Web 2.0 refers to an era characterized by shifts in technology, values, and power structures enabled by the internet and mass adoption of online communication. Key values include openness, collaboration, community, authenticity, compassion, diversity and agility. For government to adapt, it must become a platform that enables citizen participation by providing open access to data, collaborating through blogs/social media, being part of online communities, implementing incremental changes, supporting small business and finding new ways for citizens to get involved through trust and community building. The full impact of this new era is still unknown.

1. what is 2.0?
and what does it mean for government?
by
tara ‘missrogue’ hunt
citizen agency

2. web 2.0 is NOT...

3. a thing

4. a technology

5. a group of people

6. web 2.0 IS...

7. an era

8. a time

9. historical Period

10. like the industrial revolution

11. or the renaissance

12. or the age of
enlightenment

13. how do I know this?

14. because I’m a member of
the revolution

15. There are certain key
indicators:

16. the mass adoption of a technology that
changes the way we communicate: the internet
a shift in values: I’ll explain what those are in a bit
A shift in power structures: from top down
rule to grassroots influence
A large number of those in power who are
detractors: old media, traditionalists, politicians,
big business...

18. It’s a shame that it is called
WEB 2.0, because it’s
bigger than the web

19. the technology enables
everything, but you don’t
have to use the technology
in order to be part of it

20. for instance

21. the power structure?

22. Grassroots networks
before the internet:

24. Grassroots networks
AFTER the internet:

26. that’s why they call it “the
web”

27. but, without the value shift,
the internet would be just
another medium

28. so then, what are those
values?

29. openness: which requires trust
collaboration: the wisdom of crowds
community: Less emphasis on the individual,
Individuality becomes...
independence: a D.I.Y. attitude. Everyone has
agency.
authenticity: a disdain for ‘branding’ and perfect
messages without substance.

30. and a couple of other
growing memes...

31. compassion: care and concern for one’s fellow
human beings...even strangers
local: ironically, when everything is at one’s
fingertips, local becomes important
boutique: Big brands beware, people are
celebrating the unique and small.
humanness: the more mistakes you make, the
more others relate.

32. diversity: this is not a melting pot. We don’t
require consensus, just compassion.
agility: Planning is passé. Small, iterative changes,
involving all stake holders is the norm.
sustainability: we have to clean up our act.

33. what does this mean for
government?

34. government services needs
to be the platform to help
enable this change.

35. platform?

36. here are a few ideas:

37. 1.give people access to their data online.
Health, education, titles, taxes, etc. Any way I interact with
the government, I want to go back and access.
[satisfies: openness, independence]
2.blog. twitter. create public google docs.
Encourage the involvement of your citizens in discussions
you are having regarding their future. Collaborate with the
public.
[satisfies: openness, authenticity, collaboration,
community]

38. 3.READ blogs. twitter. feedback at the
edges. Be part of the community you are serving and
understand inherently what your citizens desire. Interact
where necessary.
[satisfies: community, compassion, diversity, humanness]
4.stop overplanning. Smaller, lighter incremental
steps. Implement, test, adjust, implement, test,
adjust...etc.
[satisfies: agility, collaboration, openness]

39. 5.encourage small business. Less emphasis on
growth for the sake of growth and more emphasis on
community. More opportunities for small business, means
more options for the local, community, boutique and
collaboration.
6.any way shape or form that people can
participate. encourage it. Open up ways to get
people involved. Trust more. Build strong communities to
help garden.
[satisfies: openness, collaboration, community]

40. remember:

41. it’s not about the
technology

42. or

43. the people using it

44. it is the emergence of a
new era

45. a shift in ideals

46. enabled by the technology

47. and the most important
thing to keep in mind is...

48. we don’t know the broader
impact of this revolution
yet

49. - end -

50. licensing:
http://www.slideshare.net/missrogue

51. Tara Hunt
Community Energy Organizer
tara@citizenagency.com
415.694.1951
skype: tarahunt747
www.citizenagency.com
www.horsepigcow.com