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The #QantasLuxuryPyjamas ContestSelected Tweets IllustratedCommissioned by PeopleBrowsr                                   ...
The Qantas Labor DisputeOn October 29 2011Qantas CEO Alan Joyce grounded theairline’s entire fleet to force governmentinter...
The #QantasLuxury CampaignOn November 21 2011the social media team at Qantas decidedto have a contest to lighten the mood....
#QantasLuxury Fail24 hours and 14,000 Twitter posts laterhere are a few ofthe most interesting tweets         The #QantasL...
The #QantasLuxury Pyjamas Contest | PeopleBrowsr                                                  5
The #QantasLuxury Pyjamas Contest | PeopleBrowsr                                                  6
The #QantasLuxury Pyjamas Contest | PeopleBrowsr                                                  7
The #QantasLuxury Pyjamas Contest | PeopleBrowsr                                                  8
The #QantasLuxury Pyjamas Contest | PeopleBrowsr                                                  9
The #QantasLuxury Pyjamas Contest | PeopleBrowsr                                                  10
The #QantasLuxury Pyjamas Contest | PeopleBrowsr                                                  11
PeopleBrowsr’s illustrations of the#QantasLuxury Pyjamas Contestwere created by our artist-in-residenceAdam Long. For more...
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QantasLuxury Pyjamas Contest: Illustrated Tweets

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We commissioned our artist-in-residence Adam Long to illustrate tweets from the #QantasLuxury campaign.

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  • Story: Mitch script; “challenge problem solution benefits” – user focused
  • Transcript of "QantasLuxury Pyjamas Contest: Illustrated Tweets"

    1. 1. The #QantasLuxuryPyjamas ContestSelected Tweets IllustratedCommissioned by PeopleBrowsr Illustrations by Adam Long The #QantasLuxury Pyjamas Contest | PeopleBrowsr
    2. 2. The Qantas Labor DisputeOn October 29 2011Qantas CEO Alan Joyce grounded theairline’s entire fleet to force governmentintervention in a labor dispute.Stranded passengers were not amused. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 2
    3. 3. The #QantasLuxury CampaignOn November 21 2011the social media team at Qantas decidedto have a contest to lighten the mood. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 3
    4. 4. #QantasLuxury Fail24 hours and 14,000 Twitter posts laterhere are a few ofthe most interesting tweets The #QantasLuxury Pyjamas Contest | PeopleBrowsr 4
    5. 5. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 5
    6. 6. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 6
    7. 7. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 7
    8. 8. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 8
    9. 9. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 9
    10. 10. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 10
    11. 11. The #QantasLuxury Pyjamas Contest | PeopleBrowsr 11
    12. 12. PeopleBrowsr’s illustrations of the#QantasLuxury Pyjamas Contestwere created by our artist-in-residenceAdam Long. For more information, please emailcontact@peoplebrowsr.comslidesha.re/QantasLuxury The #QantasLuxury Pyjamas Contest | PeopleBrowsr 12  
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