Dan Armstrong – The Future of Web 2.0, 22 September 2009 Some thoughts on internet access, banking and payments innovations
Rabobank GSM MVNO- Telecommunications Services (voice, SMS, VAS, Prepaid/Postpaid, MKB) - Mobile Internet Access (GPRS, UMTS, HSDPA), Portals and Self-Care Value-Added Bank Product- Banking “On the Go”
Premium Product / Combination
Communications Channel for Local Banks, Leden and Customers
Mobile Incubator- Product/Business Development for Mobile Financial Services and Products - Launch of Remote and Contactless Payments and Partnerships Mobile Knowledge Centre- NFC, Consumer Behaviour & Usability- Encryption, Mobile Business Rules - Mobile Low-Value Payments - Standards, Retail/Consumer Acceptance, Security, Sustainability
Some examples of MVNO Models Telephony Cheap (SIM only, large bundles, no-frills, VoIP) Target segments (youth, minorities, cheap intl. destinations) Cheap roaming (multi-IMSI, international players) Leverage point-of-sales locations or distribution Existing telecommunications retailers Strong retailers in other branches Alternate distribution channels Leverage powerful brand Reinforce core business in other areas M2M/network utilisation
Rabobank GSM MVNO & Value-Added Bank Product Great Mobile Telecommunications Product – top-quality services, bundles or bundle-free, unlimited internet, competitive tariffs, SMS packages, MKB offers Core Rabobank Values - trust, security, quality, easy-to-use services, cooperative value Online Self-Care Environment Commitment to innovation - core asset for differentiation is Mobile Financial Services Secure mobile banking
NFC Mobile Ticketing: DiergaardeBlijdoorp (2008-09)NFC Fietsenstalling: Eindhoven, Tilburg (2008-09) Mobile Innovations Projects NFC Cashless Schools: kassa’s and vending, ASH, HHS/Redbird (2007-09)NFC Cantina Trials & Roll-Out: Carian/MiniTix (2008-09) RabobankRotterdam NFC Vending Trials: Coca-Cola, FEBO (2007-08) NFC Mobile Debit Card and Shopping Tool: C1000 (2007-08)
Mobile Terrace Payments: MyOrder @ various locations (2008-09) Mobile Health: StichtingDiabeter, Health Agency, Achmea (2008-09) Mobile Innovations Projects Albert Heijn To-Go NFC Shopping: Amsterdam Amstel (2008-09) MiniTix Mobile Merchants: SMS Betalen Java Midlet (2008-09) Mobile Parking: Park-Line (2007)Rekeningrijden: with Rabobank (2008-09)
Mobielbankieren Mobielbankieren enables transfers to known parties and payments up to €50.000 with Random Reader SaldoDirekt provides 1-click account balances on all your accounts Rabofoon telephone banking (IVR) SMS Alerts for banking, transfers, payments, telco spending alerts Mijn Mobiel telecommunications spending alerts, history and invoices Rabo Financial Services Portal with financial services info., current stocks and financial news WAP WAP IVR SMS SMS WAP WAP WEB
Will the current “issuer-centric” world become a “customer-centric” world? Example: NFC DebitCard Customer needs to go to the bank, request PIN pass, credit cards, changes… OfficeEntrance Credit Cards Travel to NS for an OV-chipkaart, apply for personalised OV-chipkaart… Different cards, chips for different services… PublicTransport Rabo Schoolbank Member-ship Loyalty SportPass Pick up loyalty cards at supermarkets and retail locations Do consumers want this?
Disintermediation of the trusted applications provider Perhaps these are not the right questions? Is access relevant? Today’s smartphones both: facilitate user-generated content and the presentation/access layer centralise the role of (secure) applications provision and payments; local/national players will struggle to combine access and content. 1.0 ? 2.0 ? ... Ahem. What about the developing world?
Case Study: NMB mobile NMB: National Microfinance Bank Ltd. (Tanzania) 1,3 mln customers Consumer and small-business focused Dedicated to providing sustainable, viable access and direct financial services. Proud of our history of support for Tanzanians of all income levels, government and businesses. Close By Extensive network with 130+ branch locations and 200+ ATMs nation-wide. Branch network designed to cover minimally 80% of Tanzanian districts. Empowering Entrepreneurs Paying special attention to micro, small/medium-sized and rural business. Tanzanian agriculture is close to our heart (KILIMO KWANZA). We play a roll in all parts of the supply chain.
Case Study: NMB mobile Easy-to-use NMB mobile banking and payments for all NMB customers Features the most desired consumer applications: Balance Inquiry Mini-Statement Money transfers to any NMB account TanescoLuku Prepaid Electricity Purchase Vodacom and ZAIN Prepaid Airtime Top-Up NMB Services like ATM card block, settings Works with NMB Personal Account, TPDF Account, Student Account, Wisdom Account Simply dial *155*66# to access No need to fill-in forms or visit an NMB branch to sign-up, simply dial *155*66*123# NMB mobile 1. Balance Enquiry 2. Mini-Statement 3. Money Transfer 4. Prepaid Services 5. Other Services 6. Help