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Personal Branding for Professional Woman - Presented to Lenovo Women's Leadership Team 9/21/10

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Mark A. Leon
Mark A. Leon
Business
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Social Branding 2.0 Developing a Personal Brand Strategy and Digital Footprint in Age of the Successful Working Woman
Lenovo – Policy Reminders ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Who Am I – A Quest for Personal Definition ,[object Object],[object Object],[object Object]
Let Yourself be heard ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Define Who You Are ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Development of Goals and Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is in my marketing plan? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Professional challenges we all face ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Be Prepared….Get an Edge on your Digital Footprint
Tools for Branding/Marketing Success
Reminder of Lenovo’s Code of Conduct – Page 13 ,[object Object],[object Object]
Corporate Policy #6 ,[object Object],[object Object],[object Object]
Google Profile – Your Virtual Business Card
Start a Blog – Share your knowledge with the world
Google Sites – Develop a URL Resume/Profile Page
Twitter – Still the King of micro-blogging ,[object Object],[object Object],[object Object],[object Object]
TweetReach.com – Who is paying it forward in the microblogging community
Ning.com – Where network communities come together
Meetup.com – It’s Not Just Social Anymore ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
YouTube – What is your channel?
Create a Fan Site – Celebrate your success
Aggregator sites to track my networks – Try Plaxo
Linkedin – The King and Queen of Professional Networking
Work life Balance and Success: Real Life Stories of Woman Who have Achieved Greatness (With the help of social media)
Saucy B: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Face to Face Charleston – Where Social Networking Meets Matchmaking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Katie Visco – Pave Your Lane ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Life’s Lesson ! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contact Information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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