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"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
"Does My Butt Look Big in This?" Emerging Trends in Social Commerce
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"Does My Butt Look Big in This?" Emerging Trends in Social Commerce

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The "Does My Butt Look Big in This" presentation on emerging trends in social commerce - what works and why. Presented at the Social Media Conference - Wiesbaden August 31, 2010

The "Does My Butt Look Big in This" presentation on emerging trends in social commerce - what works and why. Presented at the Social Media Conference - Wiesbaden August 31, 2010

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Transcript

  • 1. 1 Emerging Trends in Social Commerce What’s Working & Why Dr Paul Marsden Digital Ethnographer August 31 2010 Syzygy Group
  • 2. 2 social media
  • 3. 2 social commerce
  • 4. 3 “if I had to guess social commerce is the next area to really blow up" Mark Zuckerberg August 23rd 2010
  • 5. 4 Meet Blair | Social Commerce Star - “Haul Video” Queen
  • 6. 5 Meet Blair | Social Commerce Star - “Haul Video” Queen
  • 7. 6 Social Commerce | Helping people connect where they buy, and buy where they connect
  • 8. 7 social commerce social media + e-commerce
  • 9. 8 ROI Money In Money Out Social Commerce | Solving the Social Media ROI issue
  • 10. 9 conversation
  • 11. 9 convers ion
  • 12. 10 convers ion
  • 13. 11 e-commerce
  • 14. 11 f-commerce
  • 15. 12 Social Commerce | Solving the Social Media ROI issue...
  • 16. 13 Social Commerce | Solving the Social Media ROI issue...
  • 17. 14 Social Commerce | Solving the Social Media ROI issue...
  • 18. 15 Social Commerce | Solving the “Does My Butt Look Big in This?” Problem
  • 19. 16 Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem
  • 20. 17 Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem
  • 21. 18 Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem
  • 22. 19 Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem
  • 23. 20 Social Commerce | Using Social Intelligence to Make Smart Shopping Decisions
  • 24. 20 “A wise man learns by the experience of others; a fool, by his own” Social Commerce | Using Social Intelligence to Make Smart Shopping Decisions
  • 25. 21 Social Commerce | Emerging Trends
  • 26. 22 Emerging Social Commerce Trend 1 Beyond E-Commerce - O2S (Online 2 Store / LBS)
  • 27. 23 Emerging Social Commerce Trend 2 Beyond Acquisition - Loyalty Platform
  • 28. 24 Emerging Social Commerce Trend 3 F-Commerce “Tryvertising” Campaign Stores
  • 29. 25 Emerging Social Commerce Trend 4 F-Commerce@Everywhere
  • 30. 26 Emerging Social Commerce Trend 5 Twitter Deal Feeds Evolve
  • 31. 27 Emerging Social Commerce Trend 6 Brands@Social Commerce
  • 32. 28 Emerging Social Commerce Trend 7 Integration: Social Commerce as Event Shopping
  • 33. 29 the social commerce sweet-spot Shopping Social with Social Media ROI Intelligence
  • 34. 30 Danke schön! www.socialcommercetoday.com

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