SlideShare a Scribd company logo
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Retail Management Presented by Aashima Verma & Santosh Kumar
[object Object],HISTORY
[object Object],[object Object],[object Object],[object Object],VISION & MISSION
ORGANISATION STRUCTURE Proprietor / Owner Manager Supervisor Supervisor 8 Employees
[object Object],Product Design
[object Object],[object Object],[object Object],Technology
[object Object],Distribution
COMMUNICATION The procurement of the stock is done on the consignment terms. The wholesaler provides the stock to them and at the end of the month takes away the unsold stock at the discounted prices.
PHYSICAL EVIDENCE
CRM INITIATIVES Customers are given the first most priority. Even the minor complaints are handled on personalized basis.  Regular feedback is observed from the customers through proper communication.  Initiatives taken by the sales team includes one to one interaction with the customers. Need is catered in such a manner that next visit is sure. Potential customers are given special offers like discounts, free service, gifts etc.
[object Object],Private Labels
[object Object],[object Object],[object Object],[object Object],[object Object],SOURCE
THANK YOU
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Bata1 ( Presentation)

  • 1. Retail Management Presented by Aashima Verma & Santosh Kumar
  • 2.
  • 3.
  • 4. ORGANISATION STRUCTURE Proprietor / Owner Manager Supervisor Supervisor 8 Employees
  • 5.
  • 6.
  • 7.
  • 8. COMMUNICATION The procurement of the stock is done on the consignment terms. The wholesaler provides the stock to them and at the end of the month takes away the unsold stock at the discounted prices.
  • 10. CRM INITIATIVES Customers are given the first most priority. Even the minor complaints are handled on personalized basis. Regular feedback is observed from the customers through proper communication. Initiatives taken by the sales team includes one to one interaction with the customers. Need is catered in such a manner that next visit is sure. Potential customers are given special offers like discounts, free service, gifts etc.
  • 11.
  • 12.