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SURVIVING & THRIVING WITH SOCIAL MEDIA John Blossom, Author of “Content Nation” 22 September 2009
9 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved Roundabout, rotonda, rond-point, rondell, Kreisverkehr,  ロータリー ,  迴旋 ,  κυκλική … from Westport, CT USA!
28 January 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED
28 January 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
The World is a Nation of Publishers 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved 16 January 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object]
A Global Nation of Citizen Publishers  22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
From the Book… ,[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
What is Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
[object Object],Seven Secrets of Social Media 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Social Media Secret #1 ,[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Global Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Local Influence 22 September 2009
Real-Time Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Real-Time Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Brand Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Product Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Political Influence 22 September 2009
Social Media Secret #2 ,[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Where is the “Hot Spot” Tonight? 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
What Are My Customers Saying? 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Personal and Professional Goals 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Social Media Secret #3 ,[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Social Media Secret #4 ,[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
16 January 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED
Mashups: Contexts Out of Thin Air 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Contexts for People & Organisations 6 April 2009
Social Media Secret #5 ,[object Object],13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Publications for/by Any Community 13 March 2009
The “Big Sombrero” Social Economy ,[object Object],[object Object],[object Object],24 February 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Social Media Secret #6 ,[object Object],13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Altruism Yields Personal Influence 13 March 2009
Global/Local Economic Influence 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Social Media Secret #7 ,[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Ask and You Shall Receive 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Leaving Room for Dissent & Dialog 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
[object Object],Surviving and Thriving in  Content Nation 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Where Does Social Media Bring Us? ,[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
To Publish is to be Human 22 September 2009
Reclaiming Humankind’s Heritage 22 September 2009
The Other 5 Billion 6 April 2009
13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Publishing: Civilization’s DNA ,[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Animal Altruism: Based on Genetics ,[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Human Altruism: Based on Publishing ,[object Object],[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Central Publishing Speeds Extinction 24 February 2009 Source:  Gerrit Schoups et al., PNAS
Nature’s DNA Does Better 22 September 2009
Social Media Rewrites Society’s DNA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
From Machine to Global Organism 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
The Sensor Society 22 September 2009
The Sensor Society 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
The Sensor Society 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Social Media: Civilization’s new DNA? ,[object Object],[object Object],[object Object],[object Object],13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
Our Next Great Civilization? ,[object Object],[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved Source: Doc Searls
Chasing the Mammoth: Context is All 22 September 2009 Source: Dr. Silvia Helena Cardoso
The Mammoth Code for Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
The World is a Nation of Publishers 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved Nosotros somos Content Nation! Nous sommes Content Nation! We  are  Content Nation!
ABOUT SHORE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],22 September 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED Web: shore.com
FOR FOLLOW-UP… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],19 March 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED
SOCIAL MEDIA: BENEFITS FOR PEOPLE IN NEW CONTEXTS ,[object Object],[object Object],13 November 2008 Copyright  ©  1999-2008 Shore Communications Inc. ALL RIGHTS RESERVED Source: Isabelle Trocheris/David Giovannoni

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Content Nation: Surviving and Thriving with Social Media

  • 1. SURVIVING & THRIVING WITH SOCIAL MEDIA John Blossom, Author of “Content Nation” 22 September 2009
  • 2. 9 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved Roundabout, rotonda, rond-point, rondell, Kreisverkehr, ロータリー , 迴旋 , κυκλική … from Westport, CT USA!
  • 3. 28 January 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED
  • 4. 28 January 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED
  • 5.
  • 6.
  • 7. A Global Nation of Citizen Publishers 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Global Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 13. Local Influence 22 September 2009
  • 14. Real-Time Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 15. Real-Time Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 16. Brand Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 17. Product Influence 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 18. Political Influence 22 September 2009
  • 19.
  • 20. Where is the “Hot Spot” Tonight? 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 21. What Are My Customers Saying? 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 22. Personal and Professional Goals 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 23.
  • 24. 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 25.
  • 26. 16 January 2009 Copyright © 1999-2009 Shore Communications Inc. ALL RIGHTS RESERVED
  • 27. Mashups: Contexts Out of Thin Air 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 28. Contexts for People & Organisations 6 April 2009
  • 29.
  • 30. Publications for/by Any Community 13 March 2009
  • 31.
  • 32.
  • 33. Altruism Yields Personal Influence 13 March 2009
  • 34. Global/Local Economic Influence 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 35.
  • 36. Ask and You Shall Receive 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 37. Leaving Room for Dissent & Dialog 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 38.
  • 39.
  • 40. To Publish is to be Human 22 September 2009
  • 42. The Other 5 Billion 6 April 2009
  • 43. 13 March 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 44.
  • 45.
  • 46.
  • 47. Central Publishing Speeds Extinction 24 February 2009 Source: Gerrit Schoups et al., PNAS
  • 48. Nature’s DNA Does Better 22 September 2009
  • 49.
  • 50. From Machine to Global Organism 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 51. The Sensor Society 22 September 2009
  • 52. The Sensor Society 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 53. The Sensor Society 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved
  • 54.
  • 55.
  • 56. Chasing the Mammoth: Context is All 22 September 2009 Source: Dr. Silvia Helena Cardoso
  • 57.
  • 58. The World is a Nation of Publishers 22 September 2009 Copyright © 2009 Shore Communications Inc. - All Rights Reserved Nosotros somos Content Nation! Nous sommes Content Nation! We are Content Nation!
  • 59.
  • 60.
  • 61.

Editor's Notes

  1. 13 January 2000
  2. 13 January 2000