34. What do you do? Brief your boss and hope Send an e-mail Walk into his/her office Schedule a meeting Call his/her cell phone
35. What do you say? Let’s get the distributors on the phone The switchboard is lighting up Get the product off the shelf now Who should we notify first about a recall I think we may want to issue a recall
36. Learning to be Assertive A short video Credit: Video Arts
37. What Keeps CEOs Awake? Source: PriceWaterhouseCoopers 12 th Annual Global CEO Survey