2. 2012)
re in focus February
ore 2012 Mobile futu
Key industry stats
(comSc
cessed
smartphone users ac
• 48.4 million EU5
cribers use es or blogs
• 44% of mobile subs social networking sit
EU5 (France, ces at least once in
smartphones across on their mobile devi
n and the UK)
Germany, Italy, Spai December 2011
• Android: 50% iOS-
30% of the an 2 years to reach
• Tablets took less th
smartphone market; in use in the U.S.
40 million products
the fastest-growing (7 yrs mobile)
• Health ranked as 11
mobile media cate gory in the U.S. in 20 ts, 8.3 percent of all
• Across EU5 marke ce
so have a tablet devi
mobile subscribers al
3.
4.
5.
6. Device usage unique users 2011
Nokia
iPhone iPod Other
BlackBerry
iPad
HTC
HTC
BlackBerry
iPhone
iPod
iPad
Nokia
Other
Operating system 2011
Symbian RIM OS
Mobile Device Android Windows XP
Linux Windows 7
Windows Vista
Mac OS X iPhone OS
Windows XP Mac OS X
iPhone OS Linux
Mobile Device
Windows 7 Symbian
Windows
RIM OS
Vista
Android
Nintendo Wii
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