The curious case of…??????????????????????…Long tail apps
Core business apps are ITFavorites!PopularityNo. of applicationsCore Biz Apps, on central infrastructureERPSCMCRM
Then, there are the supporting appsPopularityNo. of applicationsHRMSESSAuditsSupporting Apps/Systems, Somewhat  peripheral & distributed
…and more! supporting & situational.PopularityNo. of applicationsSupporting & Situational Apps Scattered and distributed In hundreds & thousands Visitor Management
 Local Asset Requests
Physical Security!These Peripheral, Scattered & distributed Apps have always been area of concern for IT Managers !
WHY?These Peripheral, Scattered & distributed Apps have always been area of concern for IT Managers !
These Apps start in pockets and grow all across the organization over time within their own pockets
MS – Access, MS - ExcelLotus NotesBuilt by end-users or sub-organizations, using whatever quick tools are available at disposalOracle FormsVisual Basic
They are often used to keep the business going, to keep up with KTLO routine
Keep The Lights OnThey are often used to keep the business going, to keep up with KTLO routine
But they are locally built, hundreds of them, many of them for the same purpose
????In all the unwanted places
Growing in uncontrollable manner, bleeding money, time & effort$$$
…while all central IT efforts are focused on core systems.
!Long Tail Apps are thus born!
Popularity / Usage# of Applications
Core Apps Mission critical
 Tracked by CIOs
 Enterprise wide usageLong tail AppsPopularity / UsageSupporting AppsSituational AppsNon-Mission critical, but important
200+ Small / medium apps
 Approx. 10 to 50 users per app
 Non-mission critical, less important
 Developed by power end users
 Short lifetime – weeks or months# of Applications
 Mission critical
 Tracked by CIOs
 Enterprise wide usageLong tail AppsSupporting AppsSituational AppsNon-Mission critical, but important
200+ Small / medium apps
 Approx. 10 to 50 users per app
 Non-mission critical, less important
 Developed by power end users
 Short lifetime – weeks or months Mission critical
 Tracked by CIOs

The Curious Case of Longtail Apps