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Marriott International[1]
 

Marriott International[1]

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    Marriott International[1] Marriott International[1] Presentation Transcript

    • Michigan State University
      2011 Fall Organizational Behavior
      Team C
      Ashley Groggins, Rona Smart, Cristi Lingris,
      Hyungil Kim, Ryan Starkweather, Nicole Berz
    • Question
      • What comes to mind when you hear or see Marriott?
    • I am Marriott
      MarriottNews. (Producer). (2009, May 26). I am Marriott. Video retrieved on October 9, 2011 from http://www.youtube.com/watch?v=YUxIxjPPfIc
    • Agenda
      Marriott International
      is a great place to work, as evidenced by
      1. Business & Performance
      2. Competitors & Competitive Advantage
      3. Culture & Corporate Social Responsibility
    • 1. Business & Performance
    • 1. Business & Performance
      Key Facts
      • Founded: Washington D.C. 1926
      • Employees: 129,000
      • Total Revenue: US $11.69 Billion
      • World Wide Operator & Franchiser
      - U.S. and 70 other countries and territories
      - 3,545 lodging properties worldwide, with 618,104 rooms
      - 2,043 furnished corporate housing rental units
      Datamonitor 360. (n.d.) Marriott Company Overview. Retrieved on September 30, 2011 from http://360.datamonitor.com.proxy2.cl.msu.edu/Product?pid=A60E65CA-A952-42A7-A580-B3C707CEF91F
    • 1. Business & Performance
      Major Brands
      Our brands. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from http://www.marriott.com/corporateinfo/glance.mi
    • 1. Business & Performance
      Business Performance
      (Millions, U.S. Dollar)
      Revenue
      Net Income
      12,879
      11,691
      10,908
      458
      362
      -346
      2008
      2009
      2010
      2008
      2009
      2010
      Mergent Online. (n.d.) Marriott Company Details. Retrieved on September 22, 2011 from http://www.mergentonline.com.proxy1.cl.msu.edu/companydetail.php?compnumber=94547&pagetype=synopsis
    • 1. Business & Performance
      Revenue by Business Segment
      Revenue by Business Segment
      (Reported 12/31/2010)
      Mergent Online. (n.d.) Marriott Company Financials. Retrieved on September 22, 2011 from http://www.mergentonline.com.proxy1.cl.msu.edu/companyfinancials.php?compnumber=94547
    • 1. Business & Performance
      Key Financials (SEC Filings)
      (Millions, U.S. Dollar)
      Datamonitor 360. (n.d.) Marriott Business Description. Retrieved on September 30, 2011 from http://360.datamonitor.com.proxy2.cl.msu.edu/Product?pid=A60E65CA-A952-42A7-A580-B3C707CEF91F
    • 2. Competitors & Competitive Advantage
    • 2. Competitors & Competitive Advantage
      Ranked Competitors by Industry
      Mergent Online. (n.d.) Marriott Competitors. Retrieved on September 26, 2011 from http://www.mergentonline.com.proxy1.cl.msu.edu/competitors.php?compnumber=94547
      Factiva. (n.d.) Marriott International Competitors. Retrieved on October 3, 2011 from http://global.factiva.com.proxy2.cl.msu.edu/pcs/default.aspx
    • 2. Competitors & Competitive Advantage
      FORTUNE 500
      • Hotels, Resort & Casinos Industries
      Fortune 500: Our annual ranking of America’s largest corporations. (2011). CNN Money. Retrieved on September 28, 2011 from http://money.cnn.com/magazines/fortune/fortune500/2011/index.html
    • 2. Competitors & Competitive Advantage
      Comparison Among Top Competitors
      Mergent Online. (n.d.) Marriott Competitors. Retrieved on September 26, 2011 from http://www.mergentonline.com.proxy1.cl.msu.edu/competitors.php?compnumber=94547
    • 2. Competitors & Competitive Advantage
      Strengths & Opportunities
      • Technical innovations
      • Higher brand recognition
      • Global presence
      • Diversified brand portfolio
      Strengths
      Competitive Advantage
      • Strong growth in emerging markets
      • Hospitality market in U.S. improving
      • Brand expansion
      Opportunities
      Datamonitor 360. (n.d.) Marriott SWOT Analysis. Retrieved on October 3, 2011 from
      http://360.datamonitor.com.proxy2.cl.msu.edu/Product?pid=A60E65CA-A952-42A7-A580-B3C707CEF91F&view=SWOTAnalysis
    • 2. Competitors & Competitive Advantage
      Global Growth as Competitive Advantage
      • By 2015, 120 hotels (double its presence)
      • By 2015, from 12 to 100 hotels
      • By 2015, 50 hotels (environmentally-friendly)
      • By 2015, 360 hotels (double its presence)
      Find your world: Marriott’s signature. (2010). Marriott 2010 annual report. Retrieved on September 27, 2011 from http://investor.shareholder.com/MAR/marriottAR10/signature/index.html
    • 2. Competitors & Competitive Advantage
      Shareholder Value & Stock Price
      Thomson One: Investext (n.d.) Marriott International Company Overview. Retrieved on September 30, 2011 from https://www.thomsonone.com/Workspace/Main.aspx?View=Action%3dOpen&BrandName=&IsSsoLogin=True
    • 2. Competitors & Competitive Advantage
      Shareholder Returns & Comparison
      Investor relations. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from http://investor.shareholder.com/mar/default.cfm
    • 3. Culture & Corporate Social Responsibility
    • 3. Culture & Corporate Social Responsibility
      Core Values: "Spirit to Serve"
      Our Associates
      Spirit to Serve
      Our Communities
      Our Guests
    • 3. Culture & Corporate Social Responsibility
      Core Values
      Our Associates
      “Take care of your employees and they’ll take care of your guests” J.W. Marriott - Founder
      Staff Incentives
      • Reduced Rates
      • Educational Assistance
      • Formal Recognition Program
      Why Marriott? (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from
      http://www.marriott.com/careers/CareerPaths-hotel-employeee-benefits.mi
    • 3. Culture & Corporate Social Responsibility
      Core Values: "Spirit to Serve"
      Our Communities
      Actively involved with the communities in which they reside
      Activities
      • Habitat for Humanity
      • Hurricane Katrina
      • Feeding America
      • Children's Miracle Network
      Environment. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from http://www.marriott.com/corporate-social-responsibility/corporate-environmental-responsibility.mi
    • 3. Culture & Corporate Social Responsibility
      Core Values: "Spirit to Serve"
      Our Guests
      Utilizing technology to keep guests satisfied with their experience
      Technological Initiatives
      • Marriott Automated Reservation System for Hotel accommodations (MARSH)
      • Property Guest Object Oriented System (Pgoos)
      Datamonitor 360. (n.d.) Marriott SWOT Analysis. Retrieved on October 3, 2011 from
      http://360.datamonitor.com.proxy2.cl.msu.edu/Product?pid=A60E65CA-A952-42A7-A580-B3C707CEF91F&view=SWOTAnalysis
    • 3. Culture & Corporate Social Responsibility
      JD Power Customer Satisfaction
      North America hotel ratings: Luxury (2011). JD power: Travel: North America hotel ratings. Retrieved on September 28, 2011 from http://www.jdpower.com/travel/ratings/north-america-hotel-ratings/luxury/
    • 3. Culture & Corporate Social Responsibility
      Business Values
      “How We Do Business Is As Important As The Business We Do”
      1) Commitment to Human Rights
      2) Ethical and Legal Standards
      3) Working with Suppliers
      4) Helping Our Workforce Grow
      Why Marriott? (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from http://www.marriott.com/careers/CareerPaths-hotel-employeee-benefits.mi
    • 3. Culture & Corporate Social Responsibility
      Fortune 100 Best Employers
      100 best companies to work for. (2011). CNN Money. Retrieved on September 28, 2011 from http://money.cnn.com/magazines/fortune/bestcompanies/2011/snapshots/71.html
    • 3. Culture & Corporate Social Responsibility
      Accomplishments
      • Society & Environment
      • Climate Counts Ranks Marriott® Tops in the Hospitality Sector
      • Marriott Headquarters Receives Gold Medal for Green Buildings
      • Marriott UK Hotels #7 on Sunday Times’ “Best Green Companies” and
      “Best for Employee Environmental Engagement” Lists.
      • 2010 worldwide charitable contributions totaled $34.6 million from
      donations of cash and volunteer time
      Environment. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from http://www.marriott.com/corporate-social-responsibility/corporate-environmental-responsibility.mi
    • 3. Culture & Corporate Social Responsibility
      Goals
      • Continuous Improvement
      • Further reduce energy and water consumption by 25 percent per
      available room by 2017
      • Create green construction standards for hotel developers and
      green our multi-billion dollar supply chains
      • Educate associates and guests to support the environment
      • Invest in innovative conservation initiatives including
      rainforest protection and water conservation
      Environment. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from http://www.marriott.com/corporate-social-responsibility/corporate-environmental-responsibility.mi
    • In closing, we believe Marriott International is a great place to work, as evidenced by Marriott’s
      Business & Performance
      Competitors & Competitive Advantage
      Culture & Corporate Social Responsibility
      -Team C
      Presentation and References with live links can be found on the Linked In profiles of all group members.
    • References
      Datamonitor 360. (n.d.) Marriott Business Description. Retrieved on September 30, 2011 from
      http://360.datamonitor.com.proxy2.cl.msu.edu/Product?pid=A60E65CA-A952-42A7-A580-B3C707CEF91F
      Datamonitor 360. (n.d.) Marriott Company Overview. Retrieved on September 30, 2011 from
      http://360.datamonitor.com.proxy2.cl.msu.edu/Product?pid=A60E65CA-A952-42A7-A580-B3C707CEF91F
      Datamonitor 360. (n.d.) Marriott SWOT Analysis. Retrieved on October 3, 2011 from
      http://360.datamonitor.com.proxy2.cl.msu.edu/Product?pid=A60E65CA-A952-42A7-A580-B3C707CEF91F&view=SWOTAnalysis
      Environment. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from
      http://www.marriott.com/corporate-social-responsibility/corporate-environmental-responsibility.mi
      Factiva. (n.d.) Marriott International Company Information. Retrieved on September 22, 2011 from
      http://global.factiva.com.proxy2.cl.msu.edu/pcs/default.aspx
      Factiva. (n.d.) Marriott International Competitors. Retrieved on October 3, 2011 from
      http://global.factiva.com.proxy2.cl.msu.edu/pcs/default.aspx
      Financial statements. (2010). Marriott 2010 annual report. Retrieved on September 27, 2011 from
      http://investor.shareholder.com/MAR/marriottAR10/financials/financial_statements/index.html
      Find your world: Marriott’s signature. (2010). Marriott 2010 annual report. Retrieved on September 27, 2011 from
      http://investor.shareholder.com/MAR/marriottAR10/signature/index.html
      Fortune 500: Our annual ranking of America’s largest corporations. (2011). CNN Money. Retrieved on September 28,
      2011 from http://money.cnn.com/magazines/fortune/fortune500/2011/index.html
      Investor relations. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from
      http://investor.shareholder.com/mar/default.cfm
    • References (cont.)
      MarriottNews. (Producer). (2009, May 26). I am Marriott. Video retrieved on October 9, 2011 from
      http://www.youtube.com/watch?v=YUxIxjPPfIc
      Mergent Online. (n.d.) Marriott Company Details. Retrieved on September 22, 2011 from
      http://www.mergentonline.com.proxy1.cl.msu.edu/companydetail.php?compnumber=94547&pagetype=synopsis
      Mergent Online. (n.d.) Marriott Competitors. Retrieved on September 26, 2011 from
      http://www.mergentonline.com.proxy1.cl.msu.edu/competitors.php?compnumber=94547
      Mergent Online. (n.d.) Marriott Company Financials. Retrieved on September 22, 2011 from
      http://www.mergentonline.com.proxy1.cl.msu.edu/companyfinancials.php?compnumber=94547
      North America hotel ratings: Luxury (2011). JD power: Travel: North America hotel ratings. Retrieved on
      September 28, 2011 from http://www.jdpower.com/travel/ratings/north-america-hotel-ratings/luxury/
      Our brands. (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from
      http://www.marriott.com/corporateinfo/glance.mi
      Quarterly financial data. (2010). Marriott 2010 annual report. Retrieved on September 27, 2011 from
      http://investor.shareholder.com/MAR/marriottAR10/financials/quarterly_financial_data/index.html
      Thomson One: Investext (n.d.) Marriott International Company Overview. Retrieved on September 30, 2011 from
      https://www.thomsonone.com/Workspace/Main.aspx?View=Action%3dOpen&BrandName=&IsSsoLogin=True
      Why Marriott? (2011). Marriott Corporate Website. Retrieved on September 22, 2011 from
      http://www.marriott.com/careers/CareerPaths-hotel-employeee-benefits.mi
      100 best companies to work for. (2011). CNN Money. Retrieved on September 28, 2011 from
      http://money.cnn.com/magazines/fortune/bestcompanies/2011/snapshots/71.html