Did you think that a website is a passive bill board to advertise your business? Come and have a look at what our websites can do to help run your business smoothly and enlarge your niches.

1. Captivate, Capitalize & Convert
www.codelattice.com
info@codelattice.com

2. 2
Web Design & Development Manual
©2014 Codelattice - All rights reserved.
Passing on and copying of this document, use and communication of its contents not permitted without written authorization.
Imagine a billboard advertising your business
A
Website
is one such
All-in-all billboard
Can a billboard act as a one stop storage bureau for all
information, enrich your customer relations, simplify your
customer process, and streamline your business process ?

3. 3
Web Design & Development Manual
©2014 Codelattice - All rights reserved.
Passing on and copying of this document, use and communication of its contents not permitted without written authorization.
Streamline: Websites can digitalize your business process such as vendor procurement, sales and
marketing and save overheads on manpower, paper, place and time.
Advertise: A website acts as a medium to advertise about your brand and business to its custom-
ers. It is the most informative & interactive way to advertise and can be a brochure, a technical spec,
a list of suppliers or agents, testimonials from customers, images or videos on products, product
catalogue, etc
Communicate: A call-to-action, embedded blogs, social media icons, enquiry forms, feedback forms
and a variety of ways can be incorporated to communicate with your stakeholders.
Entertain: Games, cartoons, photos, videos, contests, lotteries, treasure hunt and innumerable ways
to engage and entertain your visitor.
Inform: Case studies, manuals, brochures, write-ups, product catalogue, newsletters, contact details
and a multitude of information can be shared with your vendors, clients, agents, suppliers, partners
& others in an appropriate way.
Publish: Articles, write-ups, case studies, collaterals, hand-outs, manuals, newsletters, brochures,
magazines, financial results, expert opinions, solutions can be included in your website to enable you
to publish relevant information to the relevant people at the relevant time.
Recruit: Whether you are looking for talent for your vacancies or you are recruiting talents on behalf
of some brand, you can use your website as a appropriate medium to be used for job seekers as well
as talent seekers.
Research: Conduct surveys, opinion polls and relevant market research, suggestion forms are
various ways of using your website to record data that might be expensive and difficult to collect by
conventional means.
Sell: Ecommerce or order forms with secure payment gateways, landing pages, CTA’s are judicious
ways of selling and enhancing your business.
Support: Live chat, discussion groups, feedback forms, etc can simplify your customer support as
well as enhance your customer relations.
Train: Interactive training, long distance learning, video calls are cost effective concepts of education
using websites without wasting resources in terms of money and time.
How?

4. 4
Web Design & Development Manual
©2014 Codelattice - All rights reserved.
Passing on and copying of this document, use and communication of its contents not permitted without written authorization.
Codelattice’s website design & development are backed up by expertise, experience, flexible approach
keeping in mind your preferences, budget, your competitor and stakeholders. Appealing designs, quality
content enriched with keywords that add value to readers, Onsite SEO optimized websites are some of our
website development’s plus points. We don’t develop passive websites but active appealing ones to enable
you to run your business smoothly and successfully. We enrich your website with Search Engine appeal to
enhance your business niches. We help you capture your visitor’s interest and give you the opportunity to
nurture them further down the marketing funnel towards the next sale. We give you accurate analytics by
checking your landing pages and CTA’s. We identify the valuable & weak points of the strategy to correct or
replicate in future. Measurable success, evaluation, assessment and flexible strategy are strong points of our
approach.

5. 5
Web Design & Development Manual
©2014 Codelattice - All rights reserved.
Passing on and copying of this document, use and communication of its contents not permitted without written authorization.
*Source - Hubspot
Did you know?
Companies that blog get 55%
more web traffic*
Do you have social media
icons or embedded blogging in
your website?
84% of 25-34 year-olds have
left a favourite website
because of intrusive or irrel-
evant advertising.*
Does your website have
intruding pop-ups or flash
intros or banners?
40% of US smartphone
owners compare prices on
their mobile device while
in-store, shopping for an item.
*Is your website optimized for
mobile devices?
78% of Internet users conduct product
research online. That means your
website stands a good chance of being
a prospect's "first impression." That
also means your new business card
isn't a business card—it's Google*.
Is your website SEO optimized?
78%
40%
55%
84%

6. Codelattice is a global digital agency with
200+resources, 20+ alliances and footprints
in 8 countries. We help enterprises Build,
Establish and Accelerate their business in the
ever changing digital world through our
e-commerce, Mobility, Search Engine Market-
ing, Social Media Marketing, AdEngineering™,
Web and End-to-End Digital Marketing
Solutions.
Codelattice caters many leading brands and
advertising agencies driven by the global
delivery model augmented by Offshore
Development centres in India and Client
Servicing Pockets in other countries.Our
Growth Platforms - Operational Leadership,
Collaboration, Research & Development and
Customized solutions are approached with a
flexible and innovative outlook ‘To Make You
Digitally Immortal™.
Website: www.codelattice.com
Email: info@codelattice.com
Phone: +91 8089005558
24/7 Support - Skype ID: codelattice | www.codelattice.com | info@codelattice.com