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Album conventions
- 1. Conventions Of Album Covers Emily Challinor
- 2. What is adigipak? They typically consists of a gatefold (book-style) paperboard or card stock outer binding, with one or more plastic trays capable of holding a CD or a DVD attached to the inside.
- 3. Main Focus: Genre Lettering/ Font Style and Sizes Image Stars/ Icons Representation Audience
- 4. Cover Conventions GENRE- Aswell as considering the genre of LETTERING/ FONTS- music that the CD belongs how does the lettering fit to, you must also consider IMAGE- what picture is on with the genre of music or the generic conventions of the cover? Is it a design or design? For instance, some the CD itself, what goes on artwork? Is it a punk bands have very a typical CD cover? Also photograph of the artist? basic handwritten type think about the text and Think about MES (mise en styles to fit with their how people will see it on scene) to see how the ‘basic’ or anarchic image. the shelf. scene is set. This also includes colours, props, lighting, make-up and clothing. STARS/ ICONS- is the image of the artist one REPRESENTATION- look you’d expect to see? For at how bands and artists AUDIENCE- who exactly instance, a star like and the genre are will buy this CD? Be Beyoncé always has an represented and how the specific. Why will someone image constructed on a audience will react to that. buy a CD? Is it because glamour shoot appeal and For example, hip-hop stars they went escapism and whilst a punk band like have been criticised for pleasure, or to gain a sense Green Day tend to focus portraying guns, cars and of their own identity or more on social issues. ‘gangsta’ images feeling of belinging? Or are (stereotypes). they buying it because they have been influenced by someone.
- 5. Christina Aguilera –Bi-on-ic Artists full name Album name The image is the largest , Same image as the most eye-catching part. front of the album The star is the unique but the face is split selling point and one of the suggests the artist reason fans will buy this may be opening up. CD. Use of colour Parental advisory Use of colour black sticker boarder- gives clues to type of music genre. Track names, amount of tracks on the album, and running order of tracks – the text is fitted in between the two half's of the faces, could suggests the songs fits with the artist. Barcode The colour of the text is black and the last 5 tracks are red theses are addiction/ bonus tracks. The spine has the name of the album and the artists name – The producers details in small print practical reason for when its on the shelf. as this isn’t so important to the fans
- 6. Artists full name Lady Gaga – Born This Way Album name The image is the largest , most eye-catching part. The star is the unique selling point and one of the reason fans will buy this CD. The image is the same as the front but placed on a motorbike which also gives its an edgy feel. Use of colour – black and white image with bright red lick stick which gives it an edge. Track names, and running order of tracks and which tracks are on each album – the text is right a lined and the big image is fitted in between the text. Barcode Privacy Warning! – copyright protected and the law against is it stated The producers details in small print as this isn’t so important to the fans
- 7. Artists name –not full name the fan BEYONCÉ - 4 will recognise the name and image. The image is the largest , most eye- catching part. The star is the unique selling point and one of the reason fans will buy this CD. Artists name – not full Album name name the fan will recognise the name and image. Use of colour – Pale colours and used and the gilet she is wearing is black which stands out next to the pale background. The image is the largest , most eye-catching part. The star is the unique selling point and one of the reason fans will buy this CD. Showing the back of the star represents the Barcode back of the album. Track names, and running order of tracks and number of each track– the text is written on the wall of the photo and it written next to each other horizontally, making use of the The producers details in small print image used. as this isn’t so important to the fans
- 8. Rihanna - LOUD No artists name – fans will recognise the image The image is the largest , most eye- catching part. The star is the unique selling point and one of the reason fans will buy this CD. Different image to the front of the album, star sat on a stool looking Album name direct at the camera, soft calm coloured curtains behind could suggests privacy and reflection. Barcode Use of colour – Natural colours used, bright red lip sticks to match her bright colour hair, the same colour also the dark black eye lashes stand out on the image – eyes are shut fans still would straight away recognise the image. Track names, amount of tracks on the album, and running order of tracks – the text is placed over the middle of the curtain and is centred text. The spine has the name of the album and the artists name – practical reason for when its on the shelf. The producers details in small print States where the album is made as this isn’t so important to the fans and about the recordings
- 9. Different Genres CDCovers
- 10. Different Genres CDCovers
- 11. Design and producea magazine advertisement, promoting your digipak. It will need to: - Apply to the right audience - Catch peoples attention - Be eye catching The genre will need to be same through out both items the digipak and magazine advertisment
- 12. Excising Album Cover Christina Perri – Jar of Hearts 4:32 Minutes Album – Lovestrong by Christina Perri