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Service proposition
     Close-up on how content is created
      ----------------------------------------------------------------------------------------------------------------------------




                                                           UKTI China
              Search                                    representative
           China, RFID




                                                                                                                Systems &
                                                                                                                Technology
                                                                          Request
                                                                        information                             Corp (RFID
                                                                                                                manufacturer
                                 Results
                                  none                                                                          in China)




                                                                            Add
                                                                        information




Friday, 27 November 2009
Service proposition
     A user searches for information
      ----------------------------------------------------------------------------------------------------------------------------


                                                                                             What are the rules
                                                                                             for EU VAT on SaaS?




                                     UKTI
                         Export
                      organisation

                                                     Trade
                                                  association
                                 UK SME



                                            Foreign
                      Buyer                 service
                                            provider




Friday, 27 November 2009
Service proposition
     If the information is not already there, the user requests it
      ----------------------------------------------------------------------------------------------------------------------------

                                                                  System alerts subscribers to a
                                                                  EU, VAT & SaaS information request




                                     UKTI
                         Export
                      organisation

                                                     Trade
                                                  association
                                 UK SME



                                            Foreign
                      Buyer                 service
                                            provider




Friday, 27 November 2009
Service proposition
     Participants become producers and/or finders of content
      ----------------------------------------------------------------------------------------------------------------------------

                                                                  A UKTI user links to a guide about
                                                                  EU TAX on the HMRC website




                                     UKTI
                         Export
                      organisation

                                                     Trade
                                                  association
                                 UK SME



                                            Foreign
                      Buyer                 service
                                            provider




Friday, 27 November 2009
Service proposition
     The body of content grows within the structure
      ----------------------------------------------------------------------------------------------------------------------------

                                                                  A UK SME posts a comprehensive
                                                                  PDF guide to EU TAX




                                     UKTI
                         Export
                      organisation

                                                     Trade
                                                  association
                                 UK SME



                                            Foreign
                      Buyer                 service
                                            provider




Friday, 27 November 2009

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Close-up on content creation

  • 1. Service proposition Close-up on how content is created ---------------------------------------------------------------------------------------------------------------------------- UKTI China Search representative China, RFID Systems & Technology Request information Corp (RFID manufacturer Results none in China) Add information Friday, 27 November 2009
  • 2. Service proposition A user searches for information ---------------------------------------------------------------------------------------------------------------------------- What are the rules for EU VAT on SaaS? UKTI Export organisation Trade association UK SME Foreign Buyer service provider Friday, 27 November 2009
  • 3. Service proposition If the information is not already there, the user requests it ---------------------------------------------------------------------------------------------------------------------------- System alerts subscribers to a EU, VAT & SaaS information request UKTI Export organisation Trade association UK SME Foreign Buyer service provider Friday, 27 November 2009
  • 4. Service proposition Participants become producers and/or finders of content ---------------------------------------------------------------------------------------------------------------------------- A UKTI user links to a guide about EU TAX on the HMRC website UKTI Export organisation Trade association UK SME Foreign Buyer service provider Friday, 27 November 2009
  • 5. Service proposition The body of content grows within the structure ---------------------------------------------------------------------------------------------------------------------------- A UK SME posts a comprehensive PDF guide to EU TAX UKTI Export organisation Trade association UK SME Foreign Buyer service provider Friday, 27 November 2009