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Master thesis presentation
1. TURKU UNIVERSITY OF APPLIED SCIENCES
Business Information Systems (MBA)
Master's Thesis Presentation
May 2014
By
Youssef Hammouche
2.
3. The rapid changes of information technology,
present a new challenge and awareness of the
necessity to adopt new tools and processes to
improve the quality of education system.
In confronting this challenge it became obligatory
to know the complexity of the education system
from student’s perspective and related problems
that should be addressed.
every education system must have an
independent strategy of changes to determine the
affecting factors of failure or success in education
system.
4. The usability testing represent one of the success
factors to be implemented into any LMS to
evaluate the examined interfaces by testing it on
users.
It became an essential component of LMS
development process similar to software testing
and system design.
LMS might be very difficult to use by students if
usability problems are not identified in early stage
5. Many LMS projects have failed during last few years
to stay among the top existing systems, reasons could
be numerous but lack of usability testing is
considered as one of the most common reasons.
especially that students interactions with system is
highly impacted with various barriers: lack of available
support by teachers, poorly motivated to understand
system's features, students are unsure in the use of
ICT.
Therefore it is mandatory to conduct usability testing
during the system development cycle.
6. CONTENT
LIST OF ABBREVIATIONS (OR) SYMBOLS
1. INTRODUCTION
1.1. Problem Statement and Research Objectives
1.2. Research Methodology
1.3. Optima LMS
2. LEARNING MANAGEMENT SYSTEMS
LMSs 2.1. Open Source LMS
2.2. CLOUD LMS
2.3. Steps in Selecting a LMS
2.4. Key Factors of Successful LMS
7. 3. THE USABILITY TESTING PLAN OF
OPTIMA LMS
3.1. The Concept of Usability Testing
3.1.1. What is Usability?
3.1.2. What is Usability Testing
3.1.3. The Purpose of Usability Testing
3.1.4. What to Test?
3.2. Usability Test Plan for Optima LMS
3.2.1. Problem Statement and Test Objectives
3.2.2. User Profile 3.2.3.
Methodology
3.2.3.1. Participants
3.2.3.2. Length of Sessions 3.2.3.3.
Quantitative & Qualitative Data 3.2.4. Scenarios and
Tasks
3.2.5. Test environment and Equipment
8. 4. EMPIRICAL USABILITY TESTING IN
OPTIMA LMS
4.1. Data Collection
4.2. Test Results and Analysis
4.2.1. Top Negative Finding
4.2.1.1. Website Layout and Login Process
4.2.1.2. System Features and Editing Options
4.2.2. Top Positive Finding
4.2.3. Findings Log from the Observer
4.2.3.1. Task Completion Rate
4.2.3.2. Time on Task
4.2.3.3. Problems and Helps required
4.2.4. Presenting Results Based on Post-task and Post-test
Questionnaires
10. Discendum is the optima system developer; they
consider it as a high-quality system with an easy tool to
be used by users to build a perfect online environment.
Optima service aimed to become one of the best existing
platforms for eLearning courses, information
management, networking, and supporting learning on
the job.
Actually, more than 200 educational institutions and
companies have implemented Optima to support their
education and projects.
11. Actually, more than 200 educational institutions and
companies have implemented Optima to support their
education and projects.
Based on the cited quality of Optima and growing
interest of customers, the system is not yet classified
among the top learning management systems.
Only a few academic literatures have been written under
the name of Optima.
often those documents belong to libraries of universities
which kept a right for only their users to access into it.
12. This limitation makes the case more complicated
and stands as a barrier of sharing Optima
researches to external readers of Finnish
universities
Additionally, lack of usability testing researches
has been conducted on the subject, which
makes my research a bit difficult to collect
necessary information and to reach my study
goals.
13. On the other hand, similar learning management
system has taken a wide attention across the
world, despite that Optima has improved all
interfaces by merging versatile tools, flexible
online environment, and high security access
"Moodle serve over 70 million users“
14. Do Optima system provide enough functionality to
users to help them achieve their study goals?
Is the slow success of Optima due to the usability
of system which would reflect the users’
satisfaction and dissatisfaction to the system?
Is Optima system afford enough information and
help to users with less effort and less clicks of
navigation?
Is Optima Easy –to- use?
15. In order to get responses to the previous questions, a
usability testing should be taken into consideration to
find out how real users use the system in real life, and
which kind of difficulties and problems users might
encounter during their daily tasks?
This thesis concentrates onto students interface only,
to design a test plan based on the literature of Carol
M. Barnum (Usability Testing Essentials Ready, Set…
Test), and Joseph S. Dumas (A Practical Guide to
Usability Testing), and other resources as well.
16. Constructive research, it is considered as one of the
options currently available for a case researcher, and it
has been widely developed in the field of business
administration and IS.
It has gained significant results by implementing new
construction to solve problems faced in real world, and
this involves the analysis of the users and performance of
the system design in order to understand, explain, and
improve the designed systems.
17. This research method matched much on my study
research, where I am supposed to understand
Optima system environment, and try to find
usability problems encountered by users.
The new construction issue in this research is to
design a test plan based on theoretical part
which frequently includes a test objectives,
methods, and scenarios.
The practical part is reserved to apply the test
plan and to collect data based on the selected
methods, for a goal to be analysed, interpreted,
and presented in form of recommendations to
project stakeholders.
18.
19. Optima is a web-based learning platform that
supports learning environment and delivers
extensive training programs, managing sales
trainings, and offers opportunities to utilize
different learning models and pedagogical ideas.
Optima is a Finnish company developed by
Discendum together with its customers, company
was established in 2001 for a goal to create and
implement online learning managements and
related training consultation services.
20. Company has delivered over 200 online learning
solutions to various sorts of customers such as
institution of higher education, companies, and
other organizations.
The Company turnover of the fiscal year 2011 was
approximately 1, 6 million euros; currently
company employ 18 people in cities of Helsinki,
Tampere, Rauma, and Oulu. Optima headquarters
are located in Oulu.
21. What is Usability?
ISO 9241: "The extent to which a product
can be used by specified users to achieve
specified goals with effectiveness,
efficiency, and satisfaction in a specified
context of use.” still wider:
Specified users: it concerns the persons to
whom the product is designed for.
Specified goals: Are the shared goals between
the users and product.
22. A specified context of use: Is the
environment where the product should work by
the users.
EX:“website, tools, mobile devices, software
application, or anything designed for people.
Whitney Quesenbery' has given an easy
definition to remember, called 5Es:
Effective:" How the user could complete the task
and reach the goals?"
Efficient: "How fast the task can be done?"
23. Engaging: "Is the interaction between users and
designed interface, and how satisfied are they
about it?“
Error tolerant: "How many errors committed by
users? How easily do users can recover from it?"
Easy to learn: "How easy could the user
accomplish the basic tasks for the first time they
encounter a new product or service?" (Whitney
Quesenbery. February 2004.)
24. What is Usability Testing?
Represents all activities that focuses on observing
users testing a product or service in certain
working conditions,
the observer is supposed to watch, listen and take
notes while the participants are trying to complete
tasks
for a goal to identify usability problems, collect
qualitative and quantitative data, and to determine
participants satisfaction and dissatisfaction with
the product or service. Generally the usability
testing has two forms:
25. Formative testing: while the product is still in
the development process, for a goal to diagnose
the problems and try to fix them before
represented to the consumers.
Summative testing: commonly when the
product is finished, with a goal to validate if the
product meets the consumers requirements.
(www.usability.gov).
26. The Purpose of Usability Testing
UT became a necessary condition for a Website to
survive.
Web visitors are not trying seriously to spend much
effort to understand what the Web offers for them
as information or service, they leave the website as
soon as they find difficulties to use it or to figure out
what the web interface is trying to present for them.
But the case might be totally different if you are
forced to use a website or system which you are not
familiar with and it has not been well tested.
27. therefore the usability testing should be adopted
for any system to support users and to identify
problems based on their experiences.
Reasons to test optima LMS:
the number of conducted UT into Moodle CMS is
incomparable with any other LMS
although Optima has almost the same features as
Moodle
it has been used during a long period by our
school educators and students
28. it has gained a wide success by the users due to
the free of charge of using the system by the open
universities, university staff, and for the academic
research purposes as well.
Other reason is to find out how students could
easily use Optima platform for e-learning courses,
support learning tools, information management,
and as a space for interaction and collaboration
between students and supervisors.
29. What to Test?
Due to many reasons I have selected student as an
interface to be tested during this usability testing to
understand their experiences with the system and to
determine whether the usability of it matches their
expectations and support their goals.
Students are confronting more usability problems
and difficulties compared to other users.
30. Easy to include students in testing process than
supervisors.
number of students that are using Optima system
are extremely higher compared to other interface
users.
The common statement in usability testing is to
inform the participants that "We are testing
the product, not you".
31. Will document all the essential test planning steps
and methods that will be used by me, to verify and
ensure that Optima system meets the requirement
of testing objectives.
will be presented as a formal report to record all
the important activities related to the tested
interface,
to figure out how the system would be tested, and
to know the persons who will be recruited for this
testing. The final report will be as a part of my final
thesis work
32. The test plan will include the sections below:
Title page, Table of Contents,
List of Illustration, Abbreviation & Figures
Executive Summary, Problem Statement and Test
Objectives, Methodology, User Profiles
Participant Incentive, Screeners, Scenarios &
Tasks, Evaluation Methods, Test environment &
Equipment, Presentation of Findings,
Pre-test Questionnaire, Post-task & Post-test
Questionnaire, Recommendations, & Appendices
33. is to discover whether Optima system is easy to
be used and learned from students interface,
to find out if they could perform proposed tasks
within a pre-determined time frame and how
well they could understand it,
to ensures if the system design works as intended
and meets users expectations.
34. To find serious usability problems which are
related to system navigation, work functionality,
message errors and system features.
Finally is to explore if Optima LMS is effective
and efficient as it should be, by knowing how
users can find information they need to complete
tasks without help.
Of course I didn’t test every possible task that
user could do with the system due to many
constraints such as nature of research, limitation
of human and monetary resources.
35. For this matter we created Scenarios and tasks to
help us determine what we want to learn by
observing six participants whom matched the
testing profile to achieve tasks in the Work
Informatics User Experience WIUX
Laboratory in Turku ICT building.
Four kind of scenarios in total were planned for
this testing, each one contained three tasks to be
accomplished in a predetermined time frame,
each time participant was done with scenario he
or she was given the post-task questionnaire and
then the next scenario,
36. Tasks for testing Optima LMS are in this link
https://optima.turkuamk.fi and it included:
Website layout: How easily can users understand
the website layout?
Optima Login process
Access to the desired degree program.
Finding Information & help gained from the Help
icon.
Navigation, Satisfaction & Dissatisfaction
Advanced Options: number of object,
Cloud services…etc.
