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This presentation is dedicated to allbrand managers, marketing gurus, and creative directors           SO HOW TO GENERATE ...
To build a strong brandand to promote, market or advertise it            We need            ideas
So what are the RULES to generate ideas?
So what are the RULES to generate ideas?
So what are the RULES to generate ideas?               That’s                What              We need              To break
They say     never use BLACK color in branding                                Because                                     ...
We asked them        With what you associate this brand?
They say     Brand name should relate to product category                       Because                                 th...
We asked them        Don’t these brands have identities?
They say     Logo should be eye captivating                            Because                                      Then o...
We asked them        What about the legacy of …
They say     We always….
THINKout of
But  Truth is….
They are afraid to come out of it, indeed they are deep inside it
We am not saying     That this is the wrong approach                           All we want to say                         ...
Advantage of technology     I am communicating my message to you so easily                  Disadvantage of technology    ...
Don’t just     surrender your self to technology                   Please use                            The world’s most ...
Your BRAINReady-to-use installed absolutely free in EACH of us by Heavens INC.
Be Active       Be Pro-Active                But never be Hyper-Active
Be Active   Always be ready to learn, and be alert to garb all opportunities, If your   competitors garbed it before you, ...
Be Active   Always be ready to learn, and be alert to garb all opportunities, If your   competitors garbed it before you, ...
Be Active   Always be ready to learn, and be alert to garb all opportunities, If your   competitors garbed it before you, ...
All you need is knowledge      Knowledge of market          Knowledge of your competitor              Knowledge of what co...
So just be a…..
knowledgeable thinker     that’s what our team firmly believe in
If you possess knowledge then the every process – to generate creative ideas or to develop marketing            strategies...
H    YO   THANK YOUPresented by Jasmeet Warraich – Creative & Branding consultant      You can reach me at jasmeet.warraic...
JSW profile (strategic approach)
JSW profile (strategic approach)
JSW profile (strategic approach)
JSW profile (strategic approach)
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JSW profile (strategic approach)

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JSW profile (strategic approach)

  1. 1. 3
  2. 2. 2
  3. 3. 1
  4. 4. This presentation is dedicated to allbrand managers, marketing gurus, and creative directors SO HOW TO GENERATE IDEAS
  5. 5. To build a strong brandand to promote, market or advertise it We need ideas
  6. 6. So what are the RULES to generate ideas?
  7. 7. So what are the RULES to generate ideas?
  8. 8. So what are the RULES to generate ideas? That’s What We need To break
  9. 9. They say never use BLACK color in branding Because it symbolizes evil, devil and…..
  10. 10. We asked them With what you associate this brand?
  11. 11. They say Brand name should relate to product category Because then only it will create unique brand identity
  12. 12. We asked them Don’t these brands have identities?
  13. 13. They say Logo should be eye captivating Because Then only your brand will stand out
  14. 14. We asked them What about the legacy of …
  15. 15. They say We always….
  16. 16. THINKout of
  17. 17. But Truth is….
  18. 18. They are afraid to come out of it, indeed they are deep inside it
  19. 19. We am not saying That this is the wrong approach All we want to say It is not the only approach
  20. 20. Advantage of technology I am communicating my message to you so easily Disadvantage of technology When I ask my gf to give me a kiss, she smsed me
  21. 21. Don’t just surrender your self to technology Please use The world’s most superior technology ever invented
  22. 22. Your BRAINReady-to-use installed absolutely free in EACH of us by Heavens INC.
  23. 23. Be Active Be Pro-Active But never be Hyper-Active
  24. 24. Be Active Always be ready to learn, and be alert to garb all opportunities, If your competitors garbed it before you, then it would be a threat for you in long-run. Never view others (brand / individual) success as your failure. Never compete with others in the market, but only with yourself and raise your standards everytime. Be Pro-Active Always be ready to learn……does not mean that you blindly follow what others are doing. There are very valuable tools like Market Research, Consumer Behaviour Studies which will definitely help your brand in a long run..so do use them. Never waste your time and energy when all you need to apply is a common sense rather than sixth sense But never be Hyper-Active Never waste your time and energy when all you need is to apply a common sense rather than sixth sense
  25. 25. Be Active Always be ready to learn, and be alert to garb all opportunities, If your competitors garbed it before you, then it would be a threat for you in long-run. Never view others (brand / individual) success as your failure. Never compete with others in the market, but only with yourself and raise your standards everytime. Be Pro-Active Always be ready to learn……does not mean that you blindly follow what others are doing. There are very valuable tools like Market Research, Consumer Behaviour Studies which will definitely help your brand in a long run..so do use them. But never be Hyper-Active Never waste your time and energy when all you need is to apply a common sense rather than sixth sense
  26. 26. Be Active Always be ready to learn, and be alert to garb all opportunities, If your competitors garbed it before you, then it would be a threat for you in long-run. Never view others (brand / individual) success as your failure. Never compete with others in the market, but only with yourself and raise your standards everytime. Be Pro-Active Always be ready to learn……does not mean that you blindly follow what others are doing. There are very valuable tools like Market Research, Consumer Behaviour Studies which will definitely help your brand in a long run..so do use them. But never be Hyper-Active Never waste your time and energy when all you need is to apply a common sense rather than sixth sense
  27. 27. All you need is knowledge Knowledge of market Knowledge of your competitor Knowledge of what consumer behavior
  28. 28. So just be a…..
  29. 29. knowledgeable thinker that’s what our team firmly believe in
  30. 30. If you possess knowledge then the every process – to generate creative ideas or to develop marketing strategies will be very easy. that’s our philosophy
  31. 31. H YO THANK YOUPresented by Jasmeet Warraich – Creative & Branding consultant You can reach me at jasmeet.warraich@gmail.com

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