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Catching the small fish Best practices for engaging SMBs on your campus May 18, 2011 DVCP Presentation

I-35 Corridor 7 Higher Ed programs in Austin totaling 110k students Texas State in San Marcos with 30k students Over 20 Higher Ed programs in San Antonio with a total of 100k students There are 21 Chambers of Commerce in Austin There are 2 Chambers in San Marcos There are 16 Chambers in San Antonio

[object Object],[object Object],05/19/11 Our Hypothesis Large Employer Students SMBs Large Employer Students SMBs Large Employer SMBs Students Large Employer SMBs Students

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],We believe that with limited effort and using existing resources you can catch the small fish in your pond. 05/19/11 Agenda

05/19/11 Current Situation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sources http://campus2careers.com/Sources.aspx

05/19/11 What has Changed ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 SMB Marketplace We believe the biggest market for jobs is with smaller organizations. Sources http://campus2careers.com/Sources.aspx

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 SMB Feedback SMBs are more interested in recruiting student talent

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 Campus Feedback Working for a large corporation was ranked just slightly higher than a Government position.

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 Career Center Feedback Career Centers will benefit from additional ways to connect with the employers in their community.

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 Local Organizations/Channels Develop relationships with the organizations in your community that are most accessible.

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 campus2careers We are interested in working with the career center to connect with students whenever we roll-out to a new market

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 InternInAustin We anticipate keeping 150 students in Austin via the InternInAustin program which amounts to over 1M in revenue for the city

[object Object],[object Object],[object Object],05/19/11 Summary of Results ,[object Object],[object Object],[object Object],A huge opportunity to bridge the campus and local business communities

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 Key Takeaways

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],05/19/11 Where to Begin

05/19/11 Questions and Discussion

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