Raja Srinivasan's presentation from http://www.meetup.com/SF-Bay-Area-Large-Scale-Production-Engineering/events/40058102/ .

1. 1
Stingray
January 2012
Raja.Srinivasan@Riverbed.com
Director of Cloud Solutions, Stingray Business Unit
© 2012 Riverbed Technology

2. 2
Market Opportunity
§ Forrester’s "Sizing the Cloud” "Sizing
the
Cloud",
Forrester,
2011
$300.00
• Rapid growth in both public &
private market sizes $250.00
Projected
Spending
(in
Billions)
• SaaS by itself expanding from
$200.00
$81.70
$21.2B in 2011 to $92.8B by
2016 $150.00
$100.00
§ GigaOm survey, June 2011 $159.30
$50.00
• 69% will adopt hybrid cloud $15.20
$25.50
models $0.00
2011
2020
Private
Cloud
Year
§ ESG’s "Data Protection Market Trends” Public
Cloud
• Cloud storage to increase nearly 4x from 2010 to 2012
• Off-site tape is expected to decrease by one-third
© 2012 Riverbed Technology

3. 3
Stingray Traffic Manager – By The Numbers
90,000
Typical
number
of
Amazon
virtual
machines
created
per
day
in
2011
© 2012 Riverbed Technology

4. 4
Stingray Traffic Manager – In the Cloud
>1,000
Number
of
SHngray/
Zeus
customers
currently
deployed
in
various
clouds
© 2012 Riverbed Technology

5. 5
What does Stingray do?
SHngray
provides
visibility
and
control
SHngray
Traffic
Manager
OpDmize
Infrastructure
–
...
to
improve
performance,
and
increase
capacity
Web
and
ApplicaHon
OpDmize
Content–
Servers
...
to
improve
response
Hme
and
enhance
brand
value
DifferenDate
and
PrioriDze
–
...
to
give
users
the
level
of
experience
they
require
Inspect
and
Secure
–
© 2012 Riverbed Technology
...
to
block
aSackers

6. 6
Powerful tools, amazing visibility
1. $path = http.getpath();
2. if( string.startswith( $path, "/products" ) ){
3. http.redirect( "/services.html" );
4. }
Customer
evaluaHons
and
developer
licenses:
hSp://www.riverbed.com/us/contact/try-­‐and-­‐evaluate.php
© 2012 Riverbed Technology

7. 7
Why Customers buy Stingray
ü More
Revenue
“Riverbed
helped
us
provide
a
superior
user
experience
with
faster
page
loading
8mes,
and
transac8ons
are
now
completed
more
quickly.”
ü More
Flexibility
“Riverbed
was
cri8cal
in
our
migra8on
to
a
virtual
infrastructure
because
its
solu8on
is
completely
so@ware-­‐based
and
has
maximum
portability.”
ü More
Cost
Savings
“Virtualiza8on
has
created
enormous
benefits,
with
huge
savings
on
capital
investment
and
opera8ng
costs,
energy,
and
administra8ve
8me.”
the
SDngray
ADC
product
family
from
Riverbed
Introducing
© 2012 Riverbed Technology

8. 8
Stingray: More Revenue
Without
S)ngray
With
S)ngray
MicrosoM:
Measurement
Original
ApDmized
AcceleraDon
3x
faster
page
views
First
view
8.007
sec
2.963
sec
2.7x
Repeat
view
1.672
sec
0.406
sec
4.11x
Start
Render
2.461
sec
0.923
sec
2.6x
SeeTickets:
Ease
of
development
Data
Traffic
690
KB
394
KB
43%
Reduced
BriDsh
Telecom:
3x
faster
product
development
Reasons
for
success:
Web
Content
opHmizaHon
x3
CustomizaHon
with
Traffic
Script
Performance
in
virtual/cloud
© 2012 Riverbed Technology

9. 9
Stingray: More Cost Savings
Gilt
Groupe:
Reduced
servers
by
50%
Traffic
up
by
x3
Mozilla:
50%
faster
response
Hme
Half
x2
Half
RapaRoni:
4x
faster
response
Hme
Reasons
for
Success:
Performance,
Cost,
Efficiency
Ease
of
use
Powerful
tools
© 2012 Riverbed Technology

10. 10
Amazon Elastic Load Balancer -- Capabilities
§ Balance load between servers in one or more availability zones
§ Support TCP applications on ports 25, 80, 443, and 1024-65535 only
§ Maintain basic session persistence of HTTP/HTTPS applications (using
cookies)
§ Terminate, off-load, and re-establish SSL
§ Monitor the health of instance availability and latency
§ Scale up and down as necessary to support varying load levels (ELB is
an abstracted service)
§ Be configured via a graphical UI or programmable API
§ Balance IPv4 and IPv6 traffic
© 2012 Riverbed Technology

11. 11
What ELB cannot do
§ Balance loads across multiple geographic regions
§ Maintain advanced session persistence of non-HTTP/HTTPS applications
§ Monitor the health of application availability or latency
§ Make routing decisions based on content
§ Modify incoming and outgoing request/response traffic
§ Support TCP traffic on ports outside its allowed range
§ Be configured to drain an instance to prepare it for removal
§ Add GZip/deflate compression to applications that don’t already do this themselves
§ Cache web content
§ Perform any kind of traffic prioritization, bandwidth shaping, or rate limiting to instances
§ Add additional security to instances beyond the basic EC2 security groups
• Meeting PCI/DSS compliance
© 2012 Riverbed Technology

12. 12
Cloud Auto Provisioning
§ Spin up on demand
• Simple integration into the cloud provisioning portal
§ Flexible Metering
• Data Transfer – Hourly – Bandwidth
§ Flexible Billing
1 ©
Zeus
Technology
2009
|
© 2012 Riverbed Technology
2
ConfidenHal

13. 13
Subscription for Cloud Service Providers
§ Cloud
Service
Provider
benefit
• A
usage-­‐based
revenue
model;
no
up-­‐front
costs
• No
stock
control
or
depreciaHon
• Soeware
runs
on
industry-­‐standard
1u
Intel
or
AMD
servers
• Immediate
roll-­‐out
at
customer’s
request
• License
what
you
need
-­‐
products
can
be
upgraded
on
demand
• AddiHonal
revenue
opportuniHes
based
on
services
» Management
Services
» Professional
services
for
Traffic
Script/Java
code
1 ©
Zeus
Technology
2009
|
© 2012 Riverbed Technology
3
ConfidenHal

14. 14
Virtual/Cloud
performance
Customer: SeeTickets Powerful
scripHng
Project:
Traffic
Manager
ApplicaHon
Firewall
Metrics:
1m
page
views/day
Caching
&
rate
mgt
ScripHng
using
Eclipse
See Tickets is one of the largest ticket sellers in Europe. With over 34 million online
unit sales per year, the IT team at See Tickets was becoming increasingly aware
that its website struggled to cope with huge and sudden spikes in web traffic. With
85 percent of ticket sales made online, and 1m page views per day, See Tickets Reasons
for
knows how important it is for its customers to access its website all day, every day. Success:
Virtual
Performance
“Since the rapid deployment of Riverbed Stingray Traffic Manager, our site performs Ease
of
development
with 100 percent uptime. Riverbed has helped us provide a far superior user Powerful
scripHng
experience with faster page loading times, and transactions are now completed
Development
license
more quickly.” - Rob Wilmshurst, CEO, See Tickets
© 2012 Riverbed Technology

15. 15
ApplicaHon
development
Customer: British Telecom and
performance
Project:
100+
Traffic
Managers
Long-­‐term
relaHonship
BT.com:
15
million
users
100
million
hits/day
10
million
pages/day
100k
transacHons/day
1
million
searches/day
“When BT recently introduced a new customer search service, its
Reasons
for
delivery and deployment was achieved in less than one month by success:
Flexibility
using Traffic Manager as an application delivery control engine. This Virtual
Performance
type of change would normally take over three months to deliver.” Ease
of
use
Simon Howe, Online Platform Director, BT Powerful
scripHng
© 2012 Riverbed Technology

16. 16
Who are the usual competitors…?
© 2012 Riverbed Technology

17. 17
Why Riverbed Stingray Traffic Manager?
ü Designed from the ground up for virtualization and clouds
ü Best in class price-performance
ü Powerful management and visibility tools
ü Redefine acceleration capability of ADCs with Aptimizer
ü Gain more application control with TrafficScript
ü Mature enough to run critical apps in hybrid clouds
ü End-to-End Application Performance & Management
© 2012 Riverbed Technology

18. 18
Protocols supported by Stingray
§ HTTP § SSL (POP3S)
§ FTP § SSL (LDAPS)
§ IMAPv2 § UDP - Streaming
§ IMAPv3 § UDP
§ IMAPv4 § DNS (UDP)
§ POP3 § DNS (TCP)
§ SMTP § SIP (UDP)
§ LDAP § SIP (TCP)
§ Telnet § RTSP
§ SSL § Generic server first
§ SSL (HTTPS) § Generic client first
§ SSL (IMAPS) § Generic streaming
© 2012 Riverbed Technology