Gary Hopkins - gary@garyhopkins.com

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UNIVERSITY OF PENNSYLVANIA SCHOOL OF VETERINARY MEDICINE
BELLWETHER ISSUE NO. 62, SEPTEMBER 2006 32 PAGES 8.5 X 11

Admissions 2004-2006
School of Veterinary Medicine
University of Pennsylvania
2004-2006 ANNUAL REPORT 32 PAGES 8.5 X 11

SPRING 2004 FUTURES NEWSLETTER 8 PAGES 8.5 X 11
FUTURESPLANNED GIVING NEWSLETTER OF PENN VETERINARY MEDICINE
MeetChuck& PaulT
his is the story of
Charles A.Gilmore,Jr.
and Paul James—
successful businessmen, World
War II veterans, dog lovers, and
philanthropists whose thought-
ful planning has enhanced the
School of Veterinary Medicine
and the Matthew J. Ryan
Veterinary Hospital.
“Thatdogwasthebesttherapy!”
It all started in Chicago after World War
II, when Chuck and Paul launched a busi-
ness partnership that was to span more
than 50 years. Chuck had served with the
Army in both Europe and Japan (he was
later recalled for active duty during the
Korean War). Paul, a Navy veteran, was
having a difficult time recovering from the
traumas of surviving the attack on Pearl
Harbor. He recalls,“One day after the war,
this little stray dog followed me home from
the grocery store. That dog was the best
therapy! I’ve had dogs ever since.”
Relocating to Philadelphia in 1950, they
established Center City’s premier residen-
tial real estate firm. Later, they founded two
corporations together: a real estate broker-
age and development company and a chain
of small parking lots in west Center City.
“We could park anywhere from Broad
Street to the Schuykill River,” laughs Paul.
“They’vealwaystreatedussowell.”
Along the way, their canine friends have
enriched their lives. They have always kept at
least one dog, and sometimes as many as 13,
including 12 pups—twice! After a friend
passed away, they adopted Sprocket (pic-
tured). Chuck and Paul have always relied
on the Matthew J. Ryan Veterinary Hospital
for the very best in companion animal care.
“We want to show how much we appreciate
the wonderful care we’ve received over the
years. They’ve always treated us so well.”
In addition to their annual gifts, Chuck
and Paul have thought ahead, too: the
School and Hospital are named as
beneficiaries of an IRA and other estate
plans. Chuck and Paul learned that
designating Penn as beneficiary of a retire-
ment plan can save both estate tax and
income tax, so they can leave more to heirs
and the charities they support.
“Wewantedtostartgivingnow.”
Chuck and Paul first learned about chari-
table gift annuities from a friend who set one
up for the Veterinary School. They like the
high rates and tax-free income they receive
from their gift annuities. In addition, the
deductions for their charitable gifts reduced
their income taxes considerably. Best of all,
Chuck and Paul know their gift annuities
will benefit the School and the Ryan Hospi-
tal.With their gift annuities, Chuck and Paul
have begun to create their legacy here.
Charles A. Gilmore, Jr., and Paul James, with Sprocket.
I N A U G U R A L I S S U E
SPRING 2004
FUTURESPLANNED GIVING NEWSLETTER OF PENN VETERINARY MEDICINE
Join us for
the Groundbreaking of the
Teachingand
ResearchBuilding
See inside

2004 PENN ANNUAL CONFERENCE CATALOG 32 PAGES 8.5 X 11
Penn
Annual
Conference
104th
Thursday-Friday
March11-12,2004
Adam’sMarkHotel,Philadelphia
Penn
Annual
Conference
104th
Thursday-Friday
March11-12,2004
Adam’sMarkHotel,Philadelphia
AdvanceregistrationclosesFriday,February27.Registernowat<http://alumni.vet.upenn.edu/pennannualconference.html>.AdvanceregistrationclosesFriday,February27.Registernowat<http://alumni.vet.upenn.edu/pennannualconference.html>.

A N N U A L R E P O R T
2 0 0 3 – 2 0 0 4

Annual Report 2002–2003
PennVeterinaryMedicine

UNIV. OF PENN. INSTITUTE FOR RESEARCH ON HIGHER EDUCATION
AUGUST 2004 ISSUE OF EXEMPLARS 12 PAGES 8.5 X 11
A u g u s t 2 0 0 2
ExemplarsExemplarsPERSPECTIVES
Exemplars
Michigan State University
Strategy Without Deep Pockets:
Enhancing Institutional Capacity from Within
The Problem: Increase the capacity for strategic
innovation in a large, decentralized public research
university with limited financial means.
The Solution: Engage faculty, staff, and administrators
in a mutual-interest approach to strategic innovation,
working across organizational and hierarchical
boundaries to achieve common purposes.
Setting forth and pursuing a strategic vision for Michigan State
University (MSU) is no small task. A research university with 14 degree-
granting colleges, offering more than 200 programs of learning to more
than 45,000 undergraduate and graduate students, Michigan State epit-
omizes a complex, decentralized organization. It is also a land-grant
university and a member of the Association of American Universities,
committed not only to maintaining a balance between the missions of
research, education, and outreach, but also to achieving international dis-
tinction in each. The very extent of its reach can lead one to regard this
University’s strengths and accomplishments in terms of its individual parts.
When Peter McPherson became President of Michigan State in
1993, he set about to assure that the University would become more
than the sum of those parts. As an outsider to higher education, he per-
ceived that universities needed to change in order to become more
effective and efficient. One of his first actions was to engage the MSU
community in a broad, deliberative process of defining the institution’s
purposes and direction. The result was two public statements: MSU’s
Guiding Principles, followed later by the MSU Promise. Together these
P O L I C Y

UNIV. OF PENN. INSTITUTE FOR RESEARCH ON HIGHER EDUCATION
NOVEMBER 2003 ISSUE OF POLICY PERSPECTIVES 12 PAGES 8.5 X 11
November 2003
Volume 11
Number 2
P O L I C Y
PERSPECTIVES
The Knight Higher Education Collaborative
Supported by the John S. and James L. Knight Foundation
gravitate toward a certain limited set of majors, effec-
tively distorting demand on the curriculum and poten-
tially diverting resources from the departments athletes
tend to avoid. Within these particular disputes are more
fundamental and unresolved questions: Exactly what
role does intercollegiate athletics have on college cam-
puses and in the individual athlete’s overall education? In
an age of increasing competitiveness and specialization,
to what extent is participation in a team sport still an
extra-curricular activity; and to what extent has it
become the central organizing element of the student-
athlete’s college years? What is the price athletics
exacts—in terms of institutional expenditures, or the
claims made on students’ own educational priorities?
And even more particularly: Have the recruitment and
admissions practices of selective colleges and universities
conferred too strong an advantage on students who are
recruited to participate in team sports? Through the
years, these questions have been asked in a variety of
contexts; in 2001 the publication of The Game of Life:
College Sports and Educational Values, by James
Shulman and William Bowen, helped cast them into
sharper relief.
This Policy Perspectives explores how competitive
intercollegiate athletics affects both admission prac-
tices and the nature of academic community at private col-
leges and universities that practice selective admissions.
It is based on a roundtable that took place in February
2003, organized by J. Douglas Toma of the University of
Georgia’s Institute of Higher Education. Our roundtable
included administrators, professors, student-athletes,
athletics directors, directors of intercollegiate athletics
conferences, and others with experience and insight in
considering the role of athletics in campus communities.
While the debate about that role is not new, the issue of
access to the most selective baccalaureate institutions
has taken on a particular prominence in current
conversations.
When Values Matter
Intercollegiate athletics
is a lens that brings
into remarkable focus
the relationship of insti-
tutional values to daily
practices. More than
most issues, it has the
effect of casting com-
plex and ambiguous dis-
putes into sharp relief.
For more than a century
now, spectator sports
have provided colleges
and universities with a
host of symbols of com-
mon institutional iden-
tity and ambition, draw-
ing together otherwise
disparate and specialized populations. Many of athletics’
most spirited advocates consider the lessons of citizenship
and socialization derived from the playing field to be no
less important than those of the classroom. In the best
sense, participation in collegiate sports becomes a hall-
mark of the well-rounded student—serious, disciplined,
competitive, yet equally exemplifying the virtues of
good sportsmanship, team camaraderie, and institutional
loyalty. In the pantheon of collegiate aspirations, athletic
achievement continues to hold a special place—both for
individuals and for institutions.
But as sports have become more intense in every
level of society, higher education institutions of all kinds
have confronted the question of how well practice in fact
follows precept. Within the last three years, the perennial
debate about the role of athletics, particularly in highly
selective institutions, has become more acute. The ques-
tions in these settings center on the academic qualifica-
tions and performance of recruited athletes relative to
their peers, as well as the degree to which student-athletes

2004 OPPORTUNITY SCHOLARSHIP PROGRAM BROCHURE 6 PANELS 8.5 X 14
op•por•tu•ni•ty.
a possibility for advancement or progress
Opportunity
Scholarship
Program
OfficeofDevelopmentandAlumniRelations
UniversityofPennsylvania
SchoolofVeterinaryMedicine
3800SpruceStreet
Philadelphia,PA19104-6047
Opportunity Scholarship
Program Committee
Charles W. Raker, V’42, Chair
Jill Beech, V’72
Andrew H. Elser, V’87
Charles W. Koenig, V’57
Lori Spencer Mann, V’95
Lawrence A. Rebbecchi, Jr., V’90
Brenda Lewis Stewart, V’70
James V. Stewart, V’68
Robert W. Stewart, Sr., V’68
Marilyn B. Weber, V’75
Dori Myers, Major Gifts Officer
Ashra Markowitz, Assistant Dean for Student Affairs
Jeffrey Wortman, V’69, Associate Dean
Opportunity Scholars are chosen based on academic
achievement and financial need. The student is matched
with a donor/mentor or faculty member for the entire
scholarship. A donor’s interests, specialties, and location
are considered when selecting the scholarship recipient.
An Opportunity Scholar receives $2,500 from the same
donor(s) for each of the four years of his or her veterinary
education. The scholarship may be named for the donor
or someone the donor wishes to honor or memorialize.
OpportunityScholarshipProgram—ExploringPossibility
Icouldnothavemadeit
withoutthesupportofmy
OpportunityScholarship
sponsor.Knowingthat
peoplecanbesogenerous
andgivinghasmademe
proudtobehereatPenn.
HopefullyIwillbeableto
assistavetstudentinthe
futureandfeelthatIhave
givenbackinyourhonor.”
VivianOrita,V’04
“

2006 CENTER FOR THE INTERACTION OF ANIMALS AND SOCIETY BROCHURE 8 PANELS 8.5 X 14
Behavioral Development
in Companion Dogs
Behavioral problems are the largest single cause of
canine abandonment, relinquishment to shelters,
and premature euthanasia in the U.S. The CIAS is
investigating behavioral problems in pet dogs and
how early experience may contribute to their
development.
Health and Behavior Follow-Up
in 9/11 Search-and-Rescue Dogs
In collaboration with other Penn faculty and
researchers, the CIAS is conducting a study of the
long-term behavioral effects of deployment at the
World Trade Center and Pentagon sites on a
population of search-and-rescue dogs.
Measuring Behavior in Dogs
The CIAS has developed a questionnaire (C-BARQ)
that enables dog owners and handlers to accurately
evaluate the temperament and behavior of their
dogs in a standardized way. The C-BARQ has been
adopted as a routine behavioral screen by several
national guide and service dog organizations, as well
as attracting international interest from similar
agencies around the world. The CIAS is also working
to make the C-BARQ available on-line for the
benefit of individual dog owners.
Understanding Urban Animal Cruelty
The Center seeks to understand the connection
between animal abuse and socioeconomic,
demographic, and contextual factors. Links between
animal abuse and other forms of criminal behavior
are also explored.
Animal-Assisted Interventions
and Mental Health
Social workers, psychologists, and other healthcare
professionals now incorporate animal-assisted
therapy as a treatment in many healthcare and
educational settings. Today, animals are found in
hospitals, rehabilitation centers, schools, long-term
care facilities, and other sites. These animals greatly
contribute to the physical, social, and psychological
well-being of people. The Center explores the
practice of animal-assisted interventions in treating
people with mental-health diagnoses. In 2004, the
CIAS co-sponsored a major interdisciplinary
conference,“Can Animals Help Humans Heal?
Animal-Assisted Interventions in Adolescent Mental
Health,” which addressed the therapeutic effects of
animals on at-risk youth and those with various
mental-health diagnoses.
Helping Animals and People
since 1979
For more information, or if you would like to support
the work of the Center, please contact:
James A. Serpell, Ph.D.
Director, CIAS
Matthew J. Ryan Veterinary Hospital
of the University of Pennsylvania
3900 Delancey Street
Philadelphia, Pennsylvania 19104-6010
cias@lists.vet.upenn.edu
http://www.vet.upenn.edu/research/centers/cias/index.html
This brochure was generously funded by
The Animal Rescue League of Philadelphia.
Center for the
Interaction of
Animals and Society
Centerforthe
Interactionof
AnimalsandSociety
MatthewJ.RyanVeterinaryHospital
oftheUniversityofPennsylvania
3900DelanceyStreet
Philadelphia,Pennsylvania19104-6010

BELLWETHER ISSUE 60, FALL 2004 32 PAGES 8.5 X 11

2004 PLANNED GIVING AD 8.5 X 11

2005 PENNSYLVANIA FARM SHOW GENERAL INFORMATION FLYER 2 PAGES 11 X 17

2004 PLANNED GIVING CARD 2 SIDES 5.5 X 8.5

PHILADELPHIA UNIVERSITY
2007 TIPS FROM A TOUR GUIDE (INFORMAL INTRO TO THE UNIVERSITY) 4 PANELS 5.5 X 8.5

2005 PLANNED GIVING AD, 4-COLOR 8.5 X 11

2006 OPPORTUNITY SCHOLARSHIP BROCHURE 8 PANELS 8.5 X 14

2006 BACKER FOR LUCITE BROCHURE HOLDER 24 PAGES 11 X 14

UNIVERSITY OF PENNSYLVANIA DENTAL CARE NETWORK
SOUND BITES 1997 4 PAGES 11 X 17
The Penn Dental Center at Mayfair has officially
opened its doors. This new office is the fourth facility in
the growing Penn Dental Care Network, and its opening
means that the Penn Faculty Practice can now serve res-
idents of Northeast Philadelphia right in their own
neighborhood.
The new Dental Center is part of a larger health care
complex that includes the Mayfair Family Practice of the University
of Pennsylvania Health System’s Clinical Care Associates network. The medical and dental
practices will share an entrance and spacious reception room that includes a children’s play
area. An open house will be held on Saturday, October 25, from 9 a.m. to 1 p.m. to allow
visitors to tour the facility.
The Penn Dental Center at Mayfair is headed by Dr. Thomas W. Therrien. Dr.
Therrien, who practices general dentistry, has been a member of the Penn Faculty Practice
since 1990. A graduate of the University of Pennsylvania School of Dental Medicine, Dr.
Therrien is enthusiastic about the new facility and notes that he is “looking forward to see-
ing many of my old patients, along with many new ones” there. The Mayfair office will also
be staffed by Dr. Mohamad Itani (see “New Faces”).
Dr. Raymond Fonseca, Dean of the School of Dental Medicine and an oral surgeon
with the Penn Faculty Practice, says that the main reason for opening this new office is to
improve service to the large number of University and Health System employees who live in
the Northeast. Dr. Fonseca notes, “James Michener once remarked that whenever he trav-
eled abroad, he always looked for dentists who were graduates of Penn because he knew he
could count on getting quality care from them. Now we’re bringing the faculty who train
those dentists—the ones that Michener would look for—out to neighborhoods. We’re mak-
ing it easy for anyone who wants Penn quality to find it.”
Photo:MarkGarvin
D E N T A L H E A L T H N E W S F O R P F P P L A N S U B S C R I B E R SFall 1997
NETWORK BRINGS PENN DENTAL
CARE TO NORTHEAST PHILADELPHIA
Enjoy coffee, doughnuts,
and a tour of our facilities
on Saturday, October 25,
from 9 AM to 1 PM,
at the Penn Dental Centers
at Bryn Mawr, Mayfair,
and Overbrook.
For more information
call (215) 573-7243
or check the Penn Faculty
Practice Web site on
the School of Dental Medicine
home page
(http://www.dental.upenn.edu).
THE FIRST TOOTH IS A
DEVELOPMENTAL MILE-
STONE THAT NEW PAR-
ENTS EAGERLY ANTICI-
PATE. BUT THE FIRST
TOOTH IS JUST THE START
OF A PROCESS THAT
GOES ON FOR 18 YEARS
OR MORE. THROUGHOUT
THE YEARS WHEN THE
TEETH AND JAWS ARE
DEVELOPING, YOU,
YOUR CHILD, AND
YOUR DENTIST CAN
FORM A WINNING TEAM
TO ENSURE THAT YOUR
CHILD WILL ENJOY THE
BENEFITS OF A HEALTHY
MOUTH, WELL INTO
ADULTHOOD.
KEEPING AN EYE ON YOUR KIDS'
T E E T H
BABYING THOSE BABY TEETH
Your child’s first teeth, known as
deciduous teeth, will affect his or her
development on many levels. By giving
your child the ability to chew properly,
teeth are an important part of proper
nutrition. Healthy deciduous teeth play a
key role in ensuring proper growth and
development of the jaw, as well as in the
eruption of the permanent teeth that will
eventually replace them. Those first teeth
also affect your child’s ability to learn to
speak, and by contributing to a healthy
appearance, teeth can impact on his or her
social development. And, as Director of
the Penn Faculty Practice Dr. Robert Tisot
points out, “Deciduous teeth can be in
the mouth until a child is 13. There are
many situations where permanent teeth
don’t last that long.” So there are plenty
of reasons for building good oral hygiene
practices in children, beginning with that
first tooth—and sometimes even before.
Taking good care of your child’s teeth
starts at home. Dentists sometimes advise
Continued on page 3
See page 4 for additional information on the Penn Dental Center at Mayfair.
✯✯✯✯
OPEN HOUSE
Dental Care Network
SusanBraccia

PHILADELPHIA UNIVERSITY
2006 KANBAR CAMPUS CENTER FUNDRAISING BROCHURE 8 PAGES 8.5 X 11

2006 HOLIDAY CARD 4 PANELS 5.5 X 8.5

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