SlideShare a Scribd company logo
1 of 40
List Building for Bloggers Phil Hollows @phollows
What You’ll Learn Today ,[object Object],[object Object],[object Object],[object Object],[object Object]
About Phil Hollows ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why isn’t Email Dead  in the Age of Social Media? Email is the most powerful,  effective and relevant  subscription option that exists today.
Are you Wasting your Blog’s Most Precious Resource? ,[object Object],[object Object]
You can’t Afford to Ignore Email ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Email Subscriptions are  Better for You ,[object Object],[object Object],[object Object]
Email is an Essential Part of Hub and Spoke Content Marketing ,[object Object],[object Object],[object Object]
So What’s the Problem? Plugins, widgets & social media tools have made hundreds of thousands of us accidental email marketers.  And we’re messing it up. #BWENY #LBB
Easy Tips to  Grow Your List Faster The keys to email marketing success are permission, relevance and timeliness. #LBB #BWENY
Make it Easy to Subscribe ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Don’t Do This… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Better, But… ,[object Object],[object Object],[object Object],[object Object]
Best! ,[object Object],[object Object],[object Object],[object Object]
Power Tip #1 Make your Subscription Form Visible ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Power Tip #2 Enable SM Cross-Promotion ,[object Object],[object Object],[object Object],[object Object],[object Object]
Power Tip #3 Add Incentives  ,[object Object],[object Object],[object Object],[object Object],[object Object]
MoneySavingMom.com Example ,[object Object],[object Object],[object Object],[object Object],[object Object]
Power Tip #4 Make the Most of Offline Events ,[object Object],[object Object],[object Object],[object Object]
There are NO Shortcuts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Improving Engagement Or 100,000 subscribers doesn’t count for squat if only your mother is opening your emails.
Open Sesame ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Power Tip #5 Use Compelling Copywriting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Subject Line Hints & Tips: Neuromarketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Power Tip #6 Check Your Branding and Design  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Unsubscribes are a  Form of Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Engagement Killers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intermission Who’d like a T-Shirt?  
Spam and Deliverability: Truth, Lies and Compliance
CAN-SPAM: Required Irrelevance ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Engaging the New Subscriber Autoresponders and well-planned landing pages make the most of your new  subscriber’s enthusiasm. #LBB #BWENY
Power Tip #7 Set Up an Autoresponder ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Power Tip #8  Spiff Up your Landing Page ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Multi-List Strategies Simple subscriber self-selection for content, location and schedule preferences reduce churn and complaint rates. #LBB #BWENY
Choice is Good ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More from MoneySavingMom.com ,[object Object],[object Object],[object Object],[object Object],[object Object]
Power Tip #9 Diversify with Multiple Lists  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Next? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
List Building for Bloggers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
List Building for Bloggers  ,[object Object],[object Object]

More Related Content

What's hot

☀ 45+ Free Email Marketing Templates and Guide to Writing Great Emails
☀ 45+ Free Email Marketing Templates and Guide to Writing Great Emails☀ 45+ Free Email Marketing Templates and Guide to Writing Great Emails
☀ 45+ Free Email Marketing Templates and Guide to Writing Great EmailsLearnhomebusiness.com
 
Email marketing
Email marketingEmail marketing
Email marketingHome
 
Glossary of important email marketing terms
Glossary of important email marketing termsGlossary of important email marketing terms
Glossary of important email marketing termsInamDurrani2
 
50tipsToGrow yourList
50tipsToGrow yourList50tipsToGrow yourList
50tipsToGrow yourListwritemcsean
 
Small tips to create emails far more clickable
Small tips to create emails far more clickableSmall tips to create emails far more clickable
Small tips to create emails far more clickableInfinity Intellectuals Inc
 
Content Jam 2017 Email Marketing Master Class JBest
Content Jam 2017 Email Marketing Master Class JBestContent Jam 2017 Email Marketing Master Class JBest
Content Jam 2017 Email Marketing Master Class JBestJessica Best
 
E-Mail Marketing & What You Need to Know
E-Mail Marketing & What You Need to KnowE-Mail Marketing & What You Need to Know
E-Mail Marketing & What You Need to KnowPaul Prewitt
 
20 steps to growing your business
20 steps to growing your business20 steps to growing your business
20 steps to growing your businessQueen Academy
 
Amazon affiliate pro regalo trabajoenlaweb
Amazon affiliate pro regalo trabajoenlawebAmazon affiliate pro regalo trabajoenlaweb
Amazon affiliate pro regalo trabajoenlawebEmilio Lopez
 
Email Marketing Essentials - Course Book Sample
Email Marketing Essentials - Course Book SampleEmail Marketing Essentials - Course Book Sample
Email Marketing Essentials - Course Book SampleSharyn Sheldon
 
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy Revealed
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy RevealedA Step By Step Guide To Email Marketing Part 1 - My Personal Strategy Revealed
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy RevealedMatthew Woodward
 
Blogging Guide - Tips When Blogging
Blogging Guide - Tips When BloggingBlogging Guide - Tips When Blogging
Blogging Guide - Tips When BloggingIlya Bilbao
 
Advanced Email Marketing for Massage Therapists
Advanced Email Marketing for Massage TherapistsAdvanced Email Marketing for Massage Therapists
Advanced Email Marketing for Massage TherapistsAllissa Haines
 
Social Media for Mortgage and Title Companies
Social Media for Mortgage and Title CompaniesSocial Media for Mortgage and Title Companies
Social Media for Mortgage and Title CompaniesDavid A. Pride
 
6 Email marketing tips
6 Email marketing tips6 Email marketing tips
6 Email marketing tipsDave Chaffey
 
Guide To Standing Out In The Email Inbox!
Guide To Standing Out In The Email Inbox!Guide To Standing Out In The Email Inbox!
Guide To Standing Out In The Email Inbox!Learnhomebusiness.com
 

What's hot (20)

☀ 45+ Free Email Marketing Templates and Guide to Writing Great Emails
☀ 45+ Free Email Marketing Templates and Guide to Writing Great Emails☀ 45+ Free Email Marketing Templates and Guide to Writing Great Emails
☀ 45+ Free Email Marketing Templates and Guide to Writing Great Emails
 
Email marketing
Email marketingEmail marketing
Email marketing
 
Glossary of important email marketing terms
Glossary of important email marketing termsGlossary of important email marketing terms
Glossary of important email marketing terms
 
50tipsToGrow yourList
50tipsToGrow yourList50tipsToGrow yourList
50tipsToGrow yourList
 
Small tips to create emails far more clickable
Small tips to create emails far more clickableSmall tips to create emails far more clickable
Small tips to create emails far more clickable
 
Email marketing Guide
Email marketing GuideEmail marketing Guide
Email marketing Guide
 
Email marketing
Email marketingEmail marketing
Email marketing
 
Content Jam 2017 Email Marketing Master Class JBest
Content Jam 2017 Email Marketing Master Class JBestContent Jam 2017 Email Marketing Master Class JBest
Content Jam 2017 Email Marketing Master Class JBest
 
E-Mail Marketing & What You Need to Know
E-Mail Marketing & What You Need to KnowE-Mail Marketing & What You Need to Know
E-Mail Marketing & What You Need to Know
 
Email Marketing+
Email Marketing+Email Marketing+
Email Marketing+
 
Email Riches Profits Re-Defined
Email Riches Profits Re-DefinedEmail Riches Profits Re-Defined
Email Riches Profits Re-Defined
 
20 steps to growing your business
20 steps to growing your business20 steps to growing your business
20 steps to growing your business
 
Amazon affiliate pro regalo trabajoenlaweb
Amazon affiliate pro regalo trabajoenlawebAmazon affiliate pro regalo trabajoenlaweb
Amazon affiliate pro regalo trabajoenlaweb
 
Email Marketing Essentials - Course Book Sample
Email Marketing Essentials - Course Book SampleEmail Marketing Essentials - Course Book Sample
Email Marketing Essentials - Course Book Sample
 
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy Revealed
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy RevealedA Step By Step Guide To Email Marketing Part 1 - My Personal Strategy Revealed
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy Revealed
 
Blogging Guide - Tips When Blogging
Blogging Guide - Tips When BloggingBlogging Guide - Tips When Blogging
Blogging Guide - Tips When Blogging
 
Advanced Email Marketing for Massage Therapists
Advanced Email Marketing for Massage TherapistsAdvanced Email Marketing for Massage Therapists
Advanced Email Marketing for Massage Therapists
 
Social Media for Mortgage and Title Companies
Social Media for Mortgage and Title CompaniesSocial Media for Mortgage and Title Companies
Social Media for Mortgage and Title Companies
 
6 Email marketing tips
6 Email marketing tips6 Email marketing tips
6 Email marketing tips
 
Guide To Standing Out In The Email Inbox!
Guide To Standing Out In The Email Inbox!Guide To Standing Out In The Email Inbox!
Guide To Standing Out In The Email Inbox!
 

Viewers also liked

Viewers also liked (7)

Email monetization #digicolab
Email monetization #digicolabEmail monetization #digicolab
Email monetization #digicolab
 
List building techniques nams7
List building techniques nams7List building techniques nams7
List building techniques nams7
 
mahabharat war
mahabharat warmahabharat war
mahabharat war
 
why men die young
why men die youngwhy men die young
why men die young
 
Fotospremiadas N G
Fotospremiadas N GFotospremiadas N G
Fotospremiadas N G
 
Moldova2008
Moldova2008Moldova2008
Moldova2008
 
Deseo
DeseoDeseo
Deseo
 

Similar to Email marketing tips for bloggers from Phil Hollows

Build your business webcast
Build your business webcastBuild your business webcast
Build your business webcastPhil Hollows
 
List Building for Bloggers
List Building for BloggersList Building for Bloggers
List Building for BloggersPhil Hollows
 
Adventures in list building
Adventures in list buildingAdventures in list building
Adventures in list buildingPhil Hollows
 
TypeA 2012 RSS & Email Subscriptions
TypeA 2012 RSS & Email SubscriptionsTypeA 2012 RSS & Email Subscriptions
TypeA 2012 RSS & Email SubscriptionsPhil Hollows
 
Engage, Grow, Monetize with your Blog's Secret Weapon
Engage, Grow, Monetize with your Blog's Secret WeaponEngage, Grow, Monetize with your Blog's Secret Weapon
Engage, Grow, Monetize with your Blog's Secret WeaponPhil Hollows
 
101 Ways To Seriously Grow Your Email List
101 Ways To Seriously Grow Your Email List101 Ways To Seriously Grow Your Email List
101 Ways To Seriously Grow Your Email ListExpressPigeon
 
4 Effective Email Marketing Techniques
4 Effective Email Marketing Techniques4 Effective Email Marketing Techniques
4 Effective Email Marketing TechniquesSaikrishna Tipparapu
 
E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...
E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...
E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...Roger Mission
 
Mailing list webinar
Mailing list webinarMailing list webinar
Mailing list webinarpopfizz
 
The complete guide to optimizing email marketing or conversions
The complete guide to optimizing email marketing or conversionsThe complete guide to optimizing email marketing or conversions
The complete guide to optimizing email marketing or conversionsIlya Lybashev
 
The Very Basic Link Building Strategy That You Keep Forgetting
The Very Basic Link Building Strategy That You Keep ForgettingThe Very Basic Link Building Strategy That You Keep Forgetting
The Very Basic Link Building Strategy That You Keep ForgettingAlwi Mohamed Suleiman
 
How to convert visitors to customers using press releases and email marketing
How to convert visitors to customers using press releases and email marketingHow to convert visitors to customers using press releases and email marketing
How to convert visitors to customers using press releases and email marketingVIB Marketing Agency
 
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...HelloMeets
 
How to increase e mail newsletter subscribers by 200% 2
How to increase e mail newsletter subscribers by 200% 2How to increase e mail newsletter subscribers by 200% 2
How to increase e mail newsletter subscribers by 200% 2razorsocial
 
Tri-State 2019 - Advanced Email Communication
Tri-State 2019 - Advanced Email CommunicationTri-State 2019 - Advanced Email Communication
Tri-State 2019 - Advanced Email CommunicationElissa Fontenot
 

Similar to Email marketing tips for bloggers from Phil Hollows (20)

Build your business webcast
Build your business webcastBuild your business webcast
Build your business webcast
 
List Building for Bloggers
List Building for BloggersList Building for Bloggers
List Building for Bloggers
 
Adventures in list building
Adventures in list buildingAdventures in list building
Adventures in list building
 
TypeA 2012 RSS & Email Subscriptions
TypeA 2012 RSS & Email SubscriptionsTypeA 2012 RSS & Email Subscriptions
TypeA 2012 RSS & Email Subscriptions
 
Engage, Grow, Monetize with your Blog's Secret Weapon
Engage, Grow, Monetize with your Blog's Secret WeaponEngage, Grow, Monetize with your Blog's Secret Weapon
Engage, Grow, Monetize with your Blog's Secret Weapon
 
The Art of the Autoresponder - Emily Sloan-Pace, Zoho Corporation
The Art of the Autoresponder - Emily Sloan-Pace, Zoho CorporationThe Art of the Autoresponder - Emily Sloan-Pace, Zoho Corporation
The Art of the Autoresponder - Emily Sloan-Pace, Zoho Corporation
 
101 Ways To Seriously Grow Your Email List
101 Ways To Seriously Grow Your Email List101 Ways To Seriously Grow Your Email List
101 Ways To Seriously Grow Your Email List
 
The Art of the Autoresponder - Emily Sloan-Pace, Zoho Corporation
The Art of the Autoresponder - Emily Sloan-Pace, Zoho CorporationThe Art of the Autoresponder - Emily Sloan-Pace, Zoho Corporation
The Art of the Autoresponder - Emily Sloan-Pace, Zoho Corporation
 
4 Effective Email Marketing Techniques
4 Effective Email Marketing Techniques4 Effective Email Marketing Techniques
4 Effective Email Marketing Techniques
 
Email Marketing 101
Email Marketing 101Email Marketing 101
Email Marketing 101
 
E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...
E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...
E-commerce Marketing Strategy: Ask for links from manufacturer and how to bui...
 
Mailing list webinar
Mailing list webinarMailing list webinar
Mailing list webinar
 
The complete guide to optimizing email marketing or conversions
The complete guide to optimizing email marketing or conversionsThe complete guide to optimizing email marketing or conversions
The complete guide to optimizing email marketing or conversions
 
The Very Basic Link Building Strategy That You Keep Forgetting
The Very Basic Link Building Strategy That You Keep ForgettingThe Very Basic Link Building Strategy That You Keep Forgetting
The Very Basic Link Building Strategy That You Keep Forgetting
 
How to convert visitors to customers using press releases and email marketing
How to convert visitors to customers using press releases and email marketingHow to convert visitors to customers using press releases and email marketing
How to convert visitors to customers using press releases and email marketing
 
Email Marketing
Email MarketingEmail Marketing
Email Marketing
 
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
 
How to increase e mail newsletter subscribers by 200% 2
How to increase e mail newsletter subscribers by 200% 2How to increase e mail newsletter subscribers by 200% 2
How to increase e mail newsletter subscribers by 200% 2
 
Email marketing
Email marketingEmail marketing
Email marketing
 
Tri-State 2019 - Advanced Email Communication
Tri-State 2019 - Advanced Email CommunicationTri-State 2019 - Advanced Email Communication
Tri-State 2019 - Advanced Email Communication
 

More from Phil Hollows

Your brand is more than your logo
Your brand is more than your logoYour brand is more than your logo
Your brand is more than your logoPhil Hollows
 
#BYBC2017 email marketing
#BYBC2017 email marketing #BYBC2017 email marketing
#BYBC2017 email marketing Phil Hollows
 
Email Marketing - Your Digital Gold Mine
Email Marketing - Your Digital Gold MineEmail Marketing - Your Digital Gold Mine
Email Marketing - Your Digital Gold MinePhil Hollows
 
Email Marketing Excellence at Midlife
Email Marketing Excellence at MidlifeEmail Marketing Excellence at Midlife
Email Marketing Excellence at MidlifePhil Hollows
 
Email Marketing Monetization #typeacon
Email Marketing Monetization #typeaconEmail Marketing Monetization #typeacon
Email Marketing Monetization #typeaconPhil Hollows
 
Email marketing intensive Lab Notes #digicolab
Email marketing intensive Lab Notes #digicolabEmail marketing intensive Lab Notes #digicolab
Email marketing intensive Lab Notes #digicolabPhil Hollows
 
Off Topic: Being a Brit
Off Topic: Being a BritOff Topic: Being a Brit
Off Topic: Being a BritPhil Hollows
 
Email marketing and monetization - savvy blogging summit 2013
Email marketing and monetization -  savvy blogging summit 2013Email marketing and monetization -  savvy blogging summit 2013
Email marketing and monetization - savvy blogging summit 2013Phil Hollows
 
The money's in the list
The money's in the listThe money's in the list
The money's in the listPhil Hollows
 
7 deadly sins of List Building - FeedBlitz - New Media Expo
7 deadly sins of List Building - FeedBlitz - New Media Expo7 deadly sins of List Building - FeedBlitz - New Media Expo
7 deadly sins of List Building - FeedBlitz - New Media ExpoPhil Hollows
 
Bloggycon Opening Keynote 2012
Bloggycon Opening Keynote 2012Bloggycon Opening Keynote 2012
Bloggycon Opening Keynote 2012Phil Hollows
 
FeedBlitz Usage and FeedBurner Comparison / Migration
FeedBlitz Usage and FeedBurner Comparison / MigrationFeedBlitz Usage and FeedBurner Comparison / Migration
FeedBlitz Usage and FeedBurner Comparison / MigrationPhil Hollows
 
NAMS List building techniques
NAMS List building techniques NAMS List building techniques
NAMS List building techniques Phil Hollows
 
#SudburySocial - Online Video Hints + Tips
#SudburySocial - Online Video Hints + Tips#SudburySocial - Online Video Hints + Tips
#SudburySocial - Online Video Hints + TipsPhil Hollows
 
Nams introduction to feedblitz
Nams introduction to feedblitzNams introduction to feedblitz
Nams introduction to feedblitzPhil Hollows
 

More from Phil Hollows (15)

Your brand is more than your logo
Your brand is more than your logoYour brand is more than your logo
Your brand is more than your logo
 
#BYBC2017 email marketing
#BYBC2017 email marketing #BYBC2017 email marketing
#BYBC2017 email marketing
 
Email Marketing - Your Digital Gold Mine
Email Marketing - Your Digital Gold MineEmail Marketing - Your Digital Gold Mine
Email Marketing - Your Digital Gold Mine
 
Email Marketing Excellence at Midlife
Email Marketing Excellence at MidlifeEmail Marketing Excellence at Midlife
Email Marketing Excellence at Midlife
 
Email Marketing Monetization #typeacon
Email Marketing Monetization #typeaconEmail Marketing Monetization #typeacon
Email Marketing Monetization #typeacon
 
Email marketing intensive Lab Notes #digicolab
Email marketing intensive Lab Notes #digicolabEmail marketing intensive Lab Notes #digicolab
Email marketing intensive Lab Notes #digicolab
 
Off Topic: Being a Brit
Off Topic: Being a BritOff Topic: Being a Brit
Off Topic: Being a Brit
 
Email marketing and monetization - savvy blogging summit 2013
Email marketing and monetization -  savvy blogging summit 2013Email marketing and monetization -  savvy blogging summit 2013
Email marketing and monetization - savvy blogging summit 2013
 
The money's in the list
The money's in the listThe money's in the list
The money's in the list
 
7 deadly sins of List Building - FeedBlitz - New Media Expo
7 deadly sins of List Building - FeedBlitz - New Media Expo7 deadly sins of List Building - FeedBlitz - New Media Expo
7 deadly sins of List Building - FeedBlitz - New Media Expo
 
Bloggycon Opening Keynote 2012
Bloggycon Opening Keynote 2012Bloggycon Opening Keynote 2012
Bloggycon Opening Keynote 2012
 
FeedBlitz Usage and FeedBurner Comparison / Migration
FeedBlitz Usage and FeedBurner Comparison / MigrationFeedBlitz Usage and FeedBurner Comparison / Migration
FeedBlitz Usage and FeedBurner Comparison / Migration
 
NAMS List building techniques
NAMS List building techniques NAMS List building techniques
NAMS List building techniques
 
#SudburySocial - Online Video Hints + Tips
#SudburySocial - Online Video Hints + Tips#SudburySocial - Online Video Hints + Tips
#SudburySocial - Online Video Hints + Tips
 
Nams introduction to feedblitz
Nams introduction to feedblitzNams introduction to feedblitz
Nams introduction to feedblitz
 

Recently uploaded

SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxNavinnSomaal
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyAlfredo García Lavilla
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Mattias Andersson
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupFlorian Wilhelm
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Mark Simos
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubKalema Edgar
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Wonjun Hwang
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Patryk Bandurski
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsSergiu Bodiu
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfAlex Barbosa Coqueiro
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfAddepto
 
Pigging Solutions in Pet Food Manufacturing
Pigging Solutions in Pet Food ManufacturingPigging Solutions in Pet Food Manufacturing
Pigging Solutions in Pet Food ManufacturingPigging Solutions
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clashcharlottematthew16
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):comworks
 
AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsMemoori
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024Lorenzo Miniero
 

Recently uploaded (20)

SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easy
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project Setup
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding Club
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdf
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
 
Pigging Solutions in Pet Food Manufacturing
Pigging Solutions in Pet Food ManufacturingPigging Solutions in Pet Food Manufacturing
Pigging Solutions in Pet Food Manufacturing
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clash
 
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptxE-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):
 
AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial Buildings
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024
 

Email marketing tips for bloggers from Phil Hollows

  • 1. List Building for Bloggers Phil Hollows @phollows
  • 2.
  • 3.
  • 4. Why isn’t Email Dead in the Age of Social Media? Email is the most powerful, effective and relevant subscription option that exists today.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. So What’s the Problem? Plugins, widgets & social media tools have made hundreds of thousands of us accidental email marketers. And we’re messing it up. #BWENY #LBB
  • 10. Easy Tips to Grow Your List Faster The keys to email marketing success are permission, relevance and timeliness. #LBB #BWENY
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. Improving Engagement Or 100,000 subscribers doesn’t count for squat if only your mother is opening your emails.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28. Intermission Who’d like a T-Shirt? 
  • 29. Spam and Deliverability: Truth, Lies and Compliance
  • 30.
  • 31. Engaging the New Subscriber Autoresponders and well-planned landing pages make the most of your new subscriber’s enthusiasm. #LBB #BWENY
  • 32.
  • 33.
  • 34. Multi-List Strategies Simple subscriber self-selection for content, location and schedule preferences reduce churn and complaint rates. #LBB #BWENY
  • 35.
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.