New Media for
REAL ESTATE
Business profes
sionals
Strategies
Presented by Evo Terra

You want buzz.

You want a magic bullet.

You want it easy.

You want it free.

Time.

What is New Media?
What do YO U do with it?

Who is your audience?
1.Potential clients
2.Existing clients
3.Local media
4.Your peers

Making New Media

Making New Media

Making New Media

Four Corners of New Media

Successful Strategies.

Focus here!
NOT here!

Focus on YOUR community.

Build rabid fans.

Measure your success!

Homework (if this is new)
Watch a video - YouTube.com
Watch live - uStream.tv
Subscribe to podcast - iTunes
Use RSS - Google Reader

Homework (if you are ready)
Record audio: this conference
Shoot a video: this conference
Post it in at least 4 places
- including your site.

Evo Terra

Images by:
Vibes for Life by Dido
Pabst + Hollow Point by nebarnix
Treasure Map by Renee May
Free, as in beer by Unhindered by Talent
Jay thinking by sheiladeeisme
Change is Easy by dawn_perry
Jump on the social media bandwagon by Matt Hamm
Making Media about Media Makers by stevegarfield
We sold our house by CC Chapman
the view from the stage by radiospike photography
Trust by thorinside
It's about rules and strategy by pshutterbug
Rabid? by CarbonNYC
my neighborhood by Ed from Ohio
Mobile Phone showing multimedia options by johnmuk
Zoom H2 - 09 - Handle by penmachine
Anyone Have a Flip Video Camera? by Photog*Phillip