1.
Paul Hesselschwerdt
President
Fabrizio Battaglia
Partner
What are the principles behind training that
sticks?

2.
1. What is Training That Sticks
(and why is it important)
2. Three Challenges
3. The Embedding Process, how and why it works
4. Results you can expect
5. Questions
Today’s Agenda

3.
3
Your challenges
MeasurementSkills and
Behaviors
Training

4.
1. What is Training That Sticks
(and why is it important)
2. Three Challenges
3. The Embedding Process, how and why it works
4. Results you can expect
5. Questions
Today’s Agenda

5.
What is Training that Sticks?
Results in changes in behavior and
improvements in skills that last
Results in changes in the
culture of the organization
Significantly impacts business results

6.
Does your training stick?
Flickr: comedy_nose

7.
Why is it important?
3 case studies
Flickr: jurvetson

8.
Research says:
Source: Richardson and Training Industry, Inc.
Why are so few companies are successful ?

9.
4
Why does some training stick?

10.
5
And Business training doesn’t?

11.
1. What is Training That Sticks
(and why is it important)
2. Three Challenges
3. The Embedding Process, how and why it works
4. Results you can expect
5. Questions
Today’s Agenda

12.
6
How can you provide training that stays with
participants for a longer time?
Challenge 1
People forget fast

13.
90% of all your activities are habits
How can you insert new behaviours in already “full”
agendas?
Challenge 2
Most behaviors are habitual

14.
How can you help people recognize and overcome
their own mental barriers?
Challenge 3
People have strong barriers to change

15.
1. What is Training That Sticks
(and why is it important)
2. Three Challenges
3. The Embedding Process, how and why it works
4. Results you can expect
5. Questions
Today’s Agenda

16.
Research says:
Companies invest mostly in delivery
Source: Richardson and Training Industry, Inc.

17.
But effective companies invest more in
sustainment
Sustainment
+61 %
Source: Richardson and Training Industry, Inc.

18.
LEARN &
APPLY
Traditional
EMBED SUPPORT
TimeGPI Embedding Process
LEARN
Traditional vs. GPI Embedding Process

19.
Learn - Embed -Support
Preparation
Webinars
Stage 1: Stage 2: Stage 4:
Up to 1 month
Stage 3:
4-6 weeks 3 months
Stage 5:
Learn
Workshop
Application
Webinars
Embedding
Workshop
Support
Webinars
The Embedding Process

20.
Stage 1 - Preparation

21.
Outcomes Preparation Webinars
• Communicate the Vision and gain buy-in
• Clarify purpose, process, expected outcomes, roles
and responsibilities
• Gather data to be used in live workshops and
throughout the program
11
70% of effective companies communicated the strategic
importance of the training prior to workshops
Research says:
Source: Training Industry Inc.

22.
Stage 2 – Learn

23.
13
Traditional Training
“Teaching Approach”
Global Partners Training
“Practice Approach”
20%
Application
Participants get frustrated, do not see
how to apply in real life
Participants see the concept works. They
can’t wait to try it in the field
80%
Application
80%
Teaching
20%
Teaching
What’s different?
Little theory; lots of practice

24.
17
Participants cannot access support
when they need it most, they just don’t
apply
Participants receive in the field support
to overcome barriers, and share their
successes
Traditional Training
“Single event Approach”
Global Partners
“Application Approach”
What makes it work?
Practice with a coach

25.
Stage 3 – Application

26.
Stage 4 - Embedding

27.
17
When this phase exists, participants
are told to make it, regardless of what
prevents them from “doing it”
Participants recognize
their own barriers and decide to
overcome them to “make it”
Traditional Training
“Outside-in approach”
Global Partners
"Inside-out approach”
You
CAN
???
What enables change?
Recognition

28.
Stage 5 - Support
Source: Richardson and Training Industry, Inc.
Research says:

29.
22
Traditional Training
“Individual Approach”
Global Partners Training
“Sustaining Approach”
There is no community to rely on
for supporting new behaviours
Participants keep supporting
each other thanks to
Peer Collaboration
What makes it stick?
Peer Collaboration

30.
Why the embedding process works
23
Habits
Structure
+
Modification
Coaching
+
Peer Collaboration

31.
1. What is Training That Sticks
(and why is it important)
2. Three Challenges
3. The Embedding Process, how and why it works
4. Results you can expect
5. Questions
Today’s Agenda

32.
Total Customer Focus
• Expansion, retention and renewal of service
contracts
• Reduction of service ‘giveaways’
• Increased adoption of new technologies
Trusted Business Partner
• Increased account share
• New opportunities within accounts
Strategic Account Alignment
• Increase in account share from 0 to 25%
• Partnership with senior management at key
accounts
Challenge…
Where you applied
the training
Approach…
That you used
Results…
That you achieved
Tangible Outcomes

33.
How to Make Training Stick Webinar
How to Make Training Stick Webinar:
http://bit.ly/1hpI1Ol
In this webinar you will learn about the principles
behind Training that Sticks, for example:
• How to create programs that are so engaging
and practical that participants can’t wait to
participate and try what they learn in the field;
• How to support participants in overcoming their
challenges and sharing their successes; and
• How to create a self-sustaining community of
continuous support among participants.
This webinar will provide you some of the newest
ideas and techniques from our experiences
implementing Training that Sticks with companies in
Healthcare, Technology and Engineering.

34.
Ph. 781-352-2460
info@globalpartnersinc.com
www.globalpartnersinc.com
Global Partners, Inc.
One Broadway
Cambridge, MA, 02142
Contact Us for More Information