Microsoft has an exciting vision for Enterprise Social: we want to help companies transform their business with Enterprise Social. but in order for that to happen, two things are necessary: First, it can't just be a destination. Social must be a natural part of how we work, it has to be seamlessly woven into the tools you use everyday to get your work done. It has to be easy, frictionless and in-context. Microsoft is in a unique position because we own a fantastic set of assets: social, collaboration, email, and unified communications; and we want to combine these tools to create new experiences that help people get things done. We want to have a tool that will allow you to start a conversation in a newsfeed, ping one of the participants on IM, escalate to voice and video, follow-up over email, and circle back to the original conversation with an update; we want to have the context of those conversations follow you across those tools, and have everyone involved to be able to participate in the interactions regardless of where they are or what device they have with them. Some of it is already possible today and we aim to continue and build this “connected experiences” scenario and make it available to everyone. Microsoft has the depth and breadth of capabilities to realize this vision. Second, in order to be successful, social must be a part of a platform that IT can rely on to manage and secure. The information in a social network is some of the most valuable intellectual property in the company, and their platform needs sophisticated security, management and compliance capabilities that don't get in the way of the users but do allow IT to sleep better at night. (We take an approach to social that breaks down organizational and technology silos. We are integrating and tying our products together such that the social capabilities exist within familiar business and productivity tools (Office, Lync, SharePoint, Dynamics CRM, etc.) that enterprises are already using. And we are enterprise-ready – we align to existing enterprise standards, have the control and management capabilities that IT needs, and we have the largest ecosystem of end-users and developers.)
Common folks achieving uncommon results
Transcript of "How to Drive Sustainable SharePoint Adoption #hspug"