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Mobile
ubiquitous & revolutionary
numbers
           hardware

problems
           future
numbers
4,100,000,000
50
90%
2,400,000,000
2,300,000,000,000
72,932
hardware
future
4G
WiMax
 LTE
libraries
content
          services
content
text
audio
video
games
augmented reality
services
reference
instruction
interlibrary loan
other services
problems
conclusion
If I'd asked them what they wanted,
they'd have said a faster horse.
                      -- Henry Ford
Tools don't get socially interesting
until they get technologically boring.
                    -- Clay Shirkey
Thank you.
www.delicious.com/griffey/sandall
   speakerrate.com/griffey
Jason Griffey
                                         Email: griffey@gmail.com
                                         Site: jasongriffey.net
                                         gVoice: 423-443-4770
                                         Twitter: @griffey
                                         Book: Library Blogging
                                         Other: LITABlog, TechSource
Head of Library Information Technology
University of Tennessee at Chattanooga



                     www.delicious.com/griffey/sandall
                        speakerrate.com/griffey

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SANDALL: Mobile Technologies

Editor's Notes

  1. Mobile phones are the largest and fastest spreading communications methodology in the history of humanity. There are 271,000,000 mobile phones in the US as of Dec 2008. There are an estimated 300 million _toilets_ in the US. The manager of the Google Books project estimated that there were 168,178,719 unique books IN THE WORLD, to put this into perspective.
  2. There are, at the time of this writing, at least 4.1 billion mobile phone subscriptions in the world according to International Telecommunications Union (ITU), an agency of the UN. In december of 2009, the population of the earth is estimated to be 6.8 billion...so 60 percent of the globe owns a cell phone.
  3. In over 50 countries, cell phone penetration (the number of cell phones per person) is above 100%. Hong Kong 10,550,000 7,008,900[29] 150.5 2009 United States 271,000,000 306,694,000 [6] 88.04 Dec. 2008 China 703,000,000 1,324,190,000 52.5 Jun 2009 United Kingdom 75,750,000 61,612,300 122.95 Dec. 2008 Spain 50,890,000 45,828,172 111.05 Dec. 2008 Italy 88,580,000 60,090,400 147.41 Dec.2008 Germany 107,000,000 82,210,000 130.15 2009 The report is not due for official presentation until November and is understood to show that Italy has a penetration of 109.42 mobile phones per 100 inhabitants, with up to 62.7m mobile users in absolute terms. The penetration rate comes second only to Hong Kong, with a 114.5% recorded penetration rate. According to the ITU, a number of countries have challenged Italy's position, with claims that the Italian data is exaggerated by the fact that multiple SIMs are used on a single mobile phone.
  4. By 2010, 90% of the world’s population will have access to a cell phone signal.
  5. Short Message Service, or SMS, is a type of chat specific to the cell network. These messages are normally limited in character length (160 characters, including spaces) and are sent from phone to phone. It is the most used data service in the world, with over 2.4 billion active users, almost 75% of mobile phone users. Contrast this with an estimated 1.2 billion people using email, and it helps put the number in perspective. SMS is twice as popular as email throughout the world, and with the adoption rate of mobile phones in developing countries at a blistering pace (in some countries, the adoption rate of mobile phones is doubling yearly, and double-digit growth is common), it is likely to continue to be the primary method of communication for the world.
  6. As the popularity of mobile messaging services continue to grow, Gartner, Inc. forecasts 2.3 trillion messages will be sent across major markets worldwide in 2008, a 19.6 percent increase from the 2007 total of 1.9 trillion messages.
  7. At one SMS per second, that’s 72,932 YEARS of SMS messages.
  8. Smartphones are the largest growth market for mobile devices. But they aren’t the only model for constant connectivity. Gartner also noted that sales of smart phones, cell phones that pack more advanced features, will represent about one-fifth of all mobile handset sales by 2008.
  9. The kindle, which comes with built in connnectivity that is subsidized by the cost of the books from Amazon. But the data is free.
  10. netbooks with always on connectivity that are subsidized by the network carriers. Cost? Free.
  11. Autonet Mobile sells its $499 routers through Chrysler and Cadillac dealers as manufacturer-endorsed, dealer-installed options for those cars, branded as Uconnect Web and Cadillac Wi-Fi, respectively.
  12. Verizon mifi - connects to verizon, projects wifi. Allows about 5 people to share, costs about $100, data plans from $39 to $59 dollars a month. Use ipod touch like an iphone.
  13. 2 Mbit/s and maximum of 14.4 Mbit/s in current 3G. LTE will bring 100Mbit/s down & 50 Mbit/s up at least, with speeds of 326.4 Mbit/s down possible. # Rogers Wireless has stated that they intend on initially launching their LTE network in Vancouver by February 2010, just in time for the Winter Olympics. [22]# AT&T Mobility has stated that they intend on upgrading to LTE as their 4G technology in 2011, but will introduce HSUPA and HSPA+ as bridge standards. [23]
  14. 2 Mbit/s and maximum of 14.4 Mbit/s in current 3G. LTE will bring 100Mbit/s down & 50 Mbit/s up at least, with speeds of 326.4 Mbit/s down possible. # Rogers Wireless has stated that they intend on initially launching their LTE network in Vancouver by February 2010, just in time for the Winter Olympics. [22]# AT&T Mobility has stated that they intend on upgrading to LTE as their 4G technology in 2011, but will introduce HSUPA and HSPA+ as bridge standards. [23]
  15. 2 Mbit/s and maximum of 14.4 Mbit/s in current 3G. LTE will bring 100Mbit/s down & 50 Mbit/s up at least, with speeds of 326.4 Mbit/s down possible. # Rogers Wireless has stated that they intend on initially launching their LTE network in Vancouver by February 2010, just in time for the Winter Olympics. [22]# AT&T Mobility has stated that they intend on upgrading to LTE as their 4G technology in 2011, but will introduce HSUPA and HSPA+ as bridge standards. [23]
  16. So, let’s talk about some library-specific issues.
  17. Libraries have two areas that we’re known for:
  18. Libraries have two areas that we’re known for:
  19. Libraries traditionally have concentrated on the delivery of these. What are we missing? Games. Augmented Reality. But even these will change. How does mobile delivery of these work?
  20. Libraries traditionally have concentrated on the delivery of these. What are we missing? Games. Augmented Reality. But even these will change. How does mobile delivery of these work?
  21. Libraries traditionally have concentrated on the delivery of these. What are we missing? Games. Augmented Reality. But even these will change. How does mobile delivery of these work?
  22. the US game industry is now larger than the US movie industry.
  23. This is a whole new type of information delivery. It’s been imagined for quite some time, but is only now coming to life. Layar, Enkin, Yelp.
  24. Now...what happens when people start treating the real world like Wikipedia? What about marking up an area with crime stats? Or with complaints from the Better Business Bureau?
  25. So, which services respond best to mobile?
  26. which library services don’t respond to mobile? Why not?
  27. DRM and the failure of the law to keep up with digital realities is the biggest holdup for innovation and experimentation. Copyright policies that attempt to punish innovative uses of media while desperately clinging to the 19th century ideals of the protection of ideas fail in the light of the digital revolution. Services that provide content (netlibrary, etc) are locking that content down to the point where you can’t DO anything with it.
  28. There have been several watershed moments in information sharing over the last millennium or so; Gutenberg and the printing press, the invention of mass media with the radio and television, the Internet. The cellular revolution in some ways is a natural outgrowth of the media before it. Indeed, it subsumes all of them, providing books, audio, and video as a part of its current incarnation. But the future of the mobile device is so much more than just as a platform for the media of the past. It is that, but it is also the mechanism of creation for entirely new types of information.   The Honeywell Kitchen Computer or H316 pedestal model of 1969 was a short-lived product made by Honeywell and offered by Neiman Marcus. It sold for $10,000, weighs over 100 pounds, and is used for storing recipes (but reading or entering these recipes would have been very difficult for the average cook as the only "user interface" was the binary front panel lights and switches). It had a built in cutting board and had a few recipes built in. There is no evidence that any Honeywell Kitchen Computers were ever sold. [3] The full text of the Neiman-Marcus Advertisement seems to read: "If she can only cook as well as Honeywell can compute." "Her souffles are supreme, her meal planning a challenge? She's what the Honeywell people had in mind when they devised our Kitchen Computer. She'll learn to program it with a cross-reference to her favorite recipes by N-M's own Helen Corbitt. Then by simply pushing a few buttons obtain a complete menu organized around the entree. And if she pales at reckoning her lunch tabs, she can program it to balance the family checkbook. 84A 10,600.00 complete with two week programming course. 84B Fed with Corbitt data: the original Helen Corbitt cookbook with over 1,000 recipes $100 (.75) 84C Her Potluck, 375 of our famed Zodiac restaurant's best kept secret recipes 3.95 (.75) Corbitt Epicure 84D Her Labaird Apron, one-size, ours alone by Clairdon House, multi-pastel provencial cotton 26.00 (.90) Trophy Room"   It would cost 58,000 in today's dollars.  
  29. "If I'd asked them what they wanted, they'd have said a faster horse" - Henry Ford
  30. Tools don't get socially interesting until they get technologically boring. - Clay Shirkey This means that while they are still technologically interesting, we had better get comfy with them. Because if we fail to do so, the resulting socially interesting period will leave us far, far behind. The current generation, the one we're living in, is the largest increase in expressive capability in human history.