Gov2.0 - What the Government should and should not do
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With so many different and conflicting opportunities and ideas, it is hard for Government to act strategically. A distilled view from one niche global consultancy with a substantial international track record in business technology, financial markets and startups. One firm's view of the opportunity of Gov2.0 or our.gov.au our government. Full screenflow at http://www.youtube.com/watch?v=hXW_8V05hcA
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Gov2.0 - What the Government should and should not do
- 1. GOV2.0 What The Govt Should & Should Not Do Peter J Cooper www.coopersydney.com
- 2. Agenda • The world is board ok? Mobstream up? Techeck: Tweet outside • Humble context are we globally? Why now? Who is included? Where • 3 to and principles Tests do • 3 not to do ...
- 3. Understanding Who • Online Citizens • Online Aware Bureaucrats • Citizens • All Public Servants • All Politicians • Media • Not just geeks, educated, online, aware, available or persistent
- 4. Understanding Where • Australia is already 8th in eGovt • Australia is already top 10 in many technology measures • We are planning an NBN for AU$43b+ to serve 22m • BUT are iswe focusing on value points? accounts, e.g. Skype selling for <US$3b serving 500m crowd sourced news sites up 300-800% • We4th in not living upand probably climbing e.g. are fund$ admin to our potential • Welanguages to dominate internet’scompetencies (!?) e.g have unrealised potential coming ‘asian age’
- 5. Understanding Why Now • More people active daily on skype than working Australians • More people active monthly on twitter than all Australians • More people with appstore access than 3x all Australians • More people on facebook in 9 months than 5x all Australians • More people on paypal than 15x all Australians • More people on my linkedin 3 deg-of-sep than population of Sydney
- 6. Key Thoughts • We are the last generations • We are the last generations in developed world to know able to understand the life without the internet whole net as it gets bigger & more complex. • We are the first generations to use it but • Most people in the world there will be many more - still have no access to the we have temporary internet. custody • The ‘coming soon/now’ • We can’t anticipate how semantic/structured web will important keeping it free explode even our most and open now will be in advanced thoughts on the future potential of the net.
- 7. To Do 1. Inclusively acknowledge the opportunity, loudly, clearly and for long enough that all stakeholders inside and outside Govt say ‘I get it’ This could be as important as when we first ‘got it’ about democracy or the net.
- 8. To Do 2. Formulate a compelling vision of a better Australia enabled by technology & by people. Openly working & mashing up together. Articulate the vision loudly, clearly and long enough so that people inside and outside the government say ‘I’d like that’ then ‘I’d use that’ and finally ‘I demand that’
- 9. To Do 3. Create a tagged directory that everyone inside and outside the government can list on easily. With minimal barriers. All activities for Gov2.0. From twitter hastags to nationbuilder. The CWA to Silicon Beach. The PM to the guy who looks after the signal box on the railway. Then promote it until people say ‘I found it’
- 10. Don’t 1. Don’t let people say ‘I wasn’t sure...’ e.g. Is it allowed? Is it my job? Put it in everyones job spec and make it part of the culture. Initial focus on public servants but same goes for citizens eventually.
- 11. Don’t 2. Don’t let people say ‘It’s not for me’ Don’t exclude by default. Include by default. Aim High. It might be messy. Mess makes resilience. Let people vote on every paragraph, every policy, every law, every time, all the time. Open Gov2.0 contacts list by department. Let them suggest improvements on everything. No exclusive deals. No exclusive standards. No exclusive channels. Make it law. ACCC++ Multi forums, multi vendors, multi-segments.
- 12. Don’t 3. Don’t let people say ‘It’s not me’ Every person must own their own identity online. Let them decide with strong guidelines how safe they want to be and how. Ease of use will drive adoption. Education will drive sophistication.
- 13. Closing Thoughts • We are the last generations • We are the last generations in developed world to know able to understand the life without the internet whole net as it gets bigger & more complex. • We are the first generations to use it but • Most people in the world there will be many more - still have no access to the we have temporary internet. custody • The ‘coming soon/now’ • We can’t anticipate how semantic/structured web will important keeping it free explode even our most and open now will be in advanced thoughts on the future potential of the net.
- 14. Thanks Peter J Cooper @pc0 www.peterjcooper.com www.coopersydney.com
- 15. PS...terms and a name • It is not eGovt, iGovt, • Calling it data.gov.au might Gov2.0 or anything like appeal to the technical that... audience but mainstream citizens need something • It is Government. easier • It is not the Local Internet or the State Internet or the • Why not use the Federal Internet... term ‘Our Government’ • It is the Internet • Web2.0 ... is generally our.gov.au considered cliche in the valley...
- 16. Tools to learn from • uservoice, getsatisfaction, • data.gov and ANDS (Aust. ideas exchange, google National Data Service) moderator, more simplified... and include all tiers of govt... • federated identity (various implementations) • crowd sourced news like nowpublic.com and • ux processes examiner.com (this stuff is for everyone) • ‘old’ chestnuts like data.gov • vote accountability/public in the USA reputations ebay, nationbuilder, technorati • ask cooper sydney for many many more
Editor's Notes
- While the title of this presentation is rather grand and cheekily presumptuous, it is intended as a humble approach to a big topic, from someone who has been around the net since the before it was the net and worked with it in over a dozen countries. Lets seek first to understand who is impacted by Gov2.
- The short story here is suspend ALL assumptions about who the targets are. My 3yo nephew and 80yo father each initiate web video calls. As UX improves, this is not the limit. nytimes was up 10% in unique visitors yoy while crowd sourced news like nowpublic.com and examiner.com are up across the board between 300 and 800%pa
- Our political stability, distance, diverse population density, financial system, education and unique straddling of time (history and timezones), geography, cultures and more make Australia uniquely positioned to be one of the players on the internet, an Australia chairs ICANN for example. Paul Twomey recently identified three Australian cities as leaders of the rare set of cities globally with the diverse language and high education requirements to dominate the new coming asian age of the internet.
- I won&#x2019;t read all these bullets. This year, remarkable changes are showing, indeed hitting critical mass, that have been happening in the background for 5-10 years. Australia has emerged as a internet thought leader in many ways. The internet startup culture in Sydney is booming even with (arguably) bandwidth, tax and incentive handicaps. Gov2 will be the same, our steps now will decide how well we are positioned in 5 or less years because of the accelerator effect of the internet reducing information friction.
- We are the last generations that will know life without the internet and probably the last to be able to understand it. Since this is about all of us, I have tried to make it personal and about the power of one so all the recommendations are framed as &#x2018;I&#x2019; statements or &#x2018;I&#x2019; tests. &#x2018;So this internet thing might just take off&#x2019;, I remember one of the Rothschild gang saying to me in late 1993. That statement was just before being told NOT to use it for a new industry information network we were setting up. Two years later they were asking for all the capabilities that being on the net would have enabled. The irony is that famous family made their initial fortune from an information network - pidgeons - carrying info about the battle of waterloo. Arguably the same for the ASX trading systems we did in the late 80&#x2019;s. All three of those platforms ran big slices of the AU economy for millions of stakeholders for 20+ years. Our decisions now will have the same impact. We need to get the cross-society awareness up now starting in Gov, people here are advocates but the Gov and Early Citizens of Gov2au will be the custodians. This may sound like a trite step but all great change works better with common awareness. Our actions now will echo through Australian history just as theirs did.
- Explain why we have an opportunity to be better with simple examples of practical pilots but also the bigger items. The test is when unprompted people in the street say &#x2018;that new government web stuff seems cool&#x2019; when asked what the BEST government initiative is this decade.
- The test of this working is zero barriers to new ideas getting awareness quickly and zero complaints of being buried in bureaucracy. This is about innovation but as a more mundane example if Tim Holding had maxwifi in his iphone 5gs he might have used triplezero.com.au we would have found him.
- Stop death of innovation by avoidance. The test is zero &#x2018;run around&#x2019; complaints from citizens who run into public servants &#x2018;blockers&#x2019; who by necessity are conservative and need to protect as well as develop our country. e.g. mashup of cross-departmental data across levels of government with external data, e.g. maps+abs+local govt+statetransport how easy is it today? Data.gov is a great example that is surprisingly well known now so lets just commit to that for AU at ALL levels of govt.
- Personal responsibility is a theme of web2 and of gov2 that is bedrock critical. Pick one of two federated standards, maybe even three. Do them all and less ease of adoption decide... market/crowd forces.