![What is Twitter? Twitter lets you write and read messages of up to 140 characters , or the very length of this sentence, including all punctuation and spaces. The messages (also known as tweets) are public, and you decide which accounts you want to receive messages from. When you combine messages that are quick to write, easy to read, public, controlled by the recipient and exchangeable anywhere, you’ve got a powerful, real-time way to communicate. And real-time communication is turning out to be ground-breaking for users and businesses alike. A few Twitter facts (updated September 14, 2010): ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Twitter Workshop
- 1. One “Tweet” can reach millions of people!
- 3. 95M tweets are written per day.
- 5. Gather real-time market intelligence and feedback
- 7. Provide feedback on recent events or launches
- 9. Learn about exclusive deals or offers
- 12. Post questions for quick answers, Twitter is GREAT for getting opinions, and answer questions to establish your credibility
- 13. Create links to your Web site or blog (Don’t over do it!)
- 14. Keep up on the buzz in your industry
- 15. Network with like-minded people
- 16. Do more than promote your own agenda
- 17. Share links to neat things in your community
- 18. Talk about non-business too and talk to people about their interest
- 20. Take people behind the scenes of your company
- 21. Post pictures from your offices, stores, warehouses, etc
- 22. Share sneak peeks of projects or events in development
- 23. Add content about events
- 25. A ticket agency tweets about-to-expire tickets
- 26. A realtor tweets new homes on the market
- 27. A chamber of commerce tweets local events and promotions Tweets
- 28. Dry, boring feeds rarely draw many people. Successful Twitter business accounts, though can take many forms. They may be personal and chatty or they might even have mostly automated information. But no matter the style, the key is to post messages that your followers will find compelling. Twitter works best for businesses when you start slow, devoting a few minutes a day. Tip: Help people understand what to expect from your Twitter account by posting a little description in your Bio. (Bio = only 160 characters) Successful Twitter Business Accounts
- 31. Tweet great content 3-4 times day
- 32. Post some good tweets right before following someone else
- 34. Add your Twitter feed to your blog or to other social media profiles
- 35. Reply to people you are following, especially if they’re not following you
- 36. Commenting on other’s tweets and retweeting what others have posted is a great way to build a communityTip: By default when someone follows you, you’ll get an email from Twitter saying so with some basic information about the user. Anyone can turn off those notifications (Settings/Notices) so don’t assume people will know you’re on Twitter just because you’ve followed them.
- 39. To help people recognize and trust your account, fill out your profile completely and include a pictureVideo – Discover Twitter http://www.youtube.com/watch?feature=player_embedded&v=NshQFrpC2O4 Getting Started is Easy