In order to explain how Information Technology impacts our daily lives, the authors use a series of metaphors.
One reoccurring metaphor is that technology is a tool.
The title is actually a bit of a metaphor. information. The authors define an information ecology as “…a system of people, practices, values and technologies in a particular local environment. In information ecologies, the spotlight is not on technology, but on human activities that are served by technology. ”
Three basic parts of this ecology are the reference materials, reference librarians and the people (clients).
Reference librarians receive a request for information , talk with the clients to further define their search, followed through with the planned search (or taught client how to search) and then returned the most useful materials to the client.