in the mood for being influential @danielequercia
o ffline & online
<goal>
social media  language personality social media
social media  <why>
social media
social media  Pop press pundits (Archbishop England&Walses) “ Social-networking sites “dehumanize” community life”
social media
social media  1 Q&A
social media  2 Q&A
social media  3 Q&A
social media  CS Researchers: “ Twitter is NOT a social network but a news media”
social media  Pop press pundits (Archbishop England&Wales): “ Social-networking sites “dehumanize” community life” CS Rese...
social media  Pop press pundits (Archbishop England&Wales) “ Social-networking sites “dehumanize” community life” CS Resea...
social media  language personality social media
social media  language personality social media 1
language personality social media yesterday
1  listeners, popular, & influential:  extrovert & emotionally stable 2  highly-read: open to new experiences 3  predict p...
social media  language personality social media now
social media  language personality
social media  language personality
social media  language social media
250K profiles in London (31.5M tweets) 3 seeds: newspaper accounts
The power of LANGUAGE
The power of LANGUAGE are concerned with one-to-one engagement  are self-centered
The power of LANGUAGE are concerned with one-to-one engagement  create a sense of community are self-centered
The power of LANGUAGE are concerned with one-to-one engagement  create a sense of community are self-centered
The power of LANGUAGE sentiment & influence:  any correlation?
The power of LANGUAGE sentiment & influence:  any correlation?
The power of LANGUAGE sentiment & influence:  any correlation?
 
social media  we can build monitoring tools
tools for  topical  &  sentiment  analysis
r =.350 word count r =.365 MaxEnt predicting   socioeconomic  well-being  with twitter [CSCW] Tracking Gross Community Hap...
@danielequercia
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In the mood for being influential

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We show that, in Twitter, popular and influential users linguistically structure their tweets in specific ways.

Published in: Technology, Business
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In the mood for being influential

  1. 1. in the mood for being influential @danielequercia
  2. 2. o ffline & online
  3. 3. <goal>
  4. 4. social media language personality social media
  5. 5. social media <why>
  6. 6. social media
  7. 7. social media Pop press pundits (Archbishop England&Walses) “ Social-networking sites “dehumanize” community life”
  8. 8. social media
  9. 9. social media 1 Q&A
  10. 10. social media 2 Q&A
  11. 11. social media 3 Q&A
  12. 12. social media CS Researchers: “ Twitter is NOT a social network but a news media”
  13. 13. social media Pop press pundits (Archbishop England&Wales): “ Social-networking sites “dehumanize” community life” CS Researchers: “ Twitter is NOT a social network but a news media”
  14. 14. social media Pop press pundits (Archbishop England&Wales) “ Social-networking sites “dehumanize” community life” CS Researchers: “ Twitter is NOT a social network but a news media” “ I beg to differ” ;-)
  15. 15. social media language personality social media
  16. 16. social media language personality social media 1
  17. 17. language personality social media yesterday
  18. 18. 1 listeners, popular, & influential: extrovert & emotionally stable 2 highly-read: open to new experiences 3 predict personality from 3 public numbers
  19. 19. social media language personality social media now
  20. 20. social media language personality
  21. 21. social media language personality
  22. 22. social media language social media
  23. 23. 250K profiles in London (31.5M tweets) 3 seeds: newspaper accounts
  24. 24. The power of LANGUAGE
  25. 25. The power of LANGUAGE are concerned with one-to-one engagement are self-centered
  26. 26. The power of LANGUAGE are concerned with one-to-one engagement create a sense of community are self-centered
  27. 27. The power of LANGUAGE are concerned with one-to-one engagement create a sense of community are self-centered
  28. 28. The power of LANGUAGE sentiment & influence: any correlation?
  29. 29. The power of LANGUAGE sentiment & influence: any correlation?
  30. 30. The power of LANGUAGE sentiment & influence: any correlation?
  31. 32. social media we can build monitoring tools
  32. 33. tools for topical & sentiment analysis
  33. 34. r =.350 word count r =.365 MaxEnt predicting socioeconomic well-being with twitter [CSCW] Tracking Gross Community Happiness from Tweets
  34. 35. @danielequercia
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