Mobile Phones and
International Development
Paul Goodman, ICT Analyst, DAI
November 5, 2009
Overview
• Global Trends
• Delivering Mobile Solutions
• Use Cases
Worldwide Proliferation
   Global Mobile Phone Subscriptions




                                       Global Trends
Worldwide Proliferation
ITU data on percentage of Ugandan population covered by mobile
phone networks 2000-2006.

        ...
Worldwide Proliferation




                      Global Trends
Worldwide Proliferation




                      Global Trends
Technological Convergence
Broad range of functionality available in one device: voice and data transmission,
calculator, f...
Application Explosion
Mobile phone as profitable application platform
and tool for citizen participation.




            ...
Media
The New York Times’ Freakonomics       The Economist’s September 2009
blogs notes irony in the conditions    Special...
USG, Donors Call for Mobile Tech




                           Global Trends
Delivering Mobile Solutions

•Benefits:
  –Broad reach
  –Simplicity and low cost of SMS
  –Voice offers options for illit...
Delivering Mobile Solutions

•Tools:
  –SMS/MMS
  –Voice
  –Data/Mobile Web
  –Multimedia Capabilities




               ...
Delivering Mobile Solutions

•Considerations:
  –Airtime and messaging costs
  –Many open source tools are free to try but...
Use Cases

•Governance and Civic Engagement
•Health Care Monitoring and Delivery
•Mobile Money
•Agriculture and Market Inf...
Governance and Civic Engagement

•Government-Citizen Link
  –Communications Channel
  –Transparency Tool
  –Service Delive...
Governance and Civic Engagement
Administration of basic municipal services, information updates to citizens, political act...
Health Care
•Health Care Monitoring
•Health Care Service Delivery
•Patient Records




                                Use...
Health Care
UNICEF Innovation’s open source RapidSMS platform powers a Nutritional Surveillance System



FrontlineSMS:Med...
Mobile Money
•Financial Services and Information Access




                                     Use Cases
Mobile Money
SafariCom & Vodafone’s M-Pesa, originally funded by DfID, now has one million subscribers in Kenya



Roshan’...
Agriculture
From Kerala to Kabul to Kampala :          Robert Jensen is the author of “The
                               ...
Mobiles and International Development PDG 5 Nov 09
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ICT Analyst, DAI

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Mobiles and International Development PDG 5 Nov 09

  1. 1. Mobile Phones and International Development Paul Goodman, ICT Analyst, DAI November 5, 2009
  2. 2. Overview • Global Trends • Delivering Mobile Solutions • Use Cases
  3. 3. Worldwide Proliferation Global Mobile Phone Subscriptions Global Trends
  4. 4. Worldwide Proliferation ITU data on percentage of Ugandan population covered by mobile phone networks 2000-2006. 80 70 60 50 40 30 20 10 0 2000 2003 2006 Global Trends
  5. 5. Worldwide Proliferation Global Trends
  6. 6. Worldwide Proliferation Global Trends
  7. 7. Technological Convergence Broad range of functionality available in one device: voice and data transmission, calculator, flashlight, camera, bank, videocamera, multimedia player, notepad, map, etc. Global Trends
  8. 8. Application Explosion Mobile phone as profitable application platform and tool for citizen participation. New monetization/payment options Commercial applications Applications that promote Global Trends citizen participation
  9. 9. Media The New York Times’ Freakonomics The Economist’s September 2009 blogs notes irony in the conditions Special Report on mobile phones surrounding the WFP’s latest effort. included coverage of telecommunications providers, mobile money, the global proliferation of mobiles, and more. In April 2008 the New York Times asked, “Can the Cellphone Help End Global Poverty?” and covered the work of Jan Chipchase, Ken Banks, and several others. In February 2007 the BBC proclaimed the mobile phone a “lifeline for world’s poor”. Global Trends
  10. 10. USG, Donors Call for Mobile Tech Global Trends
  11. 11. Delivering Mobile Solutions •Benefits: –Broad reach –Simplicity and low cost of SMS –Voice offers options for illiterate audiences –Existence of turn-key solutions and experienced partners across the public and private sectors Mobile Solutions
  12. 12. Delivering Mobile Solutions •Tools: –SMS/MMS –Voice –Data/Mobile Web –Multimedia Capabilities Mobile Solutions
  13. 13. Delivering Mobile Solutions •Considerations: –Airtime and messaging costs –Many open source tools are free to try but require considerable customization and maintenance –Host organization must demonstrate institutional buy-in and capacity –Local telecommunications infrastructure Mobile Solutions
  14. 14. Use Cases •Governance and Civic Engagement •Health Care Monitoring and Delivery •Mobile Money •Agriculture and Market Information Approaches and Technologies: •One-way SMS communications (push) •Two-way SMS communications (push/pull) •IVR and other voice services •Data services (mobile web) The list above and the examples that follow are for illustrative purposes only – there are too many applications and tools to discuss today. Use Cases
  15. 15. Governance and Civic Engagement •Government-Citizen Link –Communications Channel –Transparency Tool –Service Delivery Mechanism •Citizen Journalism Use Cases
  16. 16. Governance and Civic Engagement Administration of basic municipal services, information updates to citizens, political action, most often through SMS Citizen journalism via Ushahidi’s platform includes SMS, the web, and Android/WinOS applications City of Boston’s iPhone citizen participation application Government transparency delivered via the Sunlight Foundation’s Recovery.gov augmented reality application SoukTel offers a variety of citizen engagement services through SMS FreedomFone delivers IVR-based information distribution to NGOs in Zimbabwe Use Cases
  17. 17. Health Care •Health Care Monitoring •Health Care Service Delivery •Patient Records Use Cases
  18. 18. Health Care UNICEF Innovation’s open source RapidSMS platform powers a Nutritional Surveillance System FrontlineSMS:Medic began in Malawi and has now deployed SMS services at multiple sites DataDyne’s EpiSurveyor tool is free and benefits from extensive documentation AED’s GATHERdata is the latest solution in this field ClickDiagnostics offers data collections services in addition to its intended use: field diagnosis Voxiva offers HealthConnect: SMS, data, IVR data collection, analysis, response, etc. via SAAS Use Cases
  19. 19. Mobile Money •Financial Services and Information Access Use Cases
  20. 20. Mobile Money SafariCom & Vodafone’s M-Pesa, originally funded by DfID, now has one million subscribers in Kenya Roshan’s M-Paisa in Afghanistan, with $55 million in support from the ADB MTN and Standard Bank offer mobile money services in Uganda Offerings from US-based financial institutions lag far behind the international community Use Cases
  21. 21. Agriculture From Kerala to Kabul to Kampala : Robert Jensen is the author of “The Digital Provide: Information informal market information systems, (Technology), Market Performance donor-funded systems, and private sector and Welfare in the South Indian services. Fisheries Sector,” Quarterly Journal of Economics (2007). Use Cases

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