This social media report analyzes discussions around fast food over a 5 day period. It summarizes the share of voice on different platforms, with the most discussions on Twitter. It also analyzes sentiment and discusses the top 5 menu items, trends in nutrition discussions, top news stories, examples of content and influencers. Key metrics and profiles are provided on influential accounts on Twitter and blogs discussing fast food topics.

1. Fast FoodSample Social Media ReportTravis Bradley Linkedin : travisbradleyTravis@sysomos.ca@travisobvs1

2. 2Sources5 Days: May 30th to June 4th

3. Share of Voice311,0626,1143,759

4. Share of Voice Sentiment4

5. Share of Voice: SourcesNewsBlogsForumsTwitter5

6. Share of Voice: Twitter6100,169

7. Share of Voice : Overall748.1%

8. Top 5 Menu items8Big MacHappy MealMcChickenQuarter PounderEgg McMuffin

9. Top 5 Menu: Twitter9

10. Top 5 Menu: Sentiment 10

11. 11

12. Top 5 Menu: Gender12

13. Nutrition13

14. Nutrition: Blog Breakdown14

15. Nutrition: Twitter Reach15

16. Nutrition: Conversation16nutrition 76.09%food 74.64%time 69.57%

17. Top News Stories17

18. Top News Stories18

19. Top News Stories19

20. Content Examples20

21. 21

22. Example of Content : Twitter22

23. 23

24. Example of content : Blogs24

25. Influencers25

26. Influencer Profile : Twitter26

27. Influencer Profile: Twitter27Follower StatisticsFollower Breakdown

28. Influencer Profile : Blogs28

29. Influencer Profile : Blogs29workwasters.comInlinkCount: 481 GeoCoordinates: Vancouver, WA, USA Posts Per Month 1,331 posts per month Top Outlinkshttp://wordpress.org/news redwood city, ca, usa 3 posts http://cleverplugins.com denmark 4 posts per month http://heatmaptheme.com 3 posts per month

30. All data was extracted using Sysomos MAP 30Travis Bradley Linkedin : travisbradleyTravis@OBVS.ca@travisobvs