Presentation on how to chat with PDF using ChatGPT code interpreter
Developer Journey - from dev to entrepreneur, from idea to market
1. Don’t be a Zombie...
E oRny Frm DeeOpr To aPrnU,
Frm Ida To mrE..
L Ldn, Tue F bL, nO, Toe 02
2. 2
Apps are like Novels...
“Eroe” cn Wrt N
..b fw Ca Ak oE
tY { te FolWig tP...}
3. I followed the mobile innovation to Silicon Valley 3
In 22 years, I’ve worked on ~100 mobile products,
from chips to Big Data platforms, in start-ups,
mega-corps and labs, with budgets from sweat to
tens of (wasted) millions...The lesson learned...
0. Get more luck
lC
Ccs = (Ilt + hr wr) * (Rps)
t hr
We uUal
Fou hr
4. 4
1. Build a business, not an app
StR He
E “U” pR
iY Esin:
SieS (a) a MoiG y BuiEs Orad?
5. 5
2. Don’t be a Zombie...
May AprNer WanBe E walking dead...
Se SeR Yr Sl...
13. 13
iE/MakT eEac rsUre:
Be informed: IDC, Nielsen, Pew, Gartner, Comscore, etc.
UsfL ly: Oge KewRd O
https://adwords.google.com/o/KeywordTool
If you can’t find something similar
then how will your users find you?
P-tRe mNioN:
Who’s done it before? What works? What doesn’t?
P tRe saC
appcode.es
http://www.mobiledevhq.com
Map/analyse your competition!
15. 15
4. Figure out the money Q:
Use Biz Model Canvas
http://www.businessmodelalchemist.com
MoiE s BigR i ta ap-Str rvnE
(1 mdLs - Se EvlPeeOnmC.O)
16. 16
5. Test your idea ASAP...
“C” T:
1. TaG UsR!
2. Ntr
3. Pet wo Hae Doe It bfR
4. VetR/”VetR”
a Ad Tt QuSIs
1: “Ul Ou uE hs?”
2: “Ul Ou iVet In tI?”
Ts o “n”S rBal maS t Suk! T “Thy O’T e I.”
19. 19
Most
Virtuoso
People
-fudR, ta, mnR, avsR, (ErpT)..
“Successful companies are started, and made successful by at least
two, and usually more, soulmates.”
Guy Kawasaki
23. 23
“The essential task in a startup is to create wealth; the dimension of wealth you have
most control over is how much you improve users' lives; and the hardest part of that
is knowing what to make for them.”
Paul Graham
ReuIn He cSt o fiR..
Minimum Validated Proof
Les Is mR TetL/ Rel Dead
Ths S Hd DeoStaL Fo Ou OltO
(Odc)
29. 29
i.e. Acquire users/customers...
>Los Of wYs t aqIr UsoR...
Ote ta Ceok/TwtE/BlgN
Getting to your first 1,000, 10K, 100K - find case studies
Cht Wih S Ayo Cht Wih L Bg
“rT 00” “Ro dUceA”
30. 30
Acquisition tactics:
p
How To Build Great PR Without Spending 1€
http://www.youtube.com/watch?v=j39eC8__BgQ
Partnerships,
Viral loops (see Branch Out case study)
Twr Acig:
http://blog.caplinked.com/2011/09/07/network-stacking-the-new-
model-for-growing-online-networks/
Find ambassadors, exploit vertical press
Use content marketing, SEO, SEM - Neil Patel’s blog,
www.seomoz.org/blog
BRIC localization etc.
Cht Wih N cO Cht Wih mN S
“p” “Via los”
31. 31
10. Measure/evolve the MVP...
Instrument/test everything - Analytics + analytics + more analytics
1. BoH t ChC t Da!
2. BoH t at Upn t Da!
Data science - form hypotheses, mine the data, regress, pivot, test..
Consider personal analytics - show customer how they’re doing!
Feedback
Ratings
Asking customers
Surveys
AND...
Kp a e o t CoPTiIN...
33. 33
Thank You
paul@alphapunk.com
alphapunk.com
http://www.slideshare.net/pgolding/
Ad m ltSt bO
@pgolding If yU oK n Tec
World’s biggest dev survey:www.visionmobile.com/DE13
34. Relevance? 34
Paul G
Key numbers: Key roles:
22 years in mobile ecosystem Advisor SixthSense (Big Data) - US
16 patents (mobile chip design) Director Art.com Labs (Search) - US
4 category best-seller books Founder AlphaPunk design agency - UK
1st mobile apps co. in Europe Chief Disruption Officer (Telefonica) - UK
1st SMS gateway/apps platform Chief Apps Architect Motorola - EMEA
1st mobile internet portal Open Platforms Evangelist (O2) - UK
1st push email solution Mentor at Springboard Incubator - UK
1st productivity staff pick Apple
I have done some stuff to at least point you in the right direction!
Good luck!