
• Some of the luxury goods besides handbags include fragrances,
eyewear, timepieces and writing instruments.
• Fendi provides ready-to-wear products for both women and men.
• Print advertisements in luxury lifestyle and fashion magazines.
Brand logo
20. 10. Coach – Brand Value: $3,2 Billion
• The company was founded in Manhattan, New York, in 1941.
• The company is continuing to tap into the luxury market with higher priced
items.
•The most important selects, featured on either listings were age, geographical
location, income, lifestyle, phone number, and recency.
•The most direct way to get across to these women would be through mailings
or emails.
Brand logo
22. famous fashion shows of the world
1. Paris fashion Week: The greatest of all fashion shows, it is one
of the most celebrated fashion weeks
held in bi-annually in Paris one of the four fashion capitals of the
world. The event is held to showcase Spring-Summer and
Autumn-Winter collections at the respective times of each year.
23. 2. Milan Fashion Week: The Milan Fashion Week occurs bi-
annually like its counterparts every
year. It is scheduled in the months of February-March for the
Spring Summer Collection and September- October for the
Autumn Winter Collection. It begun in the year 1958.
• This event which includes Dolce & Gabanna, Roberto
Cavalli, Gucci, and Prada among others.
24. 3. London Fashion Week: London Fashion Week is held bi-annually in
London every year in the months of February and
September.
• It is organised and planned by the British Fashion Council and has been
occurring since 1984.
25. 4. New York Fashion Week: The New York Fashion Week was first held
in the year 1943.
• The intent of the New York Fashion Week is to also showcase the
American Fashion
26. 5. Lakme India Fashion Week: It is the most prestigious fashion even
of India.
• It is sponsored by Lakme, the leading cosmetics brand used in India.
• If you are a Fashion designer from India, it is the event you would like to
showcase your designs at.
