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The CD cover flatters the audience and makes
      The image is the largest, most eye catching
                                                                                          them feel special as the ‘real’ fan will deconstruct
      part. The star is the unique selling point and
                                                                                          the image, colours, lettering and initials and
      one of the reasons fans will buy this CD. The
                                                                                          realise who the artist is. It excludes people who
      horns give a clue as to the nature of the
                                                                                          aren’t fans: they aren’t part of the exclusive club!
      stars perceived image: Rebellious, satanic,
                                                                                          This refers to the ‘uses and gratifications theory’:
      evil etc. the fans like to see themselves in
                                                                                          people use the media to make sense of the world
      this way too
                                                                                          and like to feel that they ‘belong’



                                                                                                             Gothic font: this
                                                                                                             gives a clue
                                                                                                             about the genre
     Religious imagery:                                                                                      of the music.
     the devil.
     Suggests
                                                                                                             Not the artist’s
     rebellion?
                                                                                                             full name: the
                                                                                                             fan will
                                                                                                             recognise the
                                                                                                             image and the
                                                                                                             initials



     Abstract images: the                                                                                 There’s Archaic, religious
     artist likes to defy                                                                                 language, linking in with
     convention and                                                                                       Goth rock imagery. Font
     exclude an air of                                                                                    isn’t neatly done either:
     mystery                                                                                              seems jagged or
                                                                                                          slashed…



                                                                                                                    Use of colour black for
The star has pale face, dark eyes and lips.                                                                         border: this also gives
                                                       The left eye is clearly seen. In                             clues to the music
He isn’t smiling; this gives a ghoulish, ‘un-
                                                       Manson’s videos and pictures he                              genre
dead’ feel to the picture. It would go against
                                                       wears a contact lens to make him
the stars image to smile! The picture isn’t
                                                       look unusual: he again defies
stereotypical in terms of sex appeal or
                                                       convention and his fans will
attractiveness!                                                                                      Parental advisory sticker:
                                                       recognise this as part of his image.
                                                                                                     industry regulates itself. This
                                                       The make-up (big dark lips) is also
                                                                                                     gives a warning to whoever
                                                       part of this challenge to
                                                                                                     buys this CD that there may
                                                       convention.
                                                                                                     be language and content that
                                                                                                     could cause offence. This is
                                                                                                     always seen in the bottom
                                                                                                     right hand corner, on the
                                                                                                     front of a CD cover.
The spine has the name of the album and
                                                                                   the artist’s name: practical reasons for when
                                                                                   it is on a shelf. The clenched fist logo is a
                                                                                   universal symbol of power and protest
                                                                                   which reflects the band and the album




The font style is
block capitals
and looks a bit                                                                                                       Image: a magnifying
jumbled to                                                                                                            glass perhaps
reflect the punk                                                                                                      suggesting the band is
genre: non-                                                                                                           looking closely at
conformist?                                                                                                           issues, or is socially
                                                                                                                      aware?




                                                 Parental advisory sticker: the industry
Bands logo: not complex, part of the bands       regulates itself. This gives a warning to
use of red and black. Looks like a warning       whoever buys this CD that there may be
sign. Fans can decode the ‘danger’ element.      language and content that could cause
This fits with the bands rebellious protest or   offence
political edge.



                                                                        The production details: in small print as this isn’t so
The use of colour is very basic: black, white                           important to the fans. It contains the necessary details
and red. This suggests that it isn’t a pop                              and legal information such as copyright, production
album! The colours are reflected in the                                 team, and record labels etc. the bands web address is
bands clothing too and are part of the                                  slightly larger and uses red font as fans may want to
image. The lack of polished, glossy designs                             access this: another part of the way bands can be
fits with the rebel or punk idea that the                               marketed today.
band are trying to put across.
Image: dressed in a pale pink which
                                                                     Genre: The bright           is an overly feminine colour. The
      Star border: Britney surrounded by multiple                    colours link to the         fabric is net & chiffon, materials
      stars. Ties in with the circus theme but also                  genre of music she          often associated with ballerinas
      sends a message to the audience that                           represents which is         subsequently linking Britney to
      Britney is still a ‘star’. And the colour blue is              ‘Pop’. Britney              vulnerable & sweet little girls. Her
      a cold colour though perhaps suggests that                     herself is a                hair is blonde & wavy, mermaid-
      Britney’s stardom has gone cold recently.                      representation of           esque again linking her to the
      Thick border makes her look trapped.                           Pop itself; you             feminine.
      Connoting her celebrity life which is crazy                    wouldn’t expect
      and ‘circus’ like                                              her to be doing any
                                                                     other genre.

                                                                                                                             Body composure: makes her
                                                                                                                             look like she’s begging for a
                                                                                                                             second chance to show the
                                                                                                                             world she’s not as crazy as they
                                                                                                                             think she is. Her true fans will
                                                                                                                             still see her as the innocent
                                                                                                                             Britney and look past her
Title: set out like an actual                                                                                                meltdown.
circus title. Connoting that
she’s the star and she’s ready
for her curtain call. The way
the title goes up and down
could connote the ups and
downs of her life such as the
public breakdown                                                                                                                   The word ‘Circus’
                                                                                                                                   suggest to the
                                                                                                                                   audience that this
                                                                                                                                   album will be
                                                                                                                                   entertaining, lively &
                                                                                                                                   fun. However, the
                                                                                                                                   word also has
                                                                                                                                   connotations of
                                                                                                                                   “freak shows” &
                                                                                                                                   perhaps is to indicate
                                                                                                                                   that Britney feels the
                                                                                                                                   public have looked
 Red border & font: the font is                                                                                                    upon her like a clown
 reminiscent of old circus                                                                                                         at a circus or at a
 posters, tying in with the                                                                                                        freak show
 whole theme.

                                                          The bold red font could symbolise her
                                                          strength to carry on after her whirlwind
                                                          career and the little yellow outline could
                                                          symbolise the little bit of happiness she has
                                                          left in side. Could link to her facial
                                                          expression? She has a half smile, not too
                                                          happy and not too sad…
Image: She’s behind the piano
         keys connoting that she only
         lets the good side show & she
         uses the piano to help her
         through the bad time. Also the                                     Sticker: this gives the buyer a glimpse of two
         lighting on her body & face is                                     of the songs that will feature on the album.
         bright and her skin looks                                          It also reminds the fans what they came to
         flawless almost like an angel.                                     buy the CD for in the first place which was
                                                                            for the hit single. And in turn they’ll be
                                                                            rewarded with more songs on the album.




                                                                                                               Title of the album
                                                                                                               on the front cover
Front cover: only
                                                                                                               is a typical
has info of her and
                                                                                                               convention of a CD
what her fans
                                                                                                               cover along with an
know her by. This
                                                                                                               image of the artist
allows her fans
                                                                                                               and name of artist
and wider
                                                                                                               even though it’s in
audience to see
                                                                                                               the title.
her head on when
they see the
album on the shelf
in the shop




The piano represents the genre
of music the album belongs                                                               Audience: people (her fans) will buy
too. She’s an RnB, Soul artists                                                          this album if they want to have a calm
therefore her music will be                                                              day to their selves (escapism) etc. And
mellow and soothing                       Facial expression looks like
                                                                                         because the album is called ‘the diary
                                          she’s scared. Her mouth is
                                                                                         of Alicia keys’ its definitely going to
                                          open slightly, connoting that
                                                                                         have slow songs on it because people
                                          she’s finding it hard to speak
                                                                                         go through hard times in their lives,
                                          so she decided to put it into a
                                                                                         celebrities don’t have it easy
                                          diary of songs, hence the
                                          title.
Image: a piano that looks good on one side
                                                            and broken on the other side. Ties in with
                                                            the front cover image of the good and the
The typical conventions of a CD back cover
                                                            bad side of Alicia keys
are present on this album such as the track
names, order of tracks etc.




                                                                                                                        The layout of the track list is
                                                                                                                        like how you would write in a
                                                                                                                        diary or any book. It goes
                                                                                                                        from left to right. Everything
                                                                                                                        is linking in with the title.




            The production details: in small print as this isn’t so                     Lettering/font: like the front cover, all the
            important to the fans. It contains the necessary details                    font size of the track list is in lower case and
            and legal information such as copyright, production                         not in bold or anything fancy. Could mean
            team, and record labels etc. Alicia keys’ web address is                    that she’s stripping her celebrity image and
            in small print as fans may want to access this: another                     telling it like it is. No gimmicks just plain
            part of the way bands can be marketed today.                                truth.




                                                                  The colours are basic: dull colours
                                                                  like brown, grey, and white
The spine has the name of the album and
the artist’s name: practical reasons for when
it is on a shelf. Also has the record label on it
aswell. These can be seen on both spines




         This is the back of the booklet
         that’s inside the Album; the front
         cover of it is the face of the
         album. The image is the back of a
         book (diary) which also has the
         production details embedded on
         to it.
Few of the inside pages of the
booklet, featuring a few
pictures of the artist. The
brown, grey, white and blue
colour theme is consistent
throughout the album.




     The print has
     handwritten parts
     symbolising a diary.
Title: bubble writing symbolises fun, the red
            font can symbolise the heart which links to                     Mise-en-scene: the pink cotton candy cloud
            love, anger, passion etc. basically strong                      signifies youth and young love. Young love
            emotions. It also represents the pop genre                      makes you feel like you’re on cloud 9
            and because the writing has that balloon                        (teenage dream). This attracts a young
            look to it, it makes you think of fun times                     audience of teenage girls which is who her
            like going to a theme park etc along with the                   fans are. Blue skies signify a perfect day.
            cotton candy.




                                                                                                                   Image: feet are up like
                                                                                                                   she’s in love. Cloud in
                                                                                                                   the sky connote she’s
                                                                                                                   on cloud 9 above it all.
                                                                                                                   She has a sexual face
                                                                                                                   expression which as
                                                                                                                   mentioned before
                                                                                                                   could be exploring her
                                                                                                                   sexuality. Or she could
    Title: ‘teenage dream’ is                                                                                      also be trying to attract
    coloured in candy cane                                                                                         a male audience.
    style. It’s dripping which
    connotes that the
    teenage dream isn’t all
    that it seems.




Image: Full body shot of Katy Perry                                                                   Parental advisory sticker: the
showing that she’s the unique selling                       Title of the album                        industry regulates itself. This gives a
point. Teens are at the stage where                         on the front cover                        warning to whoever buys this CD
they explore their sexuality etc. she                       is a typical                              that there may be language and
naked with just a piece of cotton                           convention of a CD                        content that could cause offence.
candy covering her private parts                            cover along with an                       Also explicit content is not what you
protecting her innocence (saving                            image of the artist                       would expect to hear or see in a
herself for ‘the one’).                                     and name of artist.                       typical pop album or video.
                                                            There are eye
                                                            catching colours.
Typical conventions of a
                                                               back CD cover. Track
                                                               names, image, colour and
                                                               amount of tracks on the
                                                               CD.




The spine has the name of
the album and the artist’s
name: practical reasons for
when it is on a shelf. Also
has the record label on it
aswell. These can be seen
on both spines. Spine font:
bold red letters also
representing the pop genre.




    The production details: in small print as this isn’t so
    important to the fans. It contains the necessary details
    and legal information such as copyright, production
    team, and record labels etc. the artist web address is
    slightly larger and uses red font as fans may want to
    access this: another part of the way bands can be
    marketed today.
One look at how the
inside of the booklet
looks like. The song lyrics
are present so the buyer
can sing along to the
song and learn the lyrics
so they feel special.




 Back page of the
 inside booklet. There’s
 an image of her in a
 handmade sweet
 costume in a black
 background. This
 could signify the good
 and bad things.

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Digipaks

  • 1. The CD cover flatters the audience and makes The image is the largest, most eye catching them feel special as the ‘real’ fan will deconstruct part. The star is the unique selling point and the image, colours, lettering and initials and one of the reasons fans will buy this CD. The realise who the artist is. It excludes people who horns give a clue as to the nature of the aren’t fans: they aren’t part of the exclusive club! stars perceived image: Rebellious, satanic, This refers to the ‘uses and gratifications theory’: evil etc. the fans like to see themselves in people use the media to make sense of the world this way too and like to feel that they ‘belong’ Gothic font: this gives a clue about the genre Religious imagery: of the music. the devil. Suggests Not the artist’s rebellion? full name: the fan will recognise the image and the initials Abstract images: the There’s Archaic, religious artist likes to defy language, linking in with convention and Goth rock imagery. Font exclude an air of isn’t neatly done either: mystery seems jagged or slashed… Use of colour black for The star has pale face, dark eyes and lips. border: this also gives The left eye is clearly seen. In clues to the music He isn’t smiling; this gives a ghoulish, ‘un- Manson’s videos and pictures he genre dead’ feel to the picture. It would go against wears a contact lens to make him the stars image to smile! The picture isn’t look unusual: he again defies stereotypical in terms of sex appeal or convention and his fans will attractiveness! Parental advisory sticker: recognise this as part of his image. industry regulates itself. This The make-up (big dark lips) is also gives a warning to whoever part of this challenge to buys this CD that there may convention. be language and content that could cause offence. This is always seen in the bottom right hand corner, on the front of a CD cover.
  • 2. The spine has the name of the album and the artist’s name: practical reasons for when it is on a shelf. The clenched fist logo is a universal symbol of power and protest which reflects the band and the album The font style is block capitals and looks a bit Image: a magnifying jumbled to glass perhaps reflect the punk suggesting the band is genre: non- looking closely at conformist? issues, or is socially aware? Parental advisory sticker: the industry Bands logo: not complex, part of the bands regulates itself. This gives a warning to use of red and black. Looks like a warning whoever buys this CD that there may be sign. Fans can decode the ‘danger’ element. language and content that could cause This fits with the bands rebellious protest or offence political edge. The production details: in small print as this isn’t so The use of colour is very basic: black, white important to the fans. It contains the necessary details and red. This suggests that it isn’t a pop and legal information such as copyright, production album! The colours are reflected in the team, and record labels etc. the bands web address is bands clothing too and are part of the slightly larger and uses red font as fans may want to image. The lack of polished, glossy designs access this: another part of the way bands can be fits with the rebel or punk idea that the marketed today. band are trying to put across.
  • 3. Image: dressed in a pale pink which Genre: The bright is an overly feminine colour. The Star border: Britney surrounded by multiple colours link to the fabric is net & chiffon, materials stars. Ties in with the circus theme but also genre of music she often associated with ballerinas sends a message to the audience that represents which is subsequently linking Britney to Britney is still a ‘star’. And the colour blue is ‘Pop’. Britney vulnerable & sweet little girls. Her a cold colour though perhaps suggests that herself is a hair is blonde & wavy, mermaid- Britney’s stardom has gone cold recently. representation of esque again linking her to the Thick border makes her look trapped. Pop itself; you feminine. Connoting her celebrity life which is crazy wouldn’t expect and ‘circus’ like her to be doing any other genre. Body composure: makes her look like she’s begging for a second chance to show the world she’s not as crazy as they think she is. Her true fans will still see her as the innocent Britney and look past her Title: set out like an actual meltdown. circus title. Connoting that she’s the star and she’s ready for her curtain call. The way the title goes up and down could connote the ups and downs of her life such as the public breakdown The word ‘Circus’ suggest to the audience that this album will be entertaining, lively & fun. However, the word also has connotations of “freak shows” & perhaps is to indicate that Britney feels the public have looked Red border & font: the font is upon her like a clown reminiscent of old circus at a circus or at a posters, tying in with the freak show whole theme. The bold red font could symbolise her strength to carry on after her whirlwind career and the little yellow outline could symbolise the little bit of happiness she has left in side. Could link to her facial expression? She has a half smile, not too happy and not too sad…
  • 4. Image: She’s behind the piano keys connoting that she only lets the good side show & she uses the piano to help her through the bad time. Also the Sticker: this gives the buyer a glimpse of two lighting on her body & face is of the songs that will feature on the album. bright and her skin looks It also reminds the fans what they came to flawless almost like an angel. buy the CD for in the first place which was for the hit single. And in turn they’ll be rewarded with more songs on the album. Title of the album on the front cover Front cover: only is a typical has info of her and convention of a CD what her fans cover along with an know her by. This image of the artist allows her fans and name of artist and wider even though it’s in audience to see the title. her head on when they see the album on the shelf in the shop The piano represents the genre of music the album belongs Audience: people (her fans) will buy too. She’s an RnB, Soul artists this album if they want to have a calm therefore her music will be day to their selves (escapism) etc. And mellow and soothing Facial expression looks like because the album is called ‘the diary she’s scared. Her mouth is of Alicia keys’ its definitely going to open slightly, connoting that have slow songs on it because people she’s finding it hard to speak go through hard times in their lives, so she decided to put it into a celebrities don’t have it easy diary of songs, hence the title.
  • 5. Image: a piano that looks good on one side and broken on the other side. Ties in with the front cover image of the good and the The typical conventions of a CD back cover bad side of Alicia keys are present on this album such as the track names, order of tracks etc. The layout of the track list is like how you would write in a diary or any book. It goes from left to right. Everything is linking in with the title. The production details: in small print as this isn’t so Lettering/font: like the front cover, all the important to the fans. It contains the necessary details font size of the track list is in lower case and and legal information such as copyright, production not in bold or anything fancy. Could mean team, and record labels etc. Alicia keys’ web address is that she’s stripping her celebrity image and in small print as fans may want to access this: another telling it like it is. No gimmicks just plain part of the way bands can be marketed today. truth. The colours are basic: dull colours like brown, grey, and white
  • 6. The spine has the name of the album and the artist’s name: practical reasons for when it is on a shelf. Also has the record label on it aswell. These can be seen on both spines This is the back of the booklet that’s inside the Album; the front cover of it is the face of the album. The image is the back of a book (diary) which also has the production details embedded on to it.
  • 7. Few of the inside pages of the booklet, featuring a few pictures of the artist. The brown, grey, white and blue colour theme is consistent throughout the album. The print has handwritten parts symbolising a diary.
  • 8. Title: bubble writing symbolises fun, the red font can symbolise the heart which links to Mise-en-scene: the pink cotton candy cloud love, anger, passion etc. basically strong signifies youth and young love. Young love emotions. It also represents the pop genre makes you feel like you’re on cloud 9 and because the writing has that balloon (teenage dream). This attracts a young look to it, it makes you think of fun times audience of teenage girls which is who her like going to a theme park etc along with the fans are. Blue skies signify a perfect day. cotton candy. Image: feet are up like she’s in love. Cloud in the sky connote she’s on cloud 9 above it all. She has a sexual face expression which as mentioned before could be exploring her sexuality. Or she could Title: ‘teenage dream’ is also be trying to attract coloured in candy cane a male audience. style. It’s dripping which connotes that the teenage dream isn’t all that it seems. Image: Full body shot of Katy Perry Parental advisory sticker: the showing that she’s the unique selling Title of the album industry regulates itself. This gives a point. Teens are at the stage where on the front cover warning to whoever buys this CD they explore their sexuality etc. she is a typical that there may be language and naked with just a piece of cotton convention of a CD content that could cause offence. candy covering her private parts cover along with an Also explicit content is not what you protecting her innocence (saving image of the artist would expect to hear or see in a herself for ‘the one’). and name of artist. typical pop album or video. There are eye catching colours.
  • 9. Typical conventions of a back CD cover. Track names, image, colour and amount of tracks on the CD. The spine has the name of the album and the artist’s name: practical reasons for when it is on a shelf. Also has the record label on it aswell. These can be seen on both spines. Spine font: bold red letters also representing the pop genre. The production details: in small print as this isn’t so important to the fans. It contains the necessary details and legal information such as copyright, production team, and record labels etc. the artist web address is slightly larger and uses red font as fans may want to access this: another part of the way bands can be marketed today.
  • 10. One look at how the inside of the booklet looks like. The song lyrics are present so the buyer can sing along to the song and learn the lyrics so they feel special. Back page of the inside booklet. There’s an image of her in a handmade sweet costume in a black background. This could signify the good and bad things.