Brand War 2012


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  • ACCREDITATION & APPROVALSPGDM programme is approved by - All India Council of Technical Education and accredited byNational Board of Accreditation, Govt. of IndiaGranted equivilance to MBA by Association of Indian Universities (AIU)We have strict Admission Criteria – for selection which requires aBachelor’s Degree (10+2+3 or 4) We accept the score of- MAT/CAT/XAT with an Aptitude Test followed by Group DiscussionAnd Personal Interview based on subject knowledge & Personality Test  NDIM endeavours to provide the best opportunity to each learner to sharpen their skills making them an industry ready professional.
  • RATINGSIt is Ranked 3rd B-School in Placement in Delhi by Business World, 2010Rated among top 50 B-Schools in India & 9th in Northern India by Business India, 2009Rated higher than A++ by Business India, 2009NDIM ranked above FMS, IIFT in ‘Governance’ in AIMA, 2008NDIM’s ‘Intellectual Capital’ rated above IIM(B),IIM(K),Xavier Institute of Management, K J Somaiya & at par with IIFT, Dept of management studies,IIT Delhi and MDI in AIMA, 2007
  • Brand War 2012

    1. 1.  Template for Microsoft PowerPoint
    2. 2. New Delhi Institute of Management presents Brand War 2012New Delhi Institute of Management
    3. 3. ABOUT USNDIM is rated as one of the topB-Schools in India.Established on September 11, 1996.Highly powered Board of Governors. Supported by Top Industrial Houses oGujarat Ambuja Cements Ltd. oVardhman Spinning Mills Ltd. oJindal Vijay Nagar Steel Ltd.New Delhi Institute of Management
    4. 4. ACCREDITATION & APPROVALS NDIM PGDM Programme – Approved by – AICTE, Ministry of HRD, Govt. of India, since 1996 Accredited by NBA(National Board of Accreditation) – Insuring quality and excellence in education Granted equivalence to MBA by Association of Indian Universities (AIU)New Delhi Institute of Management
    5. 5. RATINGS Rated among top 35 B-School in India by AIMA-IMRB (Business Standard Best B-School Survey), May 2011. Ranked finest in Placements among private B-School in Delhi & NCR as per Business World Survey, June 2011. Ranked 20th in “All India Placement Rankings” as per survey by Business World, June 2011. 5
    6. 6. INDUSTRY INTERFACE RATINGS 1st in North India - AIMA Indian Management Journal-September 2011 Among Top 9 B-schools in India - AIMA-IMRB survey- May 2011 2nd in Delhi, Among Top 11 B-Schools - Business World- June 2011 6 6
    7. 7. A Breif on BRAND WARNew Delhi Institute of Management
    8. 8.  It is a sales promotion technique that compares the products or services of oneundertaking with those of other competitors. It is designed to highlight the advantages of the goods or services offered by theadvertiser as compared to those of a competitor. It drives sales by comparing the features or services of a brand with that of itsclosest competitor.Some of the reasons for brand wars are: To generate attention and larger number of views. To make certain claims that they are better than their competitors. A creative way to show that competitors claims are not sensible. New Delhi Institute of Management
    9. 9. BRAND WAR 2011  Annual event held on 23rd September, 2011 at NDIM Campus.  It was an intra college event with a gathering of over 1500 students.  More than 15 brands were associated with us for the event.  Organization had an opportunity for publicity in our festival though banners and posters.New Delhi Institute of Management
    10. 10. Associated Brands Fortis Fuji Film Knorr TVS Honda View Sonic Bajaj Aliva Pizza Hut OriflameNew Delhi Institute of Management
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    13. 13.  Annual event to be held on 13th October, 2012 at NDIM Campus.  It is an intra college event with a gathering of over 2500 students.  Expected a participation from 30 top B-Schools in India.  Expected a union of more than 50 Brands.  Participating teams to win cash prize worth Rs. 45000.New Delhi Institute of Management
    14. 14. Sponsorship for the Event We invite you to contribute to the success of the event by sponsoring the prizes. Any contribution you decide to make we shall value immensely as it will go a long way in meeting our budgeted requirement as well as contribute to overall success of this prestigious event. Needless to mention our target segment and the one of the main decision makers. Your organization would have an opportunity for publicity in our festival though banners and posters.New Delhi Institute of Management
    15. 15. Looking forward to your CooperationNew Delhi Institute of Management