There are three different types of affiliate promotions, personalized endorsement, industry-wide product launch, and straight up affiliate promotion from an affiliate network. Be careful what you use, because some could potentially hurt you in the long run.

1. EMAIL PROMOTIONS
IMPROVING YOUR
PRESENTED BY HEATHER SEITZ:
AFFILIATE

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3. FIRST OFF
We need to define different
“types” of affiliate promotions and
what each type means
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5. 3 TYPES OF AFFILIATE
PROMOTIONS
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AND THE KEYS TO SUCCESS
WITH EACH OF THEM…

6. ONE.
PERSONALIZED
ENDORSEMENT
THESE ARE PRODUCT OR
SERVICES THAT YOU TRULY DO
ENDORSE. THESE WILL ALWAYS
OUTPERFORM ANY OTHER TYPE
OF AFFILIATE OFFER. YOU CAN
USE THE SWIPE COPY AS A
GUIDELINE TO MAKE SURE YOU
HIT THE KEY POINTS, BUT THIS IS
YOUR ENDORSEMENT, STORY, OR
TESTIMONIAL.

7. INDUSTRY-WIDE PRODUCT
LAUNCH
SINCE SO MANY PEOPLE PARTICIPATE IN THESE, IF YOU’RE NOT CAREFUL THEY CAN
ACTUALLY HURT YOU. LAUNCH URLS ARE FAR MORE LIKELY TO WIND UP ON BLACKLISTS.
SEE IF YOU CAN PUT THE VIDEO ON YOUR OWN PAGE , AND ASK FOR AN AFFILIATE LINK
THAT TAKES THEM DIRECTLY TO THE ORDER FORM. IF THAT’S NOT POSSIBLE CONSIDER
AN INTERMEDIARY PAGE WITH A PERSONAL VIDEO EXPLAIN WHAT THEY’RE ABOUT TO SEE
AND WHY THEY SHOULD BY FROM YOU.
THERE ARE GOING TO BE A BUNCH OF PEOPLE SENDING THE SAME PROMOTION. IF
PEOPLE SEE THE SAME MESSAGE OVER AND OVER AGAIN THEY WILL PROBABLY CONSIDER
IT SPAM. IF YOU DON’T CHANGE THE AFFILIATE COPY THEN YOUR EMAIL WILL GO TO SPAM
TOO! IF IT’S WORTH PROMOTING, TAKE A FEW MINUTES AND WRITE YOUR OWN EMAIL
USING THE KEY POINTS FROM THE SWIPE FILE.
TWO.
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8. Remember, there are dozens (in
some cases 100s+) people
sending out the very same
promotions you are, make yours
stand out!.
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9. THREE.STRAIGHT UP AFFILIATE
PROMOTION FROM AN
AFFILIATE NETWORK
WE TYPICALLY DON’T RECOMMEND USING THESE,
BUT SINCE THEY ARE A PART OF MOST PEOPLES
BUSINESS, WE’LL GO OVER IT.
MANY OF THESE LINKS ARE BANNED FORM THE
MAJOR ISPS, SO THE URLS CAN CAUSE
PROBLEMS WITH DELIVERABILITY. THEY ALSO
GENERATE THE HIGHEST NUMBER OF
COMPLAINTS, AFFECTING DELIVERABILITY AND
CREDIBILITY WITH YOUR LIST. I WOULD
RECOMMEND EVEN BUYING THE PRODUCT TO
MAKE SURE IT’S REALLY SOMETHING YOU WANT
TO PROMOTE, THEN USE THE IDEAS FROM THE
FIRST TWO PROMOS TO HELP WITH THE E-MAILS
AND LINKS.

10. RECAP.
3 TYPES OF
AFFILIATE
PROMOTIONS
1. Personalized
endorsement
2. Industry-wide
product launch
3. Straight up
affiliate
promotion from
an affiliate
network

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12. IMPROVING YOUR AFFILIATE EMAIL
PROMOTIONS
To get the full transcripts of
this video recording and other
helpful email tips, tools, and
strategies, visit:
www.emaildelivered.com/impr
oving-affiliate-email-
promotions
Remember to sign up for a
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assessment at:
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essment
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