Presentation on preparing traditional content for a mobile experience.

1. PREPARING TRADITIONAL MEDIA FOR A MOBILE WORLD
Jason Austin - NC State University

2. Why Mobile Matters
Convenience
Portability
Reach
Engagement

3. OF COURSE YOU’RE SOLD
because you are already here...at a talk...about mobile stuff.

4. So how do I do it right?
Figure out what makes sense
Build your foundation
Determine direction, get organized

5. Figure out what makes sense
Simple tasks
Quick tasks
Information
95% read, 5% write

6. Or don’t...
“We’re a University. We have to allow people to apply on a
mobile device!”
“Students need to create their schedule on their mobile phone.”
“Can we have a ‘giving’ button. We’ll ask for their amount, and
what it’s for, and what department it’s for, and then ask for their
credit card, and then...”

7. Best Strategies for NC State
Directory Lookup
Bus Tracker
Dining Hall Menus
News
Library Functions - Book lookup, computer availability, etc.

8. Build Your Foundation
Data != Deployment Method
Mobile is a display platform
Go to the source

9. Traditional Data Sources
Data
Source
Existing Data

10. Traditional Data Sources
Data
Source
Existing Data

11. A Better Way
Data
API
Source
Logic Here
Existing Data Thin Layers

12. Fight The Good Fight
Access will make or break your mobile project
API’s are a good compromise
Source still maintained by SME
Access restricted

13. Determine Direction, Get Organized
Get internal buy-in
Invite participation
Appoint a ring leader
Determine strategy

14. What worked at NC State
Call for Interest
iOS Developer License
Start simple, advance
Committee-er-ized

15. NC State Mobile Committee
Cross-campus representation
Guidance and leadership for mobile
Provide campus resources
Facilitate communications
Manage our Apple Developer License

16. MOBILE.NCSU.EDU
Where mobile matters at NC State

17. Questions?
Follow @ncsumobile Follow @jason_austin
Email mobile@ncsu.edu Email jfaustin@ncsu.edu
http://mobile.ncsu.edu http://jasonawesome.com