Mobile and Online
Social Networking
        to Support
   Advocacy and
      Fundraising
OUR MISSION:
UNICEF is mandated by the United Nations General Assembly

to advocate for the protection of children’s
right...
OUR AREA OF WORK:
UNICEF’s mission is accomplished by over
10,000 staff
On the ground in over   150 countries and
territor...
WE ARE SUPPORTED BY:
Over 200 celebrities
Over 2000 companies
Over 6 Millions individual donors

to help children survive ...
OUR NEW
STRATEGY…
Mobile & SMS


RapidSMS is UNICEF's open source platform for
data collection, logistics coordination and
communication all...
Social Networking
Voices of Youth:
Voices of Youth:
INDONESIA
      Population: 240 million (July 2009)*

      ONLINE: 25 million

      Mobile phone OWNERS: 80 million

   ...
UNICEF INDONESIA
   ENGAGEMENT PROGRAM




Use the CAI umbrella to link all the actions
Champion for Children
SMS & RBT
- Integration between mobile phone, TV and
  internet

- Collaboration with CELEBRITIES

- Partnership with Mobi...
Thank you



Private Sector Fundraising and Partnerships – UNICEF Indonesia
            (021) 570 5816 / email: layling@un...
Mobile & Online Social Networking to Support Advocacy & Fundraising
Mobile & Online Social Networking to Support Advocacy & Fundraising
Mobile & Online Social Networking to Support Advocacy & Fundraising
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Mobile & Online Social Networking to Support Advocacy & Fundraising

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Mobile & Online Social Networking to Support Advocacy & Fundraising

  1. 1. Mobile and Online Social Networking to Support Advocacy and Fundraising
  2. 2. OUR MISSION: UNICEF is mandated by the United Nations General Assembly to advocate for the protection of children’s rights, to help meet their basic needs and to expand their opportunities to reach their full potential
  3. 3. OUR AREA OF WORK: UNICEF’s mission is accomplished by over 10,000 staff On the ground in over 150 countries and territories UNICEF is funded exclusively by voluntary contributions from governments and private sector
  4. 4. WE ARE SUPPORTED BY: Over 200 celebrities Over 2000 companies Over 6 Millions individual donors to help children survive and thrive, from early childhood through adolescence.
  5. 5. OUR NEW STRATEGY…
  6. 6. Mobile & SMS RapidSMS is UNICEF's open source platform for data collection, logistics coordination and communication allowing any mobile phone to interact with the web. “The quick collection and availability of data can help government and other aid agencies intervene if the statistics show a crisis is unfolding.”
  7. 7. Social Networking
  8. 8. Voices of Youth:
  9. 9. Voices of Youth:
  10. 10. INDONESIA Population: 240 million (July 2009)* ONLINE: 25 million Mobile phone OWNERS: 80 million Blackberry users: 700,000 (300% up from 2008) The Indonesian mobile market has one of the most progressive penetration and growth rates in the world * www.state.gov
  11. 11. UNICEF INDONESIA ENGAGEMENT PROGRAM Use the CAI umbrella to link all the actions
  12. 12. Champion for Children
  13. 13. SMS & RBT - Integration between mobile phone, TV and internet - Collaboration with CELEBRITIES - Partnership with Mobile Operators - For communication and fundraising
  14. 14. Thank you Private Sector Fundraising and Partnerships – UNICEF Indonesia (021) 570 5816 / email: layling@unicef.org

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