Tools to Be a Master Networker
Build Relationships, Don’t Collect Contacts
About the Author
Emmelie De La Cruz is a personal branding
consultant and social entrepreneur that trains
millennials on personal branding, self-promotion and
networking. After working in sales, marketing and
online reputation management, she has developed
a crash course in personal branding and also works
with schools and organizations to train students and
young professionals on succeeding in the job
market. Emmelie is well-versed in search engine
optimization, website development, digital strategies
and graphic design - all skills that help her create
personal brands that thrive on the web.
A master networker needs to be a master emailer who is able to communicate
concisely and persuasively. Many of us are drowning in emails, events, projects
and just life in general so you want to make sure that you are respectful of
people’s time and making the most of our connections.
Here are some tools to show you how.
How awesome would it be if you
could automatically build
relationships across platforms?
Rapportive is a tool that allows
you to see your contact’s social
profiles, their location and more.
This makes it easy to find them
other places online and learn
about what they are up to.
Popping up in each others' news
feeds and timelines is a great
way to stay top of mind and
spark quick and relevant
Step into a salesperson’s shoes and
track your interactions. Waiting for an
important response or unsure if someone
ignored your email? Use Yesware to be
notified when someone opened your
email, reminded to follow-up and track
your conversations so you never miss a
If you are anything like me, you get
productive in the middle of the night
when most people are sleeping.
Boomerang allows you to schedule
messages and send it back to yourself
after a certain amount of time if an
action (replied or clicked) wasn’t
performed. This is important for you to
know when to follow-up as well as make
sure that you are landing in your
contact’s inbox at just the right time.
Let's Lunch - This is an awesome
site for people who want to
expand their professional
networks over a good meal. Your
social accounts determine which
professionals are relevant to you
and selects with whom and
where you are having lunch.
A Twitter chat is an interactive
conversation at a specific time
on Twitter using a hashtag. Twitter
chats are one of the quickest
ways to increase your followers,
influence and connections.
Who’s Viewed Your Profile
Take some time to do some reverse
outreach and contact those who
have viewed your profile on LinkedIn.
If you feel like you have a common
interest or that you can help them in
some way, reach out with a short
message introducing yourself. Initiate
the conversation first.
Have a stack of business cards you
are too lazy to use? Use Card Munch
to import the contact information into
LinkedIn. Although only for iPhone
users, there are many comparable
apps on the market for other
• Online or
tools like Let’s
• Use Card
go out during